The Ten Largest Clothing Wholesale Market In China, Zhuzhou, Hunan, The Market Of The Garment Market.

Zhuzhou, Hunan

Market growth experience: from the humble street market in 80s and the "bird cage Market" in the middle age, it has become the modern "big window cupboard market" and has become the largest in central and southern China.

Market group, regional, state-level, modern logistics center and important clothing production R & D base.

The biggest contribution: the first to open the market, mutual needs.

In less than 1.5 square kilometers of land, 100 thousand employees were active, creating an annual turnover of nearly 20 billion yuan.

30th anniversary review of reform and opening up

In 1978, the party was held in Beijing in the third Plenary Session of the 11th CPC Central Committee.

Comrade Deng Xiaoping sounded the horn of "reform and opening up" to the land of Shenzhou.

As the descendants of the origin of Chinese costume culture, the industrious Zhuzhou people saw the situation clearly, responded to the call, stood at the forefront of reform, relying on the excellent pportation location, coupled with their unique understanding of clothing and advanced business philosophy, Leng Leng clothing market from the early rough street market and bird cage market to the modern "big window market".

1978 to 1988

Road

In 1978, after the the third Plenary Session of the 11th CPC Central Committee of the party, the spring breeze of reform swept through the north and south of the river, and also to Zhuzhou, Hunan.

From the great slogan of Comrade Deng Xiaoping's "market economy development", the wise Zhuzhou people combined with their own actual conditions, step by step, groped out a road to get rich from selling clothes along the road to opening up the road market.

There are reasons why Zhuzhou people choose to develop the clothing market economy.

Yan Emperor Shen Nong, the ancestor of the Chinese nation, once made a cloth and made clothes in the beautiful soil of Zhuzhou, creating the source of Chinese costume culture.

In addition, Zhuzhou is known as "the city dragged by train", and its pportation is very advantageous.

Beijing, Guangzhou, Zhejiang, Jiangxi, Hunan and Guizhou are the three major railway arteries which converge here. It is an important pportation hub in central and southern China. It is also known as the "North Zheng South strain" in the northern railway hub city of Zhengzhou.

The roads in Zhuzhou are also in all directions. 106 National Road, 107 National Road, Jingzhu, Shang Rui freeway and the "three South" highway connecting Southern Fujian, southern Jiangxi and southern Hunan all pass through the territory.

At the same time, the second major tributaries of the Yangtze River, Xiangjiang, are also navigable in four seasons.

With such advantageous conditions, in the early 80s of last century,

People began wearing a backpack bag along the route of the clothing tour.

Under the scorching sun, in the wind and rain, beside the railway and on the side of the road, they are all painstaking figures and hard selling noises.

This experience quickly let the people of Zhuzhou see the great potential of the clothing market after the reform and opening up, and a centralized and unified clothing market is ready to come out.

In 1984, the industrial and commercial bureau of the Southern District (now the Ru song District) complied with the situation, and put up a simple road market on the embankment street beside the railway station, which became the earliest clothing market in Zhuzhou. At that time, there were more than 140 clothing operators, and the market turnover amounted to 6 million 710 thousand yuan in that year.

The clothing business was unusually hot, which made Zhuzhou's clothing boss a synonym for "10000 yuan household".

After taste the sweetness of market economy, more and more people join the industry, making the road market crowded and crowded.

At this time, the troubled people began to look forward to the birth of a unified, professional and standardized clothing market.

1988 to 1998

Rising of the new era of the development of Lu Song

At the critical moment, the original industry and Commerce Bureau of the Southern District took the opportunity to adapt to the public opinion and began to reform, expand and build the rough road market, and applied to the Zhuzhou municipal government for the establishment of a unified wholesale market for clothing.

In December 1989, a large market of more than 7000 square meters, more than 700 of which had more than 700 stalls, was officially opened. This is the first clothing market in Zhuzhou. Its opening means that after nearly ten years of development, it has finally owned its own home.

From 1991 onwards,

The development of Hunan can be seen as a "triumphant advance". The whirlwind of Zhuzhou's "Lun song effect" has been featured in the whole South and central China.

Relying on the rapid expansion of the clothing of Lu Song, the diligent Lu Song people successfully pformed the city's pport advantages into circulation advantages, successfully solved the employment problem of the surplus labor force in cities and rural areas, and found a new way of development for enterprises and institutions with poor benefits around the market.

If the original material company of Rusong district was successfully converted into Songbei clothing market, the city housing development company established the Songnan garment market, and the original knot gate wooden factory was pformed into a valley gate clothing market.

All these are inseparable from the correct guidance of the government and the unified management of the market.

Since 1995, under the more open policy, the development of the garment has entered an unprecedented prosperity stage, and the clothing market has sprung up everywhere.

Radiating at the core of the earliest large market of the large garment market, the star market and the gorgeous market began to open in 1995; in 1996, the city circle was built; the golden city scene of 1997.

The emergence of the professional market cluster has made the business of Hunan's dress more powerful. Changsha, Xiangtan, Yiyang, Shaoyang, Liling and other businessmen have rushed to the "Taobao".

In the ten year, the sword of Dan Xin was worn. From 1988 to 1998, it was the ten year that the market of Zhuzhou's song song turned upside down. It was printed in the ten years that history never subsided.

In the past ten years, the market of rusang clothing has been pformed from a rough and messy Road market to a market cluster that is clean and has begun to take shape. From "going out" to "bringing in", from "little to little" to "fame", the market of Lu Song has entered a new century with such high attitude and enthusiasm.

1998 to 2008

Gold medal Market: banner of high Yang Xiang clothing

Entering the new century, the market of Rusong clothing is following the pace of reform and opening up, and has embarked on a brilliant journey. Songnan, Songbei, Chinatown, magnificent, intelligent, South Gate, Tian Ya, Jin Di and other major clothing market have sprung up like mushrooms, and the market cluster effect has expanded unprecedentedly.

Businessmen from Wenzhou, Guangzhou, Jiangsu, Hebei and so on have gathered around the Song Dynasty to express their legendary achievements in becoming rich, and even Russia, Barcelona, Italy and other countries have extended their olive branches to the Song Dynasty.

Deng Xiaoping once said, "development is the absolute principle". The development of the market of Lu Song is to fight the actual combat and speak with facts.

At the end of 2001, with the earliest market of the large market of the song song clothing, there were more than 30 professional clothing markets, and more than 10 thousand households were operating. The annual turnover was nearly 6 billion yuan.

Among them, the big market of the song song, the wholesale market of gorgeous clothes, and the gold dresses.

The 5 clothing markets such as the hat Market and so on have an annual turnover of more than 100 million yuan.

Although the Luzon clothing market group once developed and expanded in the early twenty-first Century, its achievements were gratifying, but because it was built on the basis of the old urban areas, and after years of baptism, there are inevitably many problems such as imperfect supporting service system and supporting environment, disorderly competition, and lagging regulation management. These problems are increasingly prominent, which makes some businessmen eager to grow bigger and stronger, and the market is facing the danger of landslides.

Lu Song

If the group wants to develop and progress, it must break through innovation and take action.

At the critical moment, the municipal and district level two decisively implemented the strategy of "two changes and one mention" for the market group (restructuring, upgrading and upgrading), and established the overall strategy of "government guidance, enterprise oriented, unified planning, multi-party financing, step by step and overall improvement". It focused on optimizing the environment of the operation, investing nearly 2 billion yuan in total, and successfully reconstructing 32 old markets, such as gorgeous, circular city and dark horse, and trimming the more than 10 roads in and outside the market group, which made the market look brand new.

For a long time, the rapid development of the market group of Lai Song clothing relied on the comparative advantage of low price and large volume. But with the rise of domestic brand economy and the enhancement of its efficiency, the original competitive advantage of the market has been weakening.

Under this situation, the two level of the urban area has put forward the banner of "high school" clothing, building a market group with "root", developing the strategic goal of "pulse" processing industry, and scientifically planning and actively guiding the development of the garment industry, especially brand cultivation.

Under the escort of the government, nowadays, 382 brands of clothing have been registered in the area of Lu Song, and more than 10 famous brands such as "Yu Nu" and "urban lover" have been successfully cultivated.

Twenty-first Century is the information age. "Wine is also afraid of deep alley". To develop the exhibition economy and start the "Lu Song manufacturing", since 2003, the annual Zhuzhou China (Lu Song) Yan Di dress and Business Festival is committed to becoming the frontiers of local brands. After 5 years of continuous pull and compound, three-dimensional propaganda strategy and spared no effort to promote, the "Lu Song dress" has become a gold medal signboard at home and abroad.

Since 2005, the garment market has won awards such as "China's ten largest wholesale clothing market", "China's brand market", "China's clothing brand city" and "China's ten major clothing market", with the scale of ten major apparel market in China second.

In 2008, it won the title of "China's famous clothing trade city".

Today, the market has become the largest clothing market group and regional, state-level, modern logistics center in central and southern China. It covers an area of 1.5 square kilometers, with a business area of 850 thousand square meters, attracting about 100000 employees, with an annual turnover of 20 billion yuan and an annual profit tax of about 500 million yuan.