Southwest Double Star Creates Its Own "Star" Brand To Confront The Original "Double Star".

"Double star infighting incident" or achievement will be another sports brand.

In response to the "ban" of the double star group, the first self created brand "Tstar" (special star) will be unveiled.

Yesterday, Li Rixin, Secretary General of Sichuan Football Association, confirmed to our reporter that "special star" has just become the designated brand of Sichuan youth football team. Meanwhile, "special star" will also invest 3 million yuan to package Sichuan football team, Ma Mingyu football club and so on.

"ADI" generation factory produces "special star" as one of the chips of Liu Shuli and Wang Hai game of "Southwest king". At present, "special star" brand has no products in the market.

But Li Feng, general manager of the southwest double star Chengdu company, said that the design is currently under way, and the samples must be produced this week to ensure the 20 official appearance at the dealer conference in Chuan Chuan.

It is reported that the southwest double star has two production bases in Dayi, Chengdu and Wanzhou, Chongqing, with the exception of sportswear and sportswear, the production capacity of the sports shoes is 10 million pairs.

However, the sales channels of the southwest double star have reached 20 million pairs. Due to the large gap between supply and demand, we must find the OEM generation factory.

"Special star will be in line with Adidas production," Li Feng said. This is because the "Star" foundry is a large coastal shoe manufacturer, with world-class production lines, as well as the world famous sports brand "Adidas" foundry.

Because the "special star" will be from the same production line with "ADI", Li Feng confidently said that the quality of the product will be far higher than the existing product level.

With the "celebrities" close to the body, all kinds of signs show that the southwest double star will use "special star" and Wang Hai's "celebrities" to launch close combat in the market.

Southwest double star said that although "Star" is a newly established brand, it has already set the grand goal of making the first famous sports brand in the West.

"For the southwest double star, the real brilliant career is just beginning."

The southwest double star has the advantages of Sichuan, Chongqing, Yunnan and Guizhou, and is also a market of Shandong, Henan and Hebei.

"Good products sell at a low price", "special star" for the overwhelming majority of consumer groups, mainly attacking the public and the low-end market, which is exactly the opposite of "celebrity"'s high-end attack.

Li Feng said, "from production to sales," Star "does not have any intermediate links, and the retail price will be more than 30% lower than that of" celebrity "products.