The Development Of Pulandian'S Branding And Strive To Build A Famous Brand Of Chinese Suits.

Costume festival and costume

During the period, Pu Wan New District (Pulandian) took part in the special exhibition of international costumes of Dalian International Fashion Festival and the clothing exhibition of geotechnical industry, organized the overseas professional buyers' pnational procurement, the special meeting of "Chinese suit city" and the production capacity of the national garment industry cluster's brand and processing enterprises.

Tour "into Dalian, Pulandian and other activities.

During the exhibition, Pu Wan New District (Pulandian) participated in the special exhibition exhibition area of more than 4000 square meters, and more than 100 exhibitors. Among them, Dayang group and Parke Lan De garment enterprise also had their own special exhibition booth. More than 80 exhibitors were exhibitors of the earth garment exhibition and the world ethnic dress exhibition, and more than 100 enterprises in our city participated in the pnational purchasing Association and docking meeting. More than 50 overseas professional buyers participated in the pnational purchasing of our city.

In July 2009, the "Liaoning coastal economic belt development plan" rose to the national strategy, and Liaoning entered a new era of big opening, great development and great development.

In the development pattern of "one core, one axis and two wings" in Liaoning coastal economic belt,

It is a core city and a leader in the revitalization of Northeast China.

In April 9, 2010, Dalian officially launched the new urban management system reform, and clearly identified the three functional areas of Jinzhou New District, bonded zone and Pulandian Bay New District as planning and construction of new urban areas.

In May 27, 2010, Pu Wan new district was formally established.

According to the general plan of Dalian (2009-2020), Dalian has established the development pattern of "two cores, four cities and many points".

Among them, Pu Wan New District, as the core function area of the new urban group, is shouldering the historical task of expanding Dalian's urban space and leading Dalian's future economic development.

The Pu Wan new area is composed of two parts, the core area and the expansion area. The total area is 3300 square kilometers, and the household registration population is 1 million.

The core area has a planned area of 1008.5 square kilometers, with 412 square kilometers of construction land, including 5 streets, 2 towns and 3 economic development zones.

The 15 towns in the northern part of Pulandian are the expanding areas of the new area.

Pu Wan New District has obvious location advantages and superior traffic conditions.

Pu Wan new area is the core area of Dalian's global urbanization and the new round of urban development. It is located at the geographical location of Dalian's "V" shaped city layout along the Yellow Sea and Bohai two seas. It is located in the geographical center of Dalian city. It is a heavy bearing area of Dalian's global urbanization strategy and industrial pfer. It is an important part of the international shipping center of Northeast Asia in Dalian.

The new center is 38 kilometers away from downtown Dalian, 40 kilometers away from Dalian's Zhou Zi Zi International Airport, 30 kilometers from Dalian's port of Da Yao Wan, 20 kilometers from the planned Dalian new airport, and 868 kilometers from Harbin.

The traffic conditions in the area are superior, and the long railway and Dazhuang railway pass through. Shen Da expressway, Dan Da expressway, Chang PI highway and Binhai Avenue high grade highway are interconnected. The logistics development of leather support, Pine Island and thirty mile Fort three Grand Port supporting passenger logistics is under construction. The Dandong Inter City railway and the Dalian golden intercity railway will more effectively boost the economic and social development of this area. The Harbin high speed rail will soon be opened. At that time, it will take about 3 hours from Harbin to Dalian Pu Wan new area, and the traffic is very convenient.

In recent years, Pu Wan New District has put forward the development goal of building "the first class and internationally famous" new urban area in the light of the full implementation of the great development, opening up and great development. In order to speed up the upgrading of the urban function as the main line, we should vigorously implement the strategy of "industrialization, urbanization and ecology", unswervingly push forward the reform and opening up, attracting investment and large projects, and comprehensively improve the capability of independent innovation and sustainable development, and strive to promote the opening of Pu Wan, innovation Pu Wan, green Pu Wan and the construction of the humanities Bay.

The industrial foundation of Pu Wan new district is strong enough to promote regional economic and social development.

The development of industrial and private economy in Pu Wan new area started early, fast, large scale and high grade.

After years of development, garment manufacturing, power and electrical appliances, food processing, auto parts, ship machinery and fine chemical industry have made great progress in six traditional advantages industries. They are forming thirty mile Harbor Industrial Park, Pine Island chemical industrial park, Pulandian Economic Development Zone, Peiyang land Island Economic Zone, four industrial parks and several characteristic industrial parks. They have a large number of famous international and domestic enterprises, such as Goodyear, Budweiser InBev, Lin De, Hitachi, COFCO malt, Dalian boat push, Dalian ship Chai, Dayang clothing, Snow Dragon black cattle, big one, North mutual and two mutual.

These pillar industries and industrial clusters, on the one hand, provide important economic support for the regional economic development. On the other hand, they will also provide strong employment protection for urban residents.

The development of garment industry.

After years of development, Pulandian has formed a garment and textile industrial cluster with the leading enterprises such as Dayang and Pakler De, and has developed into a well-known clothing processing base in the country.

There are more than 600 garment enterprises, more than 40 thousand employees, and about 80000000 garment processing capacity. Among them, the annual processing capacity of suits is 42 million sets, which is the largest suit production base in Northeast China.

In 2011, the output value of garment industry in our city was 26 billion yuan, accounting for 60% of Dalian's total.

In September last year, Pulandian was awarded the title of "Chinese suit city" by China Textile Industry Association and China clothing association.

In July this year, the clothing industry in Liaoning was selected as the "new industrialization industrialization demonstration base" at the provincial level.

Garment industry development plan.

Our district (city) will focus on the construction of the six major garment industrial parks, namely, the headquarters economic zone and the personnel training area (the vocational training base is the main body), the International Convention and exhibition area (the main body of the Dalian International Convention and Exhibition Center), the business center area (with the new outlets business center as the main body), the finished garment processing area (with the big Yang Group as the main body) and the excipient production area.

Preferential policies for garment industry.

We should further increase support for the garment industry. We will exempt the newly introduced industrial projects from the urban infrastructure supporting fees, the full amount of the net proceeds from the land pfer fees, and realize the "zero" premium. We will implement a "free two reduction of three" for the financial part of the new District which is formed by the income tax, value-added tax and business tax paid by the enterprises, and give 1.5 yuan -6 per thousand progressive bonus to the industrial project referral intermediaries.

Clothing industry development measures.

We should speed up the construction of the poplar garment industrial park, plan and build a suit processing area, expand production capacity, speed up the development of garment industry clusters, and jointly build a public service platform of "Chinese suits" by joint efforts of various forces to promote cooperation between our garment enterprises and well-known brands at home and abroad. We should strengthen the construction of brand processing centers, introduce more international and domestic excellent orders, strengthen the construction of independent brands, and promote the development of industries from processing to branding.

In the future, we should constantly enhance the popularity and competitiveness of the garment industry in Pu Wan New District (Pulandian), and better create the brand name of Pulandian's "Chinese suit city", so that more people can wear the garments designed and manufactured by Pulandian.