Current Situation Of Garment Industry: Current Situation Of Humen Garment Industry

"China clothing It is better to stay in Guangdong, and Guangdong clothing is better to stay in Humen. "I believe that clothing practitioners are not unfamiliar with this sentence. It is also based on Humen's traditional advantageous clothing industry that attracts people from all over the country to come to Humen to seek gold. But now, the Humen clothing industry is on the decline: walking on the street, it is hard to find the bustling bustle of the past, and the era of making money every day and prospering business can only be found in the memory of merchants. In the end, despite the economic downturn, Humen's clothing industry's own problems should not be underestimated.

As we all know, when the economic crisis comes, the traditional labor-intensive manufacturing industry is always hit "first". For now Humen Clothing Industry According to the market situation, the economic crisis first emptied the capital of the enterprise, making it difficult for the enterprise to operate, and its profits declined or even lost, until it went bankrupt. The labor shortage that followed aggravated this vicious circle.

Secretary Wang Yang said, "The success of Dongguan's transformation and upgrading is the victory of Guangdong's scientific development." It can be seen that the transformation and upgrading of the traditional manufacturing industry is indeed the lifeblood of Dongguan and Guangdong's economic and social development. However, such an important and critical industrial transformation and upgrading cannot be completed overnight.

However, many cases of industrial transformation and upgrading show us that, in addition to the impassioned slogans, there are a lot of ellipses - it is common to see things like tiger's head and snake's tail. Another phenomenon is taking shortcuts. Although shortcut is the most enjoyable and comfortable way of all roads, it may not be feasible in the path of industrial transformation and upgrading. The industrial transformation and upgrading must be a complicated and all-around project. The success depends on careful and comprehensive reform and operation; If you can't do it, you can only cry at the end of the shortcut like Ruan Ji.

　　 The transformation and upgrading of Humen clothing industry should not be empty slogans or obsessed with shortcuts.

The re integration of resources is often an effective means for the government to solve the economic and industrial difficulties in the economic crisis. Although in the social structure where the market economy is fully developed, we should rely more on the power of the market to allocate resources, rather than placing our main hopes on the government. But at present, Guangdong, as the forefront of China's reform and opening up, the market economy mechanism is not very perfect, so the task of integrating resources and reasonably allocating resources still needs a government that can follow the laws of the market economy to share.

Humen Clothing industry We have always followed the pattern of "selling big cakes". We have become bigger but not stronger, and more but not better. By producing fake and inferior products and bullying the market, some enterprises have become "rat dung" that has ruined the pot of porridge in Humen clothing market.

Humen Garments' independent R&D and design innovation ability is not enough. Even some of the top domestic brands of the same kind of clothing are still copying other well-known foreign brands Brand clothing R&D design level; In addition, experienced designers and online marketers are unwilling to stay in Humen for a long time. These problems are exactly the bottleneck restricting the upgrading of Humen's clothing industry.

Although Humen garment industry has been "electrified" in a large area, the reform of sales channels cannot completely solve the dilemma of industrial upgrading. In the final analysis, the government must pay attention to these exposed problems, introduce talents, encourage innovation and rectify when integrating and allocating resources in promoting the development of Humen clothing industry market Environmental Science.

The "online shopping logistics distribution cluster" and "e-commerce service provider cluster" being built by Humen government are intended to promote industrial transformation and upgrading by integrating resources. But this grand goal depends on perfect supporting measures, which is consistent with the policy support of market economy development. It must not become what businessmen call "just providing a place for everyone to show there". In this way, even if more enterprises and businesses invest in e-commerce, they still cannot change the downward trend of Humen garment enterprises.