All Birds And Birds Enhance Their Product Quality And Develop Their Own National Brands.
Guirenniao
Limited by Share Ltd is China's leading sports shoes and clothing brand enterprise, mainly engaged in R & D, design, production and marketing of "noble bird" brand sports shoes, sportswear and accessories. The company takes the enterprise mission of "leading people to enjoy sports and happiness". Taking the brand as the core, combining innovative and cost-effective products, deeply rooted in the Chinese mass consumer market, it is the most rapidly growing Chinese nation in recent years.
Sports brand
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Since its inception, you have focused on the research and development of sportswear.
"Happy Sports" is a good bird for Chinese society.
Consumer
Being stressed by life and depressed mood, the movement carries out an entirely new interpretation of the inherent thinking of Chinese sports.
By conducting a comprehensive survey of the market, grasping the current fashion trends, advanced technology, market dynamics and consumer demand, you can analyze the demand points of consumers, find the breakthrough point of brand and consumption, that is, the perfect combination of comfort and fashion sense, and implement this brand concept, and strive to offer consumers more comfortable, more athletic and more fashionable sports products.
For a long time, the noble bird insisted on independent research and development design to ensure that the brand concept of "Happy Sports" is fully reflected in the products.
The core R & D group of the company has the professional design ability of sports shoes and clothing, and all the R & D design schemes are collectively completed. This greatly reduces the risk of over reliance on individual designers.
Based on the core brand concept of "sports happiness", the research and design team to meet the comfort, fashion and health of the target consumer group is the focus and direction of research and development. It not only embodies the latest international trend in design, but also can adapt to the body proportion, wearing habits and aesthetic taste of the domestic public consumers to the maximum.
Keenly bird research and development group's keen market foresight, accurate judgement, outstanding performance and comprehensive cost control ability has become an important guarantee for the brand recognition of the famous bird products, and meets the needs of the masses of consumers.
The research and Development Department of the noble bird has maintained good long-term cooperative relationship with the main shoe material suppliers and garment factory.
In order to jointly reduce the uncertainty and R & D cost of new product development, R & D departments and suppliers R & D groups make full use of the advantages of technological complementarity, and jointly research and develop new technologies, new materials and new processes, effectively improve the comfort and beauty of products, and shorten the R & D cycle, thus ensuring the rapid response of new product development to the market trend.
And through the platform of listing and financing, you will raise funds to build a first-class sports science laboratory, which will bring more comfortable and relaxed wearing experience to consumers.
Besides, the R & D team of the precious birds always keeps good stability, and the age structure of the designers is evenly distributed, so that the design team is healthy and vigorous while effectively inheriting the design experience of the senior designers.
Through the combination of external recruitment and internal tapping the potential, you can continuously improve the strength of R & D team, so as to grasp the trend of fashion in a timely manner, improve product quality and meet the diversified needs of consumers, and lay a solid foundation for independent research and development and building a strong national brand.
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