Cosplay Clothing Has Gradually Become The Fashion Of Shanghai'S Urban Life.
Celebrate the Mid Autumn Festival, celebrate the national day, the eleven long vacation suddenly ended.
National Day
Shanghai
Many enterprises and institutions hold large and small holiday parties in the enterprise.
Many businesses take advantage of the two-day long holiday to promote sales.
How to better mobilize the atmosphere of festival activities has become the thinking of many enterprises and public relations planning advertising company responsible person.
In the National Day holiday, we found many fashionable people, and white-collar workers played Cosplay in the long holiday parties.
Yan Shen, who is very popular now, said in his speech that people should live happily.
Especially the white-collar workers in metropolis, the workplace is stressful and life is boring. The cultural construction of the enterprise is becoming more and more humane. Once the leader spoke, the staff gathered for a meal, and everyone drew a lottery.
Three or four hours on the OVER, the content is relatively simple, less emphasis on form.
And if we want to achieve a comprehensive goal, we must add other elements.
Cosplay clothing is becoming Shanghai's urban lifestyle.
Cosplay employees who dress up are relaxed in their activities.
At the same time, micro-blog marketing, event marketing, event marketing, and a series of business activities or party activities, COSPLAY clothing has become the main character of fashion.
Spiderman, Superman, Avenger alliance, snow white, Transformers, what kind of cosplay role you want to play can be realized by wearing Cosplay clothing.
Cosplay
The play of characters.
As early as in 2003, Yu Weiyong, an animated designer, spent more energy in the operation of the cosplay industry, because at that time, the cosplay industry was a service provided by the mobile alliance culture from 1998. It is only a small branch in the animation industry, but also a new industry.
The establishment of Shanghai Mobile Alliance Cultural Development Co., Ltd. (2003) is also a steady decision made by Yu Weiyong in establishing 5 years of practice.
Yu Weiyong found Semir, Jiang Yongxin, the professional design director of the famous fashion brands such as Japan, and served as Cosplay dress designer guide.
Find a way to perfect the combination of animation and costume.
Through years of efforts, with excellent quality and word of mouth and fair price system, we have expanded various sales channels of cosplay overseas export and domestic film and television advertising agencies.
At the initial stage of cosplay clothing custom rental business in Shanghai couplet culture, many customers have the need to make appointments. They hope to deliver the delivery service at the appointed time. When Yu Wei appointed the courier customer to deliver the product, he combined the product with the delivery service through a set of timing management system developed by himself, and realized the early no-courier service mode.
In the process of distribution service, a real case makes Yu Weiyong feel the need for slow delivery of specialized services.
In July of 2004, a junior student made a cosplay costume for a girlfriend who loves cosplay.
At that time, the custom service of cosplay clothing of the mobile alliance did not reach the production scale that could be completed in 7-10 days. The completion of the garment lasted nearly 20 days.
About 2 months later, on the day of school opening in September, QQ exchanged views on college students.
Slow delivery service
It made him and his girlfriend almost collapse.
It turned out that 1 weeks after he had specially made a gift for his girlfriend, he had a quarrel with his girlfriend. He chose to break up in a fit of anger. He was sorry for the young and stubborn, but no one could refuse to make peace.
Just when he thought this relationship was hopeless, his girlfriend called him.
His girlfriend received his gift 20 days ago.
At that time, she did not think it was a slow delivery service, and he did not tell it for surprise.
This unexpected slow delivery service made his girlfriend think he was making peace, but according to his temperament, it was impossible to send a gift to the other person after he announced his breakup.
It is such a slow delivery service, which makes the feelings of the 2 young people continue.
For a while.
After this, Yu Weiyong had a professional operation of a slow delivery of brand services.
The prototype of Nuo slow delivery is so immature.
Yu Weiyong said:
Norwalk brand name: Nuo brand interpretation: Promise (Nuo) promise, promise, promise, compliance, promise.
Brand implication: enterprise management is "a thousand gold and one continuous promise".
Enterprise service "modest, respect, respect"
Corporate commitment to "communicate 100% priceless services"
Yu Weiyong, who is pragmatic and optimistic, admitted that he had worked in the studio for 5 years before he established the mobile alliance culture company before he acted as a couplet culture. This time, for the slow delivery service, he used the mobile alliance culture for 6 years. He must use his preparation and his never giving up faith to combine the cosplay fashion with the slow slow delivery of the urban slow life to continue the business.
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