Silver Hair Business Business Business Business Is "Light" Middle And Old Clothing Of The Entity Store To Pile Up The Network

The "Double Ninth Festival" promotion has not yet been heated up.

Though the day of Chung Yeung Festival is a week earlier than Halloween, the sales promotion of business is lagging behind.

Reporters learned from several shopping malls that promotions for elderly products will not begin until the end of this week, and there is nothing new in the category and form.

There must be some sales promotion, but sales promotion is also.

And health products.

You can buy it now. "

At a shopping mall in the East Third Ring Road, the salesperson listened to the reporter's questions and asked for directions in the direction of the warm underwear and cashmere sweater counter.

A number of shopping malls and supermarkets responsible person told reporters that the upcoming Chung Yeung Festival promotion will continue to focus on the "healthy health theme". The main purpose is to promote soya bean milk powder, cereal and various oral liquids in the food area, as well as the "three warm" underwear and cashmere sweater in the cloakwear area, the soya bean milk machine in the home appliance area, the foot bath tub and the massager.

It seems that these promotional products known as "the Double Ninth Festival" have not changed much this year.

Online merchants value "silver business opportunities"

At the moment, it is just the season changing season. Miss Liu, who wants to buy her new dress by the "Chongyang promotion", has run several shopping malls, but has not bought the right one.

"Old people are not good at buying things."

Ms. Liao told reporters that she bought for her parents every time.

It is necessary to run several times, even if the old man is old and unable to suffer his legs, but now the shoe numbers in the market are too small. The key is that the version is thin and the base is not soft enough.

Moreover, many elderly women have larger waist and abdomen sizes.

It's especially difficult: "that's a loose old lady's dress. My mother doesn't want to wear it very much, but she can look at her waist with a little waist, and she can't buy the right size."

If the elderly at home have the demand for "special clothes", it will be even harder to buy clothes.

In general, there are no shopping malls. We must go all the way to the tail goods store or the factory store, or go shopping in the foreign trade outlet.

Compared with physical stores, many Internet businesses are beginning to realize the huge market hidden by "silver consumption".

On Taobao, many shops specialize in special clothing and middle and old age.

The new style of "super large code" is also very popular.

"Old people's poor spending power" is an old tune.

The elderly have a more intense and personalized consumption demand.

Ms. Liao has deep feelings.

"In recent years, I often buy clothes for my mother in an online shop of middle and old age clothing. The price is not expensive, and it is more than two hundred or three hundred yuan, but the style is novel and generous, the key is that both the workmanship and the material are good."

For a long time, the old man himself learned to pick clothes for himself with wearing glasses. This store has many "old fans" and is now a "double crown" grade.