Broad Domestic Market Helps China'S Garment And Textile Industry

In the case of European debt crisis, internal contraction, and domestic and international economic situation, China is not optimistic.

The development of the industry has also undergone severe tests: Production deceleration, export pressure, domestic sales decline, investment slowdown and profit decline.

However, China's strong supporting processing capability and perfect industrial chain advantages as well as the broad domestic market of more than 1 billion 300 million people provide us with a firm foundation for development.

Intertextile surface accessories exhibition always stands at the forefront, not only plays a very important role in guiding, but also makes the most comprehensive consideration and the most subtle efforts for every development of the enterprise. It has experienced every trend growth and strong pformation with the industry and enterprises.

Domestic exhibition area settings more refined

The exhibitors in the Expo are mainly distributed in the E1-E5, N1-N3, W4-W5 Pavilion of Shanghai New International Expo Center.

According to the end use, it can be divided into: the positive fabric area, the fashionable women's fabric area, the casual wear fabric area, the sports function loading fabric area, the shirt fabric area, the cowboy fabric area, the underwear fabric area and the excipient area.

Shaoxing, Xiaoshan, Shengze, Shishi, Haining and linen textile association, wool textile association and other local and special product exhibition groups were actively participating in the exhibition.

This exhibition has three special features in the domestic exhibition area. The underwear fabric area at the N1 Pavilion will be a collection of many high-quality underwear manufacturer at home and abroad. It will display the latest materials and unique design and manufacture products to attract many industry eyes.

The cowboy fabric area in E4 hall is made up of many denim dyed fabric producers in China. The exhibitors will fully demonstrate the leisure, wild, vigor and sexy charm of jeans.

In addition, the hemp fabric display area will also be located in the E4 Pavilion.

The three regions are liberated from the thinking of dividing the region according to the end use. They focus on the market segments of fabrics and show the direction of the development of boutique linen fabrics.

The museum is a mixed exhibition of Chinese and foreign exhibitors. It is located in W4 and W5, with a total area of about 23000 square meters. There are about 540 exhibitors.

The organizers of the exhibition are reorganizing and refine the product category when they are carrying out product category zoning.

Hall W5 mainly displays zippers, trademark / tag, lining, lining, pocket cloth, waist, ribbon, coat hanger, model and other products.

In W4 hall, we mainly display buttons, lace / lace, buckle, shoulder pads, cups, clothing lines, clothing stuffing, packaging and other products.

The fashion interpretation area in the W4 Pavilion will focus on displaying excellent excipients products and strengthen the promotion efforts for accessories exhibitors.

In addition, in order to facilitate buyers to purchase products, the organizers put the original jewelry exhibitors in one area, and added ornaments to W4 hall, including bead drill / sequins, hot work, etc.

Fur, belts, scarves, brooches and other clothing accessories become the biggest highlight of the Expo excipient area.

Top companies from overseas exhibiting companies gather on display

The fashionable European Pavilion (SalonEurope) of this exhibition is located in W1.

The new fashion Europe pavilion has an exhibition area of 10000 square meters. It is a collection of high quality garment fabrics and accessories manufacturers from Belgium, France, Germany, Italy, Portugal, Spain, Switzerland, Turkey and the United Kingdom.

In the next ten years, the main growth of global demand for fashion and high-end products will come from China.

Therefore, European suppliers with long history and fine traditions are more active in expanding this potential market in China.

At the Shanghai exhibition, the Milano Unica exhibition in Italy, the first fashion exhibition in Europe, gathered in Italy's top suppliers.

Mr. Silvio Albini, the chairman of the exhibition, said: "the Italy Milano Unica exhibition group is very successful at the Intertextile Beijing exhibition, and the two goals we have ordered have been implemented both pairs.

The first is to display quality products in an elegant environment and meet some of the characteristics of the Chinese market that we want to enter. Second, we need to provide Italy exhibitors with a large number of business opportunities to contact the potential Chinese market.

Exhibitors are very satisfied with the results of the exhibition. It is a very correct step to attend the Intertextile Shanghai exhibition in October.

Among the national and regional pavilions, Japan, Korea and China Taiwan are the largest.

The exhibitors will display a variety of clothing fabrics and accessories in the W2 pavilion to meet the overseas and domestic market supply.

"We will bring in more than 40 exhibitors, mainly to promote the combination of advanced fabric production technology and extraordinary technology of textile products," said Akira Kawashima, senior director of Textile Division of fashion week Japan.

Kotmatsu Seiren Co Ltd, one of Japan's group exhibitors, said that "it is very important for us to join more exhibitors to find buyers of Japanese products."

There are over 110 exhibitors in South Korea exhibiting all kinds of artificial fabrics and functional fabrics.

"The number of exhibitors and exhibitors is rising rapidly, which means that exhibitors will get more opportunities to display new products to buyers in Asia and even South America and other places," said II Sung Yoo, President of Korea Fashion Textile Association.

The special exhibition area will be set up for the first time next to the Korean Pavilion in the W2 Pavilion.

In the special exhibition area, four top fiber enterprises Huvis, Hyosung Corporation, Kolon Fashion Material Inc, Woongjin Chemical and their customers will present the latest fiber products and their application in clothing and fabrics.

There are more than 136 exhibitors in Taiwan China Pavilion.

Feng Yu, chief of cross marketing division of Taiwan textile development exhibition market development department, said: "Intertextile fabric exhibition is the largest professional textile trade exhibition in the world. It is known for its high efficiency in the textile industry.

The quality of synthetic fiber products produced in Taiwan, China is stable and competitively priced. Participating in the Intertextile fabric exhibition is a great opportunity for us to expand our business to the global market.

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Fine service helps enterprises cope with crisis

At this exhibition, the Verve for Design, which is made up of exhibitors from Australia, Italy and Taiwan, is located in the W1 Pavilion, displaying all kinds of new fabrics, and overseas.

They will bring the latest fashion design elements for Chinese fabric manufacturers.

The exhibition will continue to be released in the same period and deliver the latest information to the industry.

This year, there will be 4 distribution trends of fabrics in the W1, E2, E5 and N3 pavilions.

Among them, W1 is the distribution area of overseas fashion trends, E2 is the trend area of positive dress fabrics, E5 Pavilion is the sports leisure trend release area, and N3 hall is the distribution area of women's wear fabric trend.

In addition, the fashion interpretation area in the W4 Pavilion will focus on the display of excellent excipient products and strengthen the promotion efforts to the excipient exhibitors.

In addition to delivering the latest information, the Intertextile fabric exhibition also effectively links the new textile technology with the new product development of the enterprise.

The technology innovation space at E3 Pavilion will hold a number of technology promotion sessions to showcase the latest technological innovation combined with the textile industry to promote the integration of high technology and fabric research and development.

The Expo will organize nearly forty professional forum seminars, focusing on the trend, market and marketing strategy, textile technology, certification and testing, relevant laws and regulations, international trade and other authoritative and up-to-date information, the exhibition information hub role and the guiding role of the audience will be more prominent.

China International fabric fashion show, China International fabric design competition winners product exhibition and awards show, China Textile Market Forum, several heavyweight events will also be held in the same period.

In particular, the China International fabric design competition started this year's China international textile fabrics and Accessories Expo, and held a grand launching ceremony during the spring and summer fabric exhibition in Beijing. The theme of the "new look" contest has attracted the attention and participation of many exhibitors. Many award-winning works will be reflected in the fashion trend area of this fabric exhibition, achieving the combination of exhibition and competition. The radiation effect and aggregation effect of the combination of the two strong brand activities will play an increasingly important role in better serving the industry and service enterprises.

The strong appeal of the exhibition not only attracts famous exhibitors at home and abroad, but also attracts many international brand buyers. Last year, over 62400 professional spectators from more than 110 countries and regions visited.

In order to better serve exhibitors and professional buyers, this year's professional audience organizations have more invitations. Meanwhile, print media and Internet media have been used to expand the radiant surface. According to the on-the-spot investigation conducted during the last exhibition, exhibitors have indicated that there are frequent exchanges on the spot, and they are eager to extend the opening hours of the exhibition.