Clothing Enterprises: 12 Core High Thinking Marketing Clusters

First core high ways of thinking marketing: China

The core competitiveness of enterprises in the near future is not technology, not capital, not so-called strategic management, nor is it so-called process management, but marketing.

Second core high thinking marketing methods: many garment enterprises invest too much resources and energy in those so-called high-tech industries, and invest in industries such as information technology, specialization, technology and so on, and invest in industries that have little competition for profit.

Third core high thinking marketing modes: answer

Not being consistent with each other is the so-called unification.

Unity can produce a sense of quality.

Unified energy means high quality.

Just like people, it is easy to get trust from others at any time.

This is called good character.

On the contrary, if you do things in a high and low way, even if you are absolutely smart at times, it is difficult for others to commit an important matter to you.

That is to say, unity brings security and enhances consumer trust.

Fourth core high thinking marketing methods: how many garment enterprises exist in the market brand in China? How many garment enterprises can effectively establish their own marketing fulcrum? Who is not in every part of the endless price strangulation? Who really earn Li run to effectively support the next development of garment enterprises? How many garment enterprises operate at a higher level, so that garment enterprises get the profit margins they deserve?

Fifth core high thinking marketing methods: many clothing enterprises boss complained that the market competition is too intense now, business is not good.

I say that there are only two markets in the world that have great charm: one is the United States, that is the paradise of technology and capital; the other is China, which is the paradise of marketing.

Sixth core thinking marketing methods: China is a huge market, but also a great garment enterprise and brand birth of the fertile soil, high level marketing is the driving force of the growth of Chinese clothing enterprises.

Seventh core high thinking marketing methods: the real purpose of marketing is to solve the competition.

Marketing is a way to overcome competitive obstacles and achieve effective goals.

Eighth core high thinking marketing methods: to do marketing in China, I need to understand the hidden rules, the so-called marketing potential rules, that is, the most crucial and effective management method of Chinese clothing enterprises in management is to manage money by means of managing money, to manage people by managing people, rather than to manage people by means of management money.

It is not the way to manage money by managers. This is the wrong way of thinking marketing that China's numerous garment enterprises have committed.

Ninth core high thinking marketing methods: "use teachers, kings, friends, tyrants; use apprentice, perish."

To learn successful experience is to respect teachers and reuse teachers. This is the best way to develop our clothing enterprises.

Instead of coming to everything else, I often talk with many bosses of clothing companies that your clothing companies invite teachers to buy this teacher.

Instead of spending money on teachers, buy your own thinking!

Tenth core high thinking marketing methods: some bosses say, I am not doing well now, is it not advertising, I need to advertise, right? I usually say so; as long as it is clothing enterprises, there is sales pressure!

However, the biggest pressure of advertising operation lies in how to maximize the input and output, how to ensure the minimum investment and maximize the sales return.

Eleventh core high thinking marketing methods: clothing enterprises must know that advertising must carry potential energy, so as to produce strong logistics kinetic energy and realize the rapid amplification of sales.

Twelfth core high thinking marketing methods: advertising can arouse consumers' mental resonance, form consumers' psychological desire for products, and promote real sales.

This creates the potential for advertising.

This is the bottom line for advertising effectiveness.

Advertising that has not been driven by recent sales, no matter how beautiful and poetic, is of no practical significance.