The Growth Track Of AOKANG In Ten Years
In Nenjiang, which has a population of about 500000, AOKANG Becoming more and more famous, it has become a star product for local people when they give gifts, because they are not only fashionable in shoes, but also very professional in after-sale service.
Starting from Qigihar, more than 200 kilometers to the north, there is a Mongolian County, meaning "Green River", Nenjiang. For Taizhou boy Yang Bingbing, Nenjiang is an excellent place. Because he married not only the most beautiful girl in Nenjiang, but also his career in Nenjiang, flourishing from scratch.
Yang Bingbing's career has always been closely related to "AOKANG" and has lasted for a whole ten years.
In 2002, AOKANG's investment advertisements spread all over the world, which enabled Yang Bingbing to find business opportunities. Choose Nenjiang It was because his relatives had just secured their feet in Nenjiang, so he also chose to start his career in Nenjiang, so as to facilitate each other to take care of each other.
That year, Yang Bingbing, 20 years old, was a young boy who had no knowledge of the world. He thought that AOKANG shoes, which everyone knew in the south, would definitely sell in the northeast. But after forty or fifty square meters of shops opened, the flow of people is much less than expected.
"It's been a very difficult life. The first year is only 200 thousand yuan." Yang Bingbing recalled, "but since I have chosen AOKANG, I should believe that AOKANG's brand and operation of the enterprise will be able to come to the fore sooner or later."
Since second years, Yang Bingbing has seen hope increasing year by year. Sale His performance has given him the idea of continuing to expand. Last year, his second AOKANG stores opened near the old store. This year, third AOKANG franchised stores on the same street are also in the decoration.
In Nenjiang, which has a population of about 500000, AOKANG is becoming more and more famous. It has become a star product for local people when they give gifts, because they are not only fashionable in shoes, but also very professional in after-sale service.
In March 2012, the most bustling commercial street in Nenjiang County, Yang Bingbing rented forty or fifty square meters of shops with high shops, separated a ten square meter small room, dedicated to provide after-sales service, free shoes and shoes for customers.
Most of the time, customers will sit down and drink a cup of water at AOKANG store when they are tired of shopping, and then enjoy the honorable service of free shoe shining. According to statistics, Yang Bingbing's specially employed post sale Commissioner rubbed twenty or thirty pairs of AOKANG shoes every day. "Emphasize the purpose of after-sale is to highlight the dignity of customers, so that when people send AOKANG shoes to give gifts, they will not only deliver shoes, but also provide services and attitudes that other brands can not provide." Yang Bingbing said.
For this after sale service point, Yang Bingbing has to invest fifty thousand or sixty thousand yuan in a year. It seems that there is no benefit, but it has established a good reputation among consumers. More and more people are willing to buy AOKANG shoes, and they are more willing to wear AOKANG shoes. So Yang Bingbing's business is getting better and better.
- Related reading
- Popular this season | The Most Challenging Costumes Of Spring And Summer 2015, Love Beauty! Are You Afraid?
- Comprehensive data | 2012-2013 Report On China'S Garment Industry Development Report (Five)
- Industry perspective | The Channels For Clothing Industry To Go And Where To Go Are The Ten Questions That Practitioners Must Think About.
- Reporter front line | 杜塞爾多夫服裝服飾品牌采購展 填補歐洲市場缺口
- Comprehensive data | 2012-2013 Report On China'S Garment Industry Development Report (Four)
- Dress culture | Wear A Single Product With "Texture", Minutes Into Thin Goddess, April Is Not Sad!
- Collocation | Annoying Spring Rain, Beautiful Girls Are Dressed Like This!
- Exhibition video | Some New Brands Will Be Held At The 2015CHIC Exhibition Site.
- Comprehensive data | 2012-2013 Report On China's Garment Industry Development Report (Three)
- Footwear industry dynamics | Hongxing Erke Wu Rongzhao: A Butterfly Effect Caused By Life Movement
- Shoe Companies: Finding New Markets For Marketing Is Not Difficult.
- Data Said Cotton: China Cotton Inventory Consumption Ratio Of More Than 100%
- Local Shoe Companies Will Open The Door To Cross Border Marketing.
- Fashionable And Elegant Knitted Sweater Is Very Charming.
- The Development Trend Of Taobao Men'S Wear Market: The Rise Of Traditional Brands And The Decline Of Brand Names
- There Is A New Phenomenon In The Clothing Market, The Market Is Increasing And The Discount Is Straight.
- Taiyuan Chaoyang Shoe City Constantly Adjust Shoes Category Rich Brand Gathering
- Correlation Between Grade And Color Level Of Cotton
- 王學兵中國國際時裝周上酷炫走秀
- Fashion Sweater, Sweater, Cool Coat, Mix Up In Autumn.