Remember Costume Designer Duan Kuiyu'S Dream Of Enjoyment

From childhood, she loved painting, photography, travel and ancient architecture, and devoted herself to Mis, a great architect.

The design concept is very interested in pure and simple style of expression, and this kind of interest extends to her dress design.

Design can make

Excited, she just wants to design, just want to do it well and enjoy it.

What course did she experience so strongly in her design?

There is only one dream.

When Duan Kuiyu was a child, she was somewhat self closing. She always wanted to do something as little as possible, so painting became her way of finding happiness. "When I was little, I loved painting characters and jumping colors.

Up to now, I still like to draw some patterns, and fashion design is my dream.

She can't imagine other industries, and design is the only way out.

After graduation, my first job was to be a leading designer in GUIPLE fashion company in Italy.

"At that time, it was very hard work, and always had to go to the factory to display, display, run accessories, and keep merchandising.

But when Duan Kuiyu first saw her clothes designed for a high price and sold well, she thought all the hard work was worthwhile and strengthened her dream of design. This sense of existence and achievement were unparalleled.

Duan Kuiyu believed that

It is a commodity, an urgent pursuit of new life, and an expression of independence, temperament, elegance and self.

"Once a senior said," the market does not need the design of the sky and the sky. The designer who is not recognized by the market is not a good designer. "

When she left school, Duan Kuiyu felt that she was different from others. She had a clear purpose in her mind, that is, her market, to talk about the market with design products.

At that time she liked to go to the terminal to watch the sales, so that it could be the most intuitive understanding of the market demand.

"I think every struggling designer should have a dream. The difference is how far or close this dream is, and everyone has a measure in mind."

Duan Kuiyu is waiting for an opportunity. She knows what kind of design she wants to do, how to do it and how to do it.

KVKV is a personal brand created by Duan Kuiyu. It mainly adopts high-end cashmere, its style is simple and its color is bright.

In general, determine the color according to the larger frame and structure of the fabric, and then determine the specific fabric distribution, accessories and color matching according to the design, and there will be some additions later.

The brand is still in preliminary planning and implementation.

Duan Kuiyu is also looking for some platforms to promote his brand. "I have seen the fashion alliance of China before, and met at a fabric exhibition."

The Chinese fashion alliance is a public welfare undertaking. It gives our young designers an opportunity to show and contact the market.

In October this year, Duan Kuiyu will be holding the KVKV fashion show at the Ningbo Clothing Fair for the first time on the platform of China Fashion alliance.

Platform promotes dreams

Duan Kuiyu positioned the theme of the conference as a trip to the beach, the sea or the desert jungle, which determined the color.

On the fabric, she chooses linen, cotton, silk and other natural fabrics, and several kinds of colors and 2 processed fabrics run through it.

Independent women are traveling in a fashionable lifestyle. They pursue freedom and self.

Duan Kuiyu believes that the product structure is very important. It may be excited by a product earlier, but now it prefers to design a good product structure. Market positioning is the top priority.

Now, duer is preparing for the first fashion collaboration with China Fashion alliance in October. "I am very excited about the release, and feel that they have provided a good platform for designers, to be able to publish their own products, and also to contact fabric manufacturers."

This issue is inspired by modern architectural form and inspired by modern architecture. There are some fine and simple lines in modernist architecture, just like some tough profiles used in the conference and clever local curve modeling.

For example, the shape of some men's clothing is used to shape the female body, straight pants, shirts, straight sleeve sleeves and straight lines. The outline of curves will appear in the details of the waist, collar and clothing.

The province of the waist is supposed to emphasize the curve of the female. Instead of emphasizing, I want to do some outward shape and detail processing to make a dress look strong and smooth, and the details increase the femininity.

In these comparisons, the practical spirit and details of clothing are emphasized, and the interior structure is filled, and some new styles are constantly being tried.

For Duan Kuiyu, this will be a good opportunity for training, and it is also expected that the Chinese fashion alliance can provide more effective resources, such as supporting independent designer's fabric enterprises, production enterprises, and helping young designers to drive the market.

Many people with dreams need this platform. Duan is sometimes very excited because she sees hope.

Now China's market is undergoing pformation, and domestic market demand is becoming more and more diverse, giving more and more space to develop independent brands.

China Fashion alliance is also becoming more and more mature in helping and helping young designers, including early publicity and hardware facilities of the conference.

Duan Kuiyu said: "the most important thing is to return to our designers 30 square meters of static booth, so that the most direct contact with the market."

She hopes to get more attention, get the market and get more suppliers through this exhibition.