2012 China (Jimo) International Fashion Season, More Than 100 Garment Companies

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It is held at Qingdao International Expo Center and Hong Kong China Travel Service (Qingdao) International Convention Center, Hai Quan Wan resort city.

Reporters learned yesterday from the Jimo Municipal Bureau of industry and commerce that this is the first time Jimo has held an international presence in the mainland.

During the fashion season, the Shandong economic and Information Commission, Qingdao Municipal People's government and Shandong Province

The industrial association is sponsored by Shandong garment industry association, Jimo Municipal People's government and Qingdao textile and garment industry association.

This exhibition has attracted the attention of the fashion industry at home and abroad, from more than 100 well-known clothing at home and abroad.

Enterprises will have dialogues and exchanges at this exhibition.

In addition, fashion designers from home and abroad, pioneer fashion leaders, business leaders and cultural celebrities will help this fashion season to inject fashion elements into garment enterprises in Qingdao and even Shandong province.

Fashion Boao

Current

The theme of the season is to carry out in-depth discussions and exchanges on design, culture, clothing brand and industry around "aesthetics, design, culture, commerce and brand", and discuss the major issues of the development of contemporary Chinese and Jimo clothing brands, and provide a source of thought for the development of Chinese fashion design, making Ao Shan Wan (Jimo) the ideological source and source of the development of fashion industry at home and abroad.

The purpose is to create the "fashion Boao forum", giving advice to China's fashion industry; bringing together famous masters at home and abroad to form the fashion vanguard ideology and value vocalization of aolshan Bay; invite Chinese fashion forces and fashion brands to jointly advocate "China creation"; create a cultural soft platform, enhance cultural soft power, and form the development trend of "South Boao, north have AAO Shan bay", gather resources with great influence, gather popularity, and create the fashion brand of aolshan Bay (Jimo).

The main activities include 2012 China (Jimo) international fashion season, the Jimo Bay forum, and the 2012 China (Jimo) international fashion season textile and apparel brand cooperation and industrial chain docking meeting.

It is understood that this exhibition has invited more than 20 cities in the province, 40 in the province, 40 overseas and overseas knitted apparel enterprises and related institutions.

Moreover, this clothing season is different from the previous one.

The focus is not on displaying sales but in exchange and cooperation, paying attention to tailoring partners for the needs of the participating enterprises and introducing various kinds of cooperative resources. At the same time, it provides a brand new service way for the participating enterprises to understand the requirements, the field supply and demand negotiation, the post service tracking service and the promotion of cooperation results.

According to the different needs of enterprises in technological innovation, R & D, market development and brand operation, the organizers invited famous enterprises such as Italy, France and famous design studios to participate in the meeting, and arranged the participating enterprises and famous enterprises abroad.

In the joint negotiation, the site is composed of three major functional areas, namely, the participating enterprises' comprehensive exhibition area, the theme promotion conference area and the general public service area. Through the demand negotiation, cooperation and other promotion activities, the cooperation between domestic textile and garment enterprises and foreign customers is promoted, and the strong brand strength of domestic textile and garment enterprises is injected.

Local enterprises seek cooperation

In this exhibition, there are more than 20 textile and garment enterprises in Jimo. Enterprises are very interested in the cooperation resources introduced by this exhibition.

Zhou Zunlin, general manager of the Group sales company, told reporters that he felt that such exhibitions were more helpful than the ordinary exhibition fairs to the development of enterprises. "Every enterprise has been assigned to a standard booth with an area of twenty or thirty square meters, although the area is not large, but the meeting is not to let enterprises sell, but to cooperate with international brands and design teams."

Zhou Zunlin said that they hoped to find a suitable international brand to cooperate. "At present, the international economic situation is relatively low, and many foreign brands are also having a bad time. If we can take this opportunity to find a suitable brand, we will consider acquisitions or cooperation."

Zhou Zunao told reporters that such cooperation is a great benefit for both sides, that is, the use of foreign brands can mature foreign sales network and designer team, and the other side can also make use of the capital to expand the brand.

The cooperation platform set up in the clothing season will help boost the visibility of Jimo's textile and garment industry. There are 1500 textile and garment enterprises in Jimo, of which 183 are above Designated Size, with well-known trademarks and famous brand products from China, namely, Hongfa, Hongda and Hengda. This year, the textile and garment industry has been put into a 100 billion yuan industry. This exhibition will undoubtedly help Jimo achieve this goal.

Jimo has been actively exploring the development mode of combining traditional industrial upgrading with blue economy, and has repeatedly cooperated with the provincial Economic Commission and the provincial clothing association to propose and plan the "fashion season" activities. The purpose is to introduce advanced design concepts at home and abroad and Shi Shangyuan element to promote the integration of advantageous resources in Jimo's knitted apparel and apparel industry, accelerate the upgrading and upgrading of enterprises, promote enterprises to take the road of "innovation and brand", and integrate with the development of the blue economy and the construction of the blue new city, so as to promote the pformation and upgrading of Jimo's industry, and further enhance the popularity and reputation of Ao Shan Bay.