Wenzhou Holds The Third Ten Children'S Wear Brand Entrepreneur Salon

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Association Children's wear Specialized Committee, Zhejiang Semir

The third "China ten children's brand entrepreneur Salon" jointly held by the limited company, Zhejiang red, yellow and blue dress Limited by Share Ltd and Zhejiang Bai Li Group Co., Ltd. was successfully held at the Shangri-La Hotel Wenzhou.

Chen Dapeng, executive vice president of China clothing association, director of Specialized Committee, China Apparel Association, director of children's wear, Specialized Committee, Han Licheng, vice president of Zhejiang garment industry association, Shen Moli, Deputy Secretary General of the clothing association of China, Shen Moli, balaba, red and yellow blue, Keke tree, Parker lane, water boy, click tick, Mamie Marka, Xiao pig banner, Jin Tong Wang, Li Guo, Tao Di and other ten Chinese children's wear brand enterprises attended the salon event.

On salon, Chen Dapeng pointed out that China's ten children's wear brand entrepreneur salon was held continuously, aiming at gathering the dominant enterprises in the children's wear industry, analyzing the problems existing in the development of the industry and enterprises, seeking the correct way to develop the brand in the future, remodeling the core competitiveness of the industry, and guiding the whole Chinese children's wear industry to make common progress and achieve rapid and healthy development.

He hopes that through the salon platform of the ten Chinese children's wear brand entrepreneurs, the Chinese children's clothing entrepreneurs can form a cohesive force and reach consensus, and the theme of the discussion will really come down.

Cao Shengkui, chairman of Beijing Carmen Fashion Co., Ltd., said on salon, although the industry has encountered development difficulties and poor sales, but no matter what the internal and external environment is like, the children are still growing, the children's wear market will only grow bigger and bigger, and children's clothing industry will always be a sunrise industry.

Under the circumstance of bad environment, enterprises should strengthen management, enhance the performance of single stores, and raise sales in the empty market.

In addition, when formulating enterprise development strategy, we should adopt a pragmatic strategy, not panic and not blindly.

Zhao Jianhe, chairman of Fujian Green Group Limited, said that the children's clothing industry is facing a gorgeous turn, but this process is very painful, and of course there are surprises.

According to him, now

Enterprises are facing the choice of life and death, while the sales and profit of domestic brands are still growing, but the growth rate is decreasing.

In a bad economic environment, enterprises can only change themselves to adapt to changes in the environment.

Zhou Xuncai, chairman of Fujian Finance & amp; Co. Ltd., said that the current enterprise development is facing the globalization of division of labor and cooperation, and the children's clothing industry will be faced with outsourcing such as production and sales.

At present, financial outsourcing is also outsourced to accounting firms, which reduces costs and improves efficiency.

In view of the current problem of children's clothing brand entering the shopping mall, he said that the ten children's wear brand enterprises could form a brand integration shop similar to "BELLE", thus increasing the right of discourse between brands and shopping malls.

Children's education and children's toy enterprises create similar children's comprehensive stores similar to Shanghai children's shopping centers.

After the salon activities, the participants were still pressing their own fingerprints and writing their commitments on the "green" production and operation of the big trees.

On the afternoon of November 9th, leaders and entrepreneurs of Salon Association visited the Barbara, red, yellow and blue shops in Wenzhou. They shared experiences with each other. We saw Wenzhou.

On the basis of the operation characteristics and market situation, it also found its own gap, and had a deeper understanding of the operation of children's wear brand.