China'S Textile And Garment Industry Must Rely On The "Soft Strategy" To Solve The Market Predicament.

At present, China

In the world market share is close to 40%. to meet the changes of the times. The focus of the development of China's textile trade should be changed from "two big one low" to "two high and one refined", that is, from big industry scale, mass processing, low price competition to high value-added, high integration and lean manufacturing.

The strategy of China's textile and garment industry should be changed from hard strategy to hard strategy and soft strategy, and clever strategy.

How to solve the dilemma and stabilize exports? How to optimize products, markets, industrial structure and foreign trade patterns? The correct policy strategy stems from the understanding and analysis of the complicated factors in the special era of China's textile industry.

China's textile and garment market share will continue to rise.

In the ten years after the start of twenty-first Century, the two biggest impact on the world and China's textile industry is the demise of China's accession to the WTO WTO and the twisting of the multi fibre agreement of the trade system.

The termination of China's largest textile producing and exporting country joining WTO and MFA led the global textile trade to take the lead in returning to the principle of free trade, so that the comparative advantages of all countries, including developed countries, were released, and the global textile and garment trade grew rapidly.

During this period, exports of textiles and textiles, textiles, clothing and footwear products all over the world and China were increasing, while China's growth rate was faster.

In 2001~2010, China's textile exports increased by 4 times, and imports of clothing increased 3 times.

Further analysis and prediction show that in addition to

China needs to import large quantities, and its export volume in the world market has been slightly reduced. The export and market share of textiles, clothing and footwear will continue to rise.

Demand for mid range products is decreasing in global sourcing trend.

The demise of China's accession to the WTO and MFA accelerated the restructuring of the global textile industry and returned to the process of trade liberalization. The distorted trade barriers were gradually eliminated, and the decisions made by international buyers were more reasonable.

Manufacturing cost is still an important factor for buyers to choose the place of purchase, but this is only a part of the pfer of buyers' orders.

A research report from the world bank reveals an interesting phenomenon: in the post MFA era, countries and regions with increased clothing export also have high wage countries and regions except for low wage cost countries, while middle income countries have seen little or even less export growth.

In the financial crisis, buyers in order to avoid market risks, cater to the needs of fast market and personalization, increased the number of quick orders, urgent orders and supplementary orders, reduced the number of orders, increased the number of small orders, reduced the number of orders, increased the orders of low-end and high-end, and increased the growth of mid-range products.

After winning the post "X" era, China's textile and garment industry should have its own skills.

After the "X" era, the world's textile and clothing trade will continue to grow. Although the financial crisis and the European debt crisis have led to a decline in demand in the international market, China's textile and clothing export trade is still the engine of economic growth, which is to support China.

The important judgement and decision basis for development.

According to the above analysis, enterprises, industry and government should make corresponding strategies in line with the trend of industrial development in the post "X" era.

Improving trade environment, strengthening infrastructure construction and policy research.

From OEA to OBM, value chain upgrading or flexible production chain integration requires higher requirements for pportation, communications, logistics, energy and financing.

We should strengthen the systematic study of Taxation, financing, import and export quotas, especially cotton raw materials policy.