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    Eight Brands Such As ZARA Make A Non-Toxic Promise.

    2012/11/30 21:31:00 17

    ZARARetail MarketClothing

    Recently, the world famous fast fashion brand.

    ZARA

    In a public statement, it formally promised to eliminate all toxic and harmful substances in its supply chain and products by 2020.

    It is reported that this is followed by the international environmental protection organization Green Peace released last week "tidal current pollution: global fashion brand toxic and hazardous substances residue survey" report, the first committed brand, and since last year, the world's eighth non-toxic commitment to the brand.

    Greenpeace urged Metersbonwe, Levi's and other brands that detect toxic and harmful substances as soon as possible to make substantial non-toxic commitments.


    Li Yifang, director of the Greenpeace pollution control program, said: "we welcome ZARA's prompt response, as the largest garment in the world.

    retail market

    And brand, we hope that ZARA can rely on its global influence to guide other brands to make changes as soon as possible.

    We also hope that other brands such as Metersbonwe and Levi's face up to the problem of pollution and not let consumers down. "


    ZARA promises to ban alkyl phenol polyoxyethylene ether (APEOs) in a comprehensive manner and eliminate other toxic and harmful substances such as perfluorinated compounds (PFCs) by 2015.

    In addition, ZARA will disclose the information of 20 suppliers (including 10 suppliers in China) before March 2013, and increase to 100 suppliers at the end of 2013 (including 40 suppliers in China), so that local residents can understand the progress of the company's detoxification.

    In addition to the above toxic and harmful substances, the exposed pollutants also include azo dyes that will decompose carcinogens.


    Greenpeace released a report last week, "trend pollution flow: global fashion brand toxic and hazardous substances residues survey", pointing out 20 famous brands of international and domestic brands such as ZARA, Metersbonwe, Levi 's and Calvin Klein.

    clothing

    A variety of toxic and harmful substances are used in the production process and are eventually left in the products.

    In the 6 days since the report was released, more than 300 thousand people worldwide have joined Greenpeace's online signature activities, demanding that these brands be poisoned.


    In order to urge ZARA to make a commitment as soon as possible, Greenpeace launched a "window model revival" in the world last weekend. Models from 80 cities in 19 countries gathered in front of the ZARA store in the world, dressed as window display models, demanded that ZARA, a fast fashion leader, promise to eliminate toxic and harmful substances used in the supply chain. 700 volunteers participated in the world, and finally ZARA made a formal commitment.


    Li Yifang said: "information pparency is the key to ZARA's realization of its non-toxic promise. Consumers have the right to know what kind of toxic and harmful substances they are wearing. They also have the right to know what kind of pollution the environment around the production area is subjected to.

    Greenpeace will continue to closely monitor and monitor the follow-up actions of ZARA with global consumers, and urge other brands such as Metersbonwe and Levi's to keep pace with ZARA and make commitments as soon as possible.


    Under the promotion of Greenpeace, there are now eight brands of ZARA, Adidas, Nike, Lining, Puma, H&M, C&A and M&S all over the world, making commitments to eliminate all toxic and harmful substances used in the production and production process before 2020.

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