Zou Jifu'S Wealth Life
Ji Fu Zhou Profile: born in April 1972, Yunyang, Chongqing, is currently the chairman of the board of directors of Yexi Fashion International Group (China) Limited. In 1994, he set foot in advertising business and worked in IT industry. Having a master's degree in Business Administration from EMBA senior management, Tsinghua University, after 10 years of struggle, he founded the love yarn group in October 2009.
The story of a man and nine women
How much is a lingerie? How much does a woman spend on a year? Underwear These problems may not be taken care of, but Zou Jifu, who is keen on business sense of smell, unwittingly discovered that there are unlimited opportunities in them.
Zou Zong was very happy when he talked about his love yarn. Entering the underwear industry is actually a coincidence. During the 2009 National Day dinner with friends, the nine women on the table were mixed with a man, who was Zou Ji Fu. There will always be something between men and women.
In gossip, women plan their expenses, and spend only thirty thousand yuan a year on underwear. "Thirty thousand"! This number is stunned. Zou Chang, wise man, sees the tremendous business opportunities implied in it. Small underwear, great business opportunities, immediately plan to enter the underwear industry.
Create a brand by coincidence
Opportunity is reserved for those who are prepared. This coincidence makes Zou Zong smell the wealth.
It is Zou Jifu's innate courage and style to say that he does what he wants. The next day, we went to Ji'nan, Shanghai, Beijing, Chengdu, Chongqing, Wuhan, Shenzhen and other cities to conduct an in-depth investigation. From the source of materials, production base to market sales, after a series of perfect inspection, it is entirely feasible. China's economic development also has fewer underwear brands in the domestic market, and urgently needs the high-end underwear brand suitable for Eastern women to meet the demand. Foreign brands are not suitable for Oriental women to wear. Unable to contain his excitement, Zou kept on recruiting and raising funds. October 16, 2009 love yarn dress International Group (China) Co., Ltd. was established in Hongkong. In January 2010, Shenzhen love yarn dress Co., Ltd. was established in Luohu, Shenzhen. In March 2010, the quality of love yarn baby product was inspected by the state authority.
Beauty is everywhere.
amativeness Always adhering to the concept of "underwear experts" based on human orientation, advocating underwear culture and aesthetic culture at the same time of marketing, and paying attention to experiential marketing combined with terminal sales and underwear knowledge popularization. All these factors have helped the love yarn successfully break through in many underwear brands in China.
Because it is adjusted underwear, helps shape the perfect curve. At the beginning of its establishment, love yarn first entered the beauty salon, and began selling in Guangdong beauty salons in April 2010. Underwear is very popular. At the international underwear exhibition in Shenzhen, we have made acquaintance with distributors everywhere, bringing the beautiful seeds of love yarn to more cities.
Corner of Yintai shopping mall, Jinhua, Zhejiang
There are physical differences between Chinese women and European and American women. Most of the shopping malls are European lingerie brands, which are not very suitable for Chinese women. Love yarn is a healthy brand that is completely tailored for Chinese women. Under the premise of keeping women comfortable, they add decorative elements and give them high technology content and stronger fitness function. Therefore, it is loved by many Chinese women. "Let Chinese women wear healthy underwear" and "let most women buy love yarn". This is Zou's voice from the bottom of his heart.
Underwear is a woman's close friend, accompanied by a woman's life. Love yarn knows women very well. The underwear is comfortable and beautiful, which brings women comfort and health. Love yarn is speeding up its pace into the mall with positive attitude, covering many provinces and cities. It has spread to most cities and districts and counties in China, and now there are more than 80 stores in China. In Xinjiang, there are 18 shopping malls, such as friendship, Tian Bai, Dan Lu, Mei Mei, Xidan, Huijia, Wuyi, and so on. In Chongqing, there are also 12 shopping malls in Chongqing, such as 100, Li Dan, ocean, thousands of people, and heroes. Such a large-scale coverage, love yarn has beautiful flowers blooming throughout the country.
Miracles follow.
In just one year, love gauze has spread throughout the country and penetrated into the hearts of every woman. The development speed of more than 80 franchised stores (cabinets) is amazing in a year. Even Zou himself felt unbelievable. The beginning of coincidence is actually an inevitable and miraculous development of market demand. This has become the legend of underwear industry.
The yarn lovers unite, work hard and innovate, and have achieved good results in the industry. Won the title of China's famous brand and squeezed into the top ten brands list of China's underwear industry. There are thousands of underwear brands across the country, and only one year has come to stand out. Zou Zonghe is confident that every yarn lover has confidence in the brand. The domestic underwear big name love and the international big name Ttiumph are the brand of love yarn competition. The love yarn will continue the miracle, and will fight the two big cards, and strive to become the first brand in the industry. The appearance of love yarn is a coincidence. The development of love yarn is a miracle. The future of love yarn is worth looking forward to. Love yarn will surely lead the trend of underwear.
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