"Famous And Excellent" Product Fair Opens In Hangzhou, Using Technology Innovation To Occupy The Domestic Demand Market
Less than p days ago, the second Zhejiang famous brand new product fair was opened at a href= "http://www.91se91.com/news/index_p.asp" > Hangzhou < /a >.
Many "made in Zhejiang" have appeared, hoping that this platform will become famous and further expand the domestic market.
"Increasing market share, stimulating domestic demand and enabling the public to benefit."
An exhibitor said.
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< p > according to the organizers, the current "< a href=" http://www.91se91.com/news/index_z.asp > Zhejiang Expo < /a > has brought more than 500 exhibits from more than 480 SMEs in the whole province.
Among them, "famous new products" and high-tech products accounted for more than 95%.
Among the exhibitors, the proportion of mass consumer goods, such as food and light industrial products, is the largest, accounting for more than 60% of the total number of booths.
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P > < strong > use scientific and technological innovation to occupy domestic demand market < /strong > < /p >
< p > "from the beginning of our founding, we have been based on the electricity supplier to open up the domestic demand market.
It was established in 2003 and went into < a href= "http://www.91se91.com/news/index_cj.asp" > 2004 "electricity market < /a >.
The momentum is good now.
For example, during the double 11 period this year, Taobao sales ranked 16 among similar products.
Si Huamin, director of the operation Department of longevity bird pearl Biotechnology Co. Ltd., introduces the story of choosing the electricity supplier market at the beginning.
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< p > "when the company boss went to Africa to explore the pearl market, the local people refused to say that they didn't need whitening efficacy.
When we are about to give up, a Taiwan customer sees product introductions online, and orders to buy a lot of products. This is really a great encouragement from micro-blog.
Si Huamin said, but to be able to take a firm step in the domestic demand market is to rely on scientific and technological innovation and take the lead in breaking through the identification methods of genuine and fake pearls.
< /p >
< p > at the entrance of hall two, the men's socks of 10 yuan and 3 pairs were rob. The cashier was busy talking about the price, and traded for money, and could not talk to reporters for more than ten minutes.
"Our socks are popular because of the technological content of socks. These new products are made of healthy pearls, pearl fibers, Tencel fibers, bamboo charcoal fibers and so on, and the prices are very cheap."
Zhao said.
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< p > for this, the experts pointed out that although the world economy has shown a rebound trend because of entering the "Christmas season", especially in October, PMI returned to the "withered glory line" and gave the confidence of economic recovery. "But in the long run, the severe situation of foreign trade in the coming period is still hard to reverse. To keep the declining China's economy bottoming up and rising steadily, we still need to rely on domestic demand."
Feng Jin, an associate professor of the Department of international economics and trade at Zhejiang University, told reporters that the current world economy has bottomed out and has picked up slowly, but the recovery process is still facing many new challenges.
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< p > "negative factors such as intensified trade frictions, continued appreciation of RMB and low price competition from labor-intensive products from Vietnam and other negative factors jointly restrict the development of foreign trade export of China's small and medium enterprises next year, and the pressure of international market is still maintained."
Feng Jin said.
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< p > a survey conducted by relevant authoritative departments for small and medium-sized enterprises shows that 27% of the enterprises' orders are down compared with the same period, and 39% of the enterprises' orders are flat.
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Less than half of the surveyed SMEs are in a state of loss or a profit margin of less than 2%, and only 22% of the enterprises reported a profit margin of more than 5%, "P".
Fung Jin told reporters that, because of the demand for foreign markets, some foreign trade enterprises exported to domestic market, which aggravated the competition in the domestic market, and the fierce competition in the market led to a continuous decline in the profit margin of small and medium-sized enterprises.
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< p > global brand marketing master Kotler also believes that China can make the curve slope of export decline and rely on the slope of domestic demand market to digest, which is related to the overall trend of the future economy.
To start the domestic demand market, more needs to rely on the development of small and medium-sized enterprises.
< /p >
< p > < strong > foreign trade exports are still cold. /strong > < /p >
< p > in the exhibition hall five, several wipes machines attracted some people's attention.
Just put the non-woven fabric and pure water into the wet towel machine, press the button again, and 5 seconds later, a wet towel will be made.
Ren Jinbing, regional manager of Hangzhou Jibao Bao electrical appliance Limited by Share Ltd, told reporters that the process of disinfecting, humidifying and heating non-woven fabrics is an opportunity for wipes.
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< p > "our 4 aunts go to battle, and they can also get a very high popularity. Like a 6 kilograms of silk floss, the price needs more than one thousand yuan, but the Chinese consumers do not hesitate to make the order."
Li Lianzhen, general manager of Huzhou silk merchants Co., Ltd., silk road group, said they sold 6 quilts in a very short time.
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At P, the sales market was very good with good reputation, but the overseas market was chill.
"Four sets of home textiles have been sold to South Korea, France and other places, and silk brocade, brocade and other books are sold to the United States. The high-end gifts route is on the way, but orders for this year, especially Japanese orders, are all gone this year."
Jiang Caimin, sales director of Lake silk, said, "fortunately, there is government support to provide us with platform support."
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