Deciphering The Value-Added Process Of Down Jacket

"P >" the weather suddenly became cold, and many merchants began to put the "sharp weapon" - down jacket on the shelf.

The reporter saw in several large shopping malls, this year's down clothes are very expensive.

A number of shop owners told reporters that this year's down clothing prices generally rose one hundred yuan, the price rose more than two hundred yuan.

Employees blamed the price increase on raw materials and labor prices.

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< p > while the price is rising, the consumer's endurance has not increased noticeable.

According to the press survey, from processing plants to wholesalers to retail stores, the sales are not good this year, plus the increase in costs such as rent, labor and so on.

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< p > < strong > < a > href= > http://sjfzxm.com/news/index_f.asp > down coat > /a > value added process < /strong > /p >

< p > for the rising price of down garments, the industry blamed the price rise of raw materials.

Therefore, reporters from the raw materials market began to investigate and restore a down jacket value-added process.

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< p > < strong > production link < /strong > /p >

< p > < strong > processing enterprises: material and labor costs less than 300 yuan < /strong > < /p >

Less than P, the proportion of eiderdown is relatively large. In recent years, the price of eiderdown is in the process of continuous rising.

Zheng Bingliang, manager of Hangzhou East Olympic eiderdown a target= "_blank" href= "http://www.91se91.com/" > textile < /a > Products Co., Ltd., told reporters that the wholesale price of the white cashmere with 90% gross cashmere volume as an example is 295 thousand yuan / ton this year, up 10% over the same period last year, while the lowest time last year was as low as 250 thousand yuan / ton.

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< p > he also told reporters that in the past two years, the prices of duck down were all rising. The main reason is that the price of duck meat is not high in the past two years. The farms do not want to raise ducks and cause the eiderdown of eiderdown. "When the market was 300 thousand yuan / ton ago, we might give ten thousand or twenty thousand yuan to the old customers who wanted a lot of goods, but this year we can't do that. The goods are too tight."

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< p > in addition, many wholesalers and processors said artificial, fabric and other accessories were on the rise.

The biggest increase is the price of wool collar.

A wholesaler told reporters that this year fox fox led to about 250 yuan, an increase of up to 25%.

Labor costs have gone up a lot.

A factory management told reporters that the cost of labor for a basic down garment in Guangdong is generally thirty or forty yuan, which is very complicated and requires a high cost of 50~70 yuan.

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< p > a boss of a down garment processing factory, Mr. Wang counted out an account for a reporter. A white feather down of 90% of a long feather down was generally not more than 3 two. If there was not much purchase, one or two would be 20 yuan, so the cost of the pile would reach 60 yuan.

The cost of a down jacket is 60 yuan.

In addition, the cost of fabric cloth is about 70 yuan.

In addition, there are materials such as zippers, hardware, etc. "the whole cost of the material plus the material cost of a down quality garment with no wool collar is estimated to be more than two hundred yuan. The best one should not exceed 300 yuan, but if it is added with wool collar, it may be one hundred or two hundred yuan higher."

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Wang P also stressed that the prices of different quality down garments vary greatly. Some factories claim to be 100 yuan to make a down garment. The material is certainly not so good. The black duck down can be used instead of white feather down, and the amount of cashmere 50% is far different from that of 90%.

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< p > < strong > > a href= "http://sjfzxm.com/news/index_s.asp" > market < /a > /strong > /p >

< p > < strong > retail price discount < /strong > < /p >

< p > the weather suddenly turned cold. Many businesses began to wear down garments. The reporter saw in several large shopping malls that the price of down jacket was expensive.

In a few fashion brand shops, the down jacket, white feather down 90%, and down filling quantity of slightly more than 100 grams of down coats are basically 1200~1500 yuan, and only a few special items are promoted at a price of 998 yuan.

The price of down garments, including 90% white cashmere, and 120~150 filling, is generally close to 2000 yuan.

Some casual brand's down jacket price is slightly cheaper, and the short price can be bought between 600~700 yuan.

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< p > the owner of a famous down jacket brand franchise told reporters that this year's down jacket "basically increased by more than 100 yuan each, compared with the high-end market has risen by more than 200 yuan."

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< p > in addition, unlike summer wear and autumn clothing, there are very few discount dresses, and very few brands can range from 10 percent off to 5% off.

In a store near the sports center, the owner told reporters, "summer clothing is basically 60 percent off or less, so even if it sells 20 percent off, it can still double the price, but the price of the brand down clothing is often 50 percent off or more, so no matter how much money it can make."

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< p > < strong > wholesale link < /strong > /p >

< p > < strong > wholesale price is above 400 yuan < /strong > < /p >.

After P entered the wholesale market from the factory, the price of the down jacket has taken the first leap.

Reporters in the white horse < a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > wholesale market to see, the wholesale prices of different quality and style of down garments are far different, there are more than 200 yuan, one, there are also seven or eight hundred, but most of them are more than 400 yuan.

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< p > a boss Zhong told reporters that the price of the down jacket in the store was increased by 40~50 yuan, and that of the long section rose by 50~60 yuan. The overall price increase was around 10%.

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Mr. P blamed the rising price of raw materials on the rise in wholesale prices.

Wang boss, who has been doing the wholesale business of down garments for six or seven years, is in a bad situation this year. "The rent and wages of workers are rising every year, and the sales volume of our down jacket this year is at least 1/3 lower than that of last year."

On the other hand, over the past two years, production bases and wholesale markets have been built all over the country.

Wang said that about 1/3 of the merchants in the wholesale market were losing money this year.

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< p > wholesalers say that although there is a big difference between the factory price and the wholesale price, many manufacturers will have to sell at a loss if they go through the peak season.

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< p > < strong > retail link < /strong > /p >

< p > < strong > the best price for the unit price is 800~2000 yuan < /strong > < /p >.

Less than P, after entering the retail market from the wholesale market, the price of down jacket has jumped second times, and the price of the down garments in the market is basically between 600~2000 yuan.

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< p > although the value of the wholesale price has increased a lot, some of the owners of the franchised stores still feel that their business is not good enough. Even some bosses are seeking to change careers.

Ms. Wu, who has made three years of down garment business, told reporters that the purchase price of down garments was rather expensive. As she did, she had a relatively high reputation for the brand, and 44% off yuan for a few hundred thousand yuan, which could only be sold at 12% off or 10 percent off during the peak season. Some of them had to lose money in the rush season.

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< p > in addition, the amount of money needed to operate the brand down clothing is very large, plus < a target= "_blank" href= "http://www.91se91.com/" > brand clothing < /a > for image consideration, it is generally required that the storefront is large and the location is good, and the initial pfer fee and deposit must also occupy a lot of money.

Besides, the southern down garment can only last for several months, and when it gets better, it has to find other businesses.

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< p > "business is very general this year, basically the same as last year."

Wu also told reporters that she was trying to change her career. In October, she entered a lot of thermal underwear and sold it, and then she sold other products.

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