The Revival Of The US Market Drives The Chinese Textile Enterprises To Deepen The US Market.

< p > in China's < a href= "http://www.91se91.com/" target= "_blank" > textile < /a > a href= "http://www.91se91.com/" target= "http://www.91se91.com/" > clothing > "several large traditional markets, the United States can take the lead in opening up a prelude to market recovery.

In recent months, with the slow recovery of the economy, the performance of the US market has been relatively stable, and China's textile and clothing exports to the US have maintained a slight growth.

According to customs statistics, in October 2012, China's textile and apparel exports to the United States amounted to US $3 billion 360 million, up 7.5% over the same period last year, and exports exceeded the EU in a single month.

Not only the statistics, but also the spring exhibition of the 2013 China Textile and clothing trade exhibition (New York), which has ended the exhibition, has also brought a number of Chinese enterprises.

The improvement of the employment situation in the US, the implementation of the economic stimulus policy, the recovery of the real estate industry and so on are driving the market's warming.

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< p > < strong > the number of exhibitors doubled, revealing the warming signal < /strong > /p >

< p > sponsored by the China Federation of textile industry, the China Textile and apparel trade exhibition (New York) spring exhibition (hereinafter referred to as "New York spring exhibition"), organized by the China Textile Association of the International Trade Promotion Association (hereinafter referred to as the "Textile Trade Promotion Council") and the Frankfurt exhibition company (USA), will be opened on January 14, 2013 ~16 at the New York Convention Center in New York.

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< p > at present, the spring exhibition in New York has ended. The feedback from enterprises is positive, and the supply of booth is in short supply.

The exhibition has an exhibition area of nearly 2000 square meters. A total of 236 enterprises from 16 countries and regions have signed up for the exhibition. Compared with the same period last year, the exhibition increased by 45%.

A total of 4 countries and regions of the exhibition group: including the Lan Jing exhibition group, the Turkey exhibition group, the Pakistan exhibition group, the Taiwan exhibition group of China, and the enterprises from Belarus for the first time.

Clothing companies mainly wear women's wear and knitted products, including men's clothing, sports, leisure and other clothing and accessories.

Not only did the old exhibitors in the past exhibit a strong willingness to participate continuously, but from the distribution of the exhibitors, the number of exhibitors in the central and western regions, Shandong and Guangdong increased significantly besides the traditional textile developed regions.

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"P >" the US general election has been settled, and the industry has certain positive expectations for the economic recovery after the election.

In addition, the doubling of the number of exhibitors is also a proof of the growing brand influence of New York exhibition.

Usually, the New York exhibition in January was slightly inferior in July due to various reasons.

But this time there has been queuing up, indicating that the brand of New York exhibition has been set up, and we all give positive affirmation to this exhibition.

Lin Yunfeng, vice president of textile Promotion Committee of the organizer, said.

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< p > < strong > better economic indicators to boost market confidence < /strong > /p >

< p > "with the advent of holidays and the impact of Hurricane Sandy in the northeastern part of the United States, people began to resume normal consumption.

Although the deliberations of the fiscal cliff in Washington have affected consumer confidence and consumer spending in December 2012, we are optimistic about the growth of Christmas consumption.

Matthew Given, chairman of the US National Retail Federation (NRF), said that stable employment rate, low fuel prices and warmer housing market are all factors driving the growth of holiday economy.

According to the latest news from the US Department of labor, in November 2012, the number of employed Americans increased by 146 thousand, mainly in the retail, commercial and medical sectors.

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Jack Kreyns, chief economist of the US National Retail Council, said: "American consumers are cautious about spending money. They continue to pay attention to the trend of the economy so that they can buy every item on the shopping list with the money they hand in."

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< p > for the Chinese textile enterprises dominated by the US market, the recovery degree of the US market has always been their focus.

Although the recent figures such as employment and real estate haven't shown significant growth, the traditional holiday consumption gives local retailers confidence and gives Chinese enterprises the impetus to deepen the American market.

Longsheng textile < a href= "http://www.91se91.com/" target= "_blank" > dress < /a > the export market of the limited company is mainly European, and has rarely set foot in the US market.

Fang Jianguo, general manager of the company, said that this year's efforts will be made to follow up orders in the US market.

He believes that although the level of market prosperity has not yet recovered to the level before 2008, the third round of quantitative easing monetary policy in the United States will help prevent the economy from continuing downward.

"This year, the industry generally expects the US economy to grow at 2%~3%.

Although the increase is not large, the good trend is expected to boost consumer demand.

The recovery of the US market is likely to precede the European Union and Japan.

Fang Jianguo said.

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< p > > strong > multi platform communication promotes business effect less than /strong > /p >

< p > 2013 New York spring exhibition will be divided according to the product category, and the middle area of the exhibition will be released with the trend of popularity so as to facilitate buyers to visit and purchase.

The popularity of this trend still depends on the advantages of garment exhibition area and fabric exhibition area. The trend of release of clothing and fabric is released. The new popular information and new elements of fabric and clothing echo each other in a region, and spark the inspiration.

The theme of this exhibition will be the 2014 spring and summer fashion trend, and the professional trend publishing agency is still 2G2L.

2G2L is a famous French fashion designer and has close cooperation with the French Fashion Council.

The design of 2G2L is famous for its avant-garde fashion style. It has been popular for Texworld and China Textile and apparel trade exhibition for several consecutive years, and has been well received in the industry.

During the exhibition, 2G2L art director Louis Goran and Gregory Raymond will be able to answer all kinds of problems related to the spring and summer trends in 2014.

In addition, the organizers will hand out the trend Handbook for each exhibitor. The manual contains color maps and theme story introductions for 2014 spring and summer trends.

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P, not only that, but another highlight of the New York exhibition is the 10 thematic forum held during the same period.

Within 3 days, a group of well-known experts and businessmen from Huafu, Lun Jing, Stylesight, Pan Dong (Pantone), WWD and national apparel a href= "http://www.91se91.com/" target= "_blank" > shoes /a /a Association (AAFA) will focus on the sustainable development of the textile industry, the application of new fiber in the supply chain, the fast fashion and retail strategy, the trend analysis of spring and summer in 2014, the introduction of color, the application of functional fabrics in sports and underwear, the impact of Obama's election on the textile industry in the United States, the textile knowledge and online consultation and help system, and the global procurement and supply chain strategy.

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< p > < strong > fashion people will be "exhibition" < /strong > /p > for exhibition.

< p > according to the analysis of the past exhibitions and the investigation of exhibitors' exhibitors' effects, the organizers of the textile trade promotion association and the Frankfurt exhibition company (USA) have deeply communicated that the design standards and production processes of Chinese garments (000902, bar stocks) have reached a certain height, but there are still many aspects to be improved in highlighting their product advantages and on-site display skills.

In view of the characteristics of "strong manufacturing and weak Exhibition" of Chinese exhibitors, the organizer specially invited the senior people in the textile and garment industry and the student site of New York Fashion Technology (FIT) to help the exhibitors in the limited space to enhance the visual effects of the exhibits, and display the products to the global buyers better and more accurately.

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< p > to celebrate the growth of this exhibition area and to the support of all exhibitors, the sponsor a href= "http://www.91se91.com/news/index_c.asp" > textile trade promotion committee < /a > and Frankfurt Exhibition (USA) will hold a special reception for all exhibitors on the afternoon of the same day.

John Gallagher, President of Frankfurt exhibition company (USA), said: "we hope to provide an opportunity for exhibitors and audience to discuss business and enhance communication in a good atmosphere."

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