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    Fashion Designers Strive To Balance Business And Art.

    2013/1/18 16:06:00 30

    Fashion DesignerArt FashionFashion Commercialization

    < p > there is no doubt that fashion show is a comprehensive project. Besides the perfect background such as stage background, walking music, background design and so on, the most important body should be clothing, and the other details are just to make the costumes more colorful.

    Therefore, how to make the clothing should be timely is essential. It also requires designers to make great efforts to prepare, and the brand is willing to provide all kinds of support for designers.

    < /p >


    < p > designers tend to roam around all kinds of art in order to produce good works every season. At this stage, brands like to play culture cards, and designers who can bring art to their works while also bring profits to enterprises are usually regarded as representatives of excellent designers in the industry.

    < /p >


    Less than P, there are many such representatives. Almost all the big designers are represented. In recent years, there are more and more designers in China.

    Thanks to the support of the brand, designers, whether in China's local culture or in the world's advanced culture, draw inspiration from world fame, so that the "a href=" http://www.91se91.com/news/index_f.asp "dress > /a" has more cultural accumulation and flavor.

    < /p >


    < p > for this point, November 2012 is a good example in the "a href=" http://www.91se91.com/news/index_z.asp "China Fashion Week" /a.

    For many years, founder Wu Nanhuai, who has deep love for national culture and infinite yearning for natural life, has been insisting on "multicultural WSFM" to collect diverse national cultural elements, thinking in the process of creation, and encountering inspiration in the process. It has always been the unique fashion creation mode of "WSFM".

    This time, the mysterious Shangri-La became the inspiration of the chief designer Wei Lai. She presented the gorgeous colors in the snowy plateau during the journey to the silk fabric, and used a lot of embroidery, printing and handwork techniques to explain the purity and vitality of the spiritual pure land of Shangri-La.

    < /p >


    < p > every color and style in the new design conveys a mood, a story, a charming, black, bold and unrestrained red, beautiful and intelligent blue. The mature color matching techniques show the unique ability to control and accurately design the "WSFM" in color design.

    Unusual bright colors and embroidery and black Mashup, gorgeous peony, clear gauze, flowing water smart skirt, let the "2013 winds and horses WSFM" spring and summer fashion series permeate the spirit of lively, romantic and intelligent.

    < /p >


    < p > of course, how to break through the combination of Commerce and art is not an easy task, especially for designers who serve the enterprises.

    The designer of Palo cashmere, a href= "http://www.91se91.com/pioneer/" > Liu Fang < /a >, mentioned in an interview that it is the designer's greatest desire to spread his creativity in a wild way, but the design is ultimately going to the market, which is also destined that they can not be too eager.

    < /p >


    Yuan Bing, art director of P > VISCAP, has also made this confusion in the interview: "designers have a dream: make their favorite artistic fashion.

    But under the pressure of the survival and development of enterprises, the fashion should be commercialized.

    Many sales explosions are not necessarily their favorite works, often just some saliva.

    The designer can only work hard on fabric, details and edition to make exquisite and style to express his artistic ideal.

    Designers who are too small are not able to survive in the rush of large enterprises.

    < /p >


    P > it is true that creativity needs to be built on the basis of the economy. As for the current situation in China, it seems unrealistic to pursue art unilaterally.

    So we can only try to find a good conjunction between art and commerce.

    After being truly bigger and stronger, enterprises will naturally introduce some high-end product lines to embody the designer's personality dream and introduce more fashionable and artistic fashion shows.

    Paro cashmere has taken this step. At the end of September 2012 in Paris fashion week, its design director Liu Fang made a 12 minute fashion show with a high-end brand line. Many cashmere fashions with a sense of sculpture and design made people at home and abroad open their eyes.

    I believe that with the development of China's economy, more and more brands will show their opportunities to designers, and really spread their own design inspiration in fashion shows, so that fashion shows can be pformed into more fashionable personalities.

    < /p >

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