Interpretation Of The Importance Of Manufacturing In Italy
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< p > whether it is Missoni knitted sweater, Bottega Veneta's leather woven bag, or Valentino's dress and Fendi's fur, all are labeled with "made in Italy". So what's the meaning of this label? Under the premise of the global economy is not optimistic, Italy's manufacturing word is abused by many people, and all trades and professions are playing the tag. For Gucci group, the inheritance of brand a href= "http://www.91se91.com/news/index_p.asp" > Italy "/a" is crucial.
Gucci President Patrizio di Marco said: "for Gucci, Italy manufacturing is not a slogan. We are the only brand that owns the existing scale and still keeps Italy manufacturing. Apart from watches, all products of the brand are produced in Italy. We employ 45000 people in Italy, and work in the form of small family workshops for generations of Gucci brands. This form is the essence of our brand, cultural heritage and social responsibility."
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Mr. Armando Branchini, President of InterCorporate, Milan consulting company, said that Italy is the largest producer of historic production in Europe. This is also one of the reasons why the large brands such as Louis Vuitton and Chanel started production plants in Italy. P
The production of Italy from the mill to the leather tannery and the final product has a complete set of facilities. This form of production fundamentally ensures originality, and every process on the production line can be well controlled. Every employee is strictly controlled over all stages of production, which is the essence of Italy's manufacturing.
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< p > according to the survey released by Italy Fashion Association, the export of Italy's "a href=" http://www.91se91.com/ "target=" _blank "clothing" /a "," leather products "and" a href= "http://www.91se91.com/" target= "," shoes "and" shoes "are expected to grow by 2.2% to 60 billion US dollars in 2013, but the overall income of the fashion industry will drop by about 3.5% to 78 billion 500 million dollars, which is mainly due to the unsatisfactory European economic situation and Italy consumers' spending cuts.
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< p > manufacturing in Italy largely guarantees the quality of customer service. Only by keeping the foundation of Italy manufacturing, product quality and production speed, and the corresponding customer service can we guarantee that this is a mode of production that can not be duplicated anywhere in the world.
Marco Bizzarri, President of Bottega Veneta brand, said Italy manufacturing is the root of the Bottega Veneta brand. The 30 year history of the brand that is passed down from generation to generation can not be duplicated, nor can it be reproduced elsewhere in the world.
Manufacturing in Italy is no longer a simple slogan. It bears the brand's unique insights, design concepts, creativity and historical heritage. All of these play a vital role in the survival and prosperity of brands. Only by keeping Italy manufacturing this new year's day can Italy's "a href=" http://www.91se91.com/news/index_f.asp "brand" /a remain unique.
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