Don'T Be Afraid Of Low Cost -- 5 Tips For Low-Cost Exhibition
Strengthen market cooperation
This can at least help exhibitors to reduce expenses, as it usually only needs to strengthen the links between departments. For example, C P. Daily once wanted to send a department's marketing brochure during the exhibition. However, due to the "Guide" on the brochure, not many people came to receive the brochure. Later, the department accepted a proposal to change the "Guide" to "Sample". In this way, they have made more and more people interested in brochures without increasing their budget expenditure.
Cut quantity, weight and volume
Almost every link of the tradeshow budget can reduce the quantity, weight and volume. Check the display list of the booth carefully and find out the extra things that are totally wasted. Remember, don't spend money on the details, we just need a rough idea.
Reasonably allocate funds
Rational allocation of funds is a very important aspect of cost reduction. Specifically, it is to make the best use of your human and material resources. If you plan to arrange and install booths for many times, you can consider using some portable, movable or standardized booths to participate in some small exhibitions, while those bulky and specially customized booths will remain in large exhibitions. If you are preparing a new booth, use lighter materials that are easy to transport, which can also greatly reduce costs.
When you are trying to find ways to reduce costs, you should carefully consider every aspect of the exhibition.
Save money where customers can't see
You can use some lighter materials, cheaper transportation methods and cheaper meals to reduce costs, without worrying about these changes will attract more attention.
Do it yourself
Today, the service industry has been involved in every aspect of exhibition projects, but of course you have to pay while using services. Therefore, when your budget is very tight, you might as well do some things yourself. Know clearly what kind of workers your booth needs, discuss labor costs with them, and try to reduce the price.
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