The Seventeenth Shanghai Franchise Exhibition Was Held On 9-10 March.

 
< p > < strong > the Yangtze River Delta has the highest level, the best effect and the most credible chain exhibition < /strong > /p >
On the 9-10 day of March 2012, P, a large number of well-known chain enterprises and investors from all over the country focus on Shanghai. We should continue to challenge the challenges and seize the opportunity to develop rapidly and explore new business opportunities under the new environment. < /p >
< p > Shanghai as China's most important economic, trade and financial center, the most dynamic city in the Asia Pacific region. It has become the most attractive investment destination in China because of its developed economy, strong consumption ability and people's business sense. < /p >
< p > by the Shanghai Federation of Commerce and Shanghai chain store association, Shanghai Shanghai exhibition company has successfully held sixteen sessions. In the area of Shanghai, Jiang and Zhejiang, the "Yangtze River Delta" area is a pioneer of the franchise, and radiates the eastern coastal economic belt of East China and Southern China. After more than 10 years of meticulous cultivation and steady development, it has become the most important and influential Franchise Exhibition in eastern China. It has been widely recognized and recognized by chain brands, investors, governments, media and society at home and abroad, and is recognized as the annual event of China's chain store operation. < /p >
The "seventeenth Shanghai Franchise Exhibition", which was opened on 9-10 March 2012, will be first moved to Shanghai International Exhibition Center for the first time. Its exhibition scale and booth image will once again hit the top of the P. This exhibition will focus on the theme of "meeting challenges and sustainable development, seize the opportunity and rapid development", and further integrate all resources, and many well-known chain brands and venture investors will gather in Shanghai again. We will, as always, provide an authoritative, standardized, professional and best communication contract platform for chain enterprises and investors who are committed to developing the Yangtze River Delta market. < /p >
< p > "Shanghai Franchise Exhibition" has been successfully held for sixteen sessions since 2000. It has been recognized as the highest level, the largest scale, the most credible and influential professional Franchise Exhibition in the Yangtze River Delta region. It has been highly recognized and praised by many chain brands, investors, governments, media and society at home and abroad. According to incomplete statistics, recent exhibitions have attracted hundreds of licensed brands to participate in the exhibition. Over 80% of the exhibitors are satisfied, and more than 70% enterprises will continue to participate in the exhibition. The total number of exhibitors has reached more than 800, attracting 320000 professional visitors who have joined the investment intention. The exhibition was first held at the Shanghai International Exhibition Center for the first time. Its exhibition scale, booth image and exhibitors set the record again. < /p >
< p > the "seventeenth Shanghai Franchise Exhibition" will closely focus on the theme of "facing challenges, sustainable development, seize opportunities and rapid development", and further integrate all resources. The industry has responded positively. The exhibition industry involves nearly thirty formats and more than 100 chain brands, such as supermarket convenience stores, coffee restaurants, leisure food, stationery and gifts, department stores, home accessories, education and training, cultural and educational entertainment, washing and dyeing, and so on, indicating a bright prospect for franchise and franchise. < /p >
< p > this exhibition shows four characteristics: < /p >
< p > < strong > point 1. The exhibitors in the Yangtze River Delta occupy half of the territory < /strong > /p >
< p > the "Shanghai Franchise Exhibition" has been clearly defined from its birth until now. It has always insisted on the regional franchise of the Yangtze River Delta region around the Yangtze, Zhejiang and Shanghai as the guide, and radiated the coastal economic belt of East China and Southern China. Through policy support and guidance, chain enterprises can provide support and guarantee for the steady, rapid, healthy and orderly development of the Yangtze River Delta. In the current exhibitors, the local enterprises in Shanghai occupied half of the territory, and the Yangtze River Delta region accounted for 7 levels. This shows that after more than 10 years of intensive cultivation, Shanghai and Jiangsu and Zhejiang provinces have been highly recognized by the enterprises. This highlights the important influence and appeal of the Shanghai franchise exhibition in Shanghai and the Yangtze River Delta region, and has played a huge role in promoting the healthy and orderly development of the Yangtze River delta chain industry. < /p >
< p > < strong > point two, famous brand is highly concentrated < /strong > < /p >
< p > exhibitors of the exhibition show diversified formats, brand new and old brands, investment grade and international famous brands. More than 80% are the mainstream brands of various chain formats, including Lianhua, Hualian, Yonghe soya bean milk, Chenguang stationery, Wang Wang laundry, education of three, three, education, Rosen, Liangyou Jin, Kabo laundry, Yuanzu food, Yuanyuan garden, enoja coffee, gage house, Diya daily and so on. There are famous brands in China such as Lei Yun Shang, Xiao Shaoxing, Zhang Xiaoquan, Wu Fang Zhai, and other well-known chain brands from all over the country: Cross Strait coffee, road culture, Kyoto Weiwei, Zahid Le, Peking University green bird, Shang Ke excellent. It is also the first time to debut in the mainland, hoping to expand the mainland chain market through the "Shanghai Franchise Exhibition", the French brand of Ai Le brand with the exhibition area reaching 72 flat, as well as many famous international brands such as bibbie, LOCK&LOCK from Korea, and excellent products from Japan. It highlights the authority and influence of the "Shanghai Franchise Exhibition" in the chain industry. < /p >
< p > < strong > > three, and new projects emerge in endlessly. < /strong > < /p >
< p > with the vigorous implementation of the strategy of expanding domestic demand and promoting consumption, the chain industry with the characteristics of "less investment, quicker effect and less risk" has ushered in an unprecedented opportunity for development, and all kinds of franchisees have been growing rapidly. Traditional industries such as restaurants, supermarket convenience stores, laundry and dyeing, beauty salons and other traditional industries still occupy most of the market share of the chain industry. However, a number of new projects, which are quite popular with investors, such as sweet drinks, health care, animation culture, early education training, technology and electronics, are developing rapidly. At the same time, some old brands have also changed their inherent image to keep pace with the times and expand the chain industry. < /p >
< p > the current "Shanghai chain Exhibition", sweet food as a highlight, attracted many chain enterprises to participate actively, such as: thick tea drinking, I-tea finding fault, mousse tea, sunrise Chata, Gan Cha degree, sugar cube, etc., each has its own characteristics, each has its own advantages, giving investors more choices. < /p >
Besides P, there are also "home to enjoy", "Zai Xi De Le", "beauty of Kyoto", "home 365 service" for housekeeping services, hotel chain "Shang Ke you Fasthotel", "Minjiang A chain wine shop", imported cosmetics chain, "three" three bilingual intelligent development kindergartens, star cat early education, Oriental fairy tales, etc. < /p >
< p > < strong > point four: media and device software vendors focus highly on Shanghai Franchise Exhibition < /strong > /p >
Apart from the continued participation of chain enterprises in various formats, the chain service providers are increasingly concerned about the rapid development of the chain industry. < p > Such as providing excellent location in Japan, providing sales and purchase of value added services for members of the enterprise, providing great marketing information for terminal equipment, providing a network of WIFI networks, and providing a list of Chinese financial services, showing chain service providers' recognition of the "Shanghai chain plus alliance Exhibition" platform. < /p >
< p > chain media professional media, is highly focused on the "Shanghai Franchise Exhibition", has carried out strong support and in-depth publicity for the exhibition activities. For example, the "global franchise network Shanghai night" seen on the background board is the strong support of the global franchise network for this reception. < /p >
< p > > for this purpose, the "2011 to 2012 excellent chain service providers" and "2011 to 2012 best franchised media promotion platform" were set up at this exhibition to encourage more chain service providers and chain professional media to participate in the Shanghai Franchise Exhibition. < /p >
< p > "Shanghai Franchise Exhibition", as the only professional authoritative exhibition sponsored by Shanghai Commercial Federation and Shanghai chain operation association, will continue to uphold the functions and responsibilities of the "service enterprises, standardized industries and development industries" entrusted by the government. It will adhere to the principle of "setting up the stage for enterprises, helping entrepreneurs sing the opera and being responsible to the government", and building a world-class, professional and standardized first-class Franchise Exhibition with the spirit of service and responsibility. < /p >
< p > here, I wish the "seventeenth Shanghai Franchise Exhibition" and the 2012 most influential brand awarding ceremony a complete success! < /p >