CHIC2013 Women's Wear Hall Highlights

　　 Women's wear Fashion accessories: force changing women's "vision"

Fair fashion, dance brand, lifestyle dress... The key words of CHIC2013 ladies' wear hall are fresh. Diversification shows the brand development path in "strength training".

The fast fashion of fashion industry characterized by "fast, ruthless and accurate" has springing up rapidly, driving the global fashion trend. In addition to ZARA and H&M, which are well known to consumers, some domestic brands also launch the concept of "parity and fast fashion" on CHIC and take advantage of the rich product line and more advantageous prices to quickly seize the market share. Among them, MJ style, Siya duo, ONE MORE, COOPOOL and other brands are exhibiting CHIC2013, with the help of the most influential and influential Asian company. clothing Clothes & Accessories Professional brand exhibition platform, expand channels, and look forward to a total of "strength".

MJ STYLE is an international comprehensive clothing and fashion shop. It launches more than 3000 fashionable styles in a row. Every week, hundreds of new products will be updated according to the customers' feedback, so as to satisfy the customers' needs for fashion and personalization, and attract the needs of the public at the price of the people.

During the exhibition, MJ STYLE will display its product line to the audience in a fast fashion and young style. At that time, MJ STYLE will show customers a one-stop shopping platform for fashion wear.

China zhe group has successfully launched the GXG menswear brand, the Group official said that after many years of development, zhe group accumulated a certain amount of brand operation and management experience, precipitated a lot of resources, and timely launched the women's clothing brand ONE MORE. In terms of brand operation, ONE MORE has signed a profit sharing and cooperation mode with several high-quality suppliers in China. From the new planning to the production and production, it can be completed within a month. ONE MORE will have new products every week. The replacement rate of goods is very fast. It belongs to a variety of small business models. Since its entry into the market in 2011, the women's clothing brand "Siya Duo", which is seeking cheap fashion, has more than 300 shops. Its footprint is distributed in all the major regions of East China, Southern China, central China, North China, northwest, southwest and Northeast China. Siya duo, the first to enter CHIC in 2012, attracted the attention of many consumers with the special effects of large holographic 3D digital window.

First exhibition CHIC Cape Jiao is known as the brand name of the dance industry. Cape Jiao has a history of 125 years. It regards dance as an art, a way of life and attitude. It is the only dance brand recognized by many world-class performing artists. Britney Spears, Britney, Madonna, LADY GAGA and other international stars are also loyal fans. Cape's customers have already been in various countries around the world, and have been developing the Chinese market in the near future, relying on CHIC's channel resources and professionalism so as to achieve perfect business docking.

With the improvement of people's quality of life, more and more attention is paid to social dress. This demand has also promoted the business opportunities of "lifestyle dress" and has been concerned by some enterprises. The famous dress brand, Baoli, once entered the mainland with luxury high-end positioning evening dress, so that Chinese people can truly share the luxury with the international community. At present, La Baoli is also facing the mass market to launch the "lifestyle dress" products, and seize the market opportunities through forward-looking competition.

The fashion jewelry District in W4 Pavilion ushered in the international brand of the Chinese market: Brazil herringbone brand Havaianas, Italy leisure. shoes Brands such as brand Dude, Canadian brand PAJAR, German scarf family, and Victoria's brand have appeared in CHIC. With the good platform provided by CHIC, the brand has been fully demonstrated and opened up the Chinese market channel.

It is also a fashionable silver ornament brand located in fashion jewelry District, MGS man Gu Yin, jumping off the traditional consumption concept of jewelry and focusing more on the design trend. It is the common pursuit of fashion accessories today to create a personalized high-end fashion accessories with a harmonious combination of clothing. JUST US, new Han City, Aurora, Ru Shanna and other brands are also working hard to build their own brand core values, by creating a high degree of harmony between people and accessories, to create the world's top brand personality jewelry.