361. Fulfill Social Responsibilities And Organize "Consumption" Public Welfare Activities.

< p > consumers buy a pair of children's shoes for every 361 pairs of cards, < a target= "_blank" href= "http://www.91se91.com/" > shoes < /a >, and will donate a pair of children's shoes to children in poor mountainous areas of Sichuan and Guizhou in the name of consumers, and they can follow up and supervise the progress of donation at any time.

On the morning of April 1st, a public welfare project launched by the 361 One China Poverty Alleviation foundation was launched in Beijing on the basis of the "One cares One buy one good one" project. The activity will allow more people to pay attention to children's shoes in poor areas through the "consumption" public welfare mode.

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< p > < strong > do not let children naive "shoes" < /strong > /p >

< p > two years only a pair of shoes, shoes have been exposed toes are not willing to throw, this is not a movie, but a real occurrence in Sichuan, Guizhou and other poor mountain areas.

In March 20, 2013, the China foundation for poverty alleviation released the survey report on Pupils' lack of shoes in poverty-stricken areas, and the phenomenon of "bare feet" of children in Sichuan and Guizhou is still serious.

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< p > "as a company that starts with sports shoes, we want to shoulder a social responsibility and not let children be innocent but no shoes."

361 point company president Ding Wu said, specifically, "One cares One buy a good one" public welfare activities, that is, every time consumers buy a pair of 361 degrees designated shoes, will be synchronized in the name of consumers to donate poor students to donate a pair of a href= "http:// www.91se91.com/news/index_h.asp" > children's shoes < /a >.

In order to dispel the concerns of consumers as well as donors, the whole information is pparent and open, and consumers can monitor the whole process.

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< p > < strong > "consumption" public welfare pparent, < /strong > /p >

< p > according to the introduction, this is a new "consumption mode" public welfare project. It was conducted by the China foundation for poverty alleviation, and it was collected to make a database to confirm the specific needs of the donated group. Finally, the donation was customized by 361 degrees.

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< p > the personal data of the primary school's contact address, shoes size and so on, all come from the database of China's poverty alleviation foundation, and with the help of the electronic commerce platform Tmall mall, the seamless connection between consumption data and donation data is achieved.

Donated shoes are different from those donated in the past. Because of the size and local natural environment, the 361 degree company will produce children's shoes to be donated according to the survey data.

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"P", the head of China's poverty alleviation foundation, said that this mode will help speed up the logistics and facilitate the implementation of pparent public welfare.

"Every participant is a supervisor, and every caring consumer can see the logistics information of donated shoes intuitively, so that love donations can be presented to consumers."

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< p > < strong > Jike Jun Yi as ambassador, < /strong > /p >

< p > the new generation singer Jike Jun Yi is the ambassador of the public welfare project.

Yesterday, at the scene, she told her little hometown of the poor children in Sichuan's great Liangshan area with her own experience, and called on the whole society to pay attention to them.

Kyrgyzstan Jun Yi also presented children's shoes to two mountain children from home.

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"P" > a href= "http://www.91se91.com/news/index_x.asp" > 361 degrees, "/a", the person in charge said that the "consumption" commonweal model activity will continue, "until all children in China have shoes to wear."

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