CBA'S Days With Anta
Golden hamsters make spring in lunar new year.
After the celebration of the Spring Festival, the CBA Championship Guangdong Hongyuan and Liaoning Pan Pan's championship duel also reached a critical moment.
When the fans watched the battle between the two sides, the "CBA Anta star route plan" also sent another suspense at the end of the 2007-2008CBA league season.
Not only will the CBA champion team, all the officers and men, come to the stage wearing the award winning shirt of the "CBA Anta equipment design competition", but also the MVP player in the finals will be lucky to get the star award of "CBA Anta star route program" provided by Anta: a pure gold made "gold medal in the finals".
The opening of the award also added a pleasant surprise to the curtain that will fall on this season's CBA tournament.
At the opening ceremony of a new "star route" season in CBA, when Li Yuanwei and Ding Zhizhong joined hands to press the button to "Anta star" lit at YOUNGOR stadium, the new season "CBA Anta star route plan" also started.
The plan is divided into a scientific training plan tailored for young players to enhance the overall strength of the young players in the league. The CBA Anta Star program is aimed at commending and encouraging excellent players in the regular season and finals, inspiring excellent players to offer more passionate CBA Anta starlight schemes for the team, highlighting the power of grass roots, designing the "CBA Anta equipment design competition" for the CBA players to design high tech basketball equipment, and motivating every player to score the four major parts of "CBA Anta star 100".
With the goal of CBA players, the overall package event will provide a stage for players to show their ability and strength, enhance their antagonism and competitiveness, stimulate their potential and promote their competitive level.
At the same time, through the launching of off-site activities, the professionalization of football fans service has been promoted, attracting attention from all walks of life from the "grass roots" and laying the foundation for creating a unique culture of the league.
Detailed calculation, in less than 5 months of the 2007-2008CBA season, Anta's "star route" really lit up CBA, for the diversification of the professional league development has taken an important step.
"Anta star 100", the joy of players and fans alike, every fans who come to watch the game have this experience. At the beginning of the season, there is only 60% to 70% attendance rate. After the 5 round, if you want to buy a ticket for the front volleyball, you need to make a reservation.
There are more and more people watching the ball.
Everyone is willing to see the home team win at home and enjoy the excitement of basketball.
In order to enhance the level of competition and the loyalty of home fans, "Anta star 100" is also introduced at this time.
"Anta star 100" is an activity that rewards the players and fans on the spot who award the home game. That is, any home team that wins or breaks the 100 points in the home game where the home team wins will receive the cash award from Anta, and the home audience can play a certain amount of cash coupon on the spot ticket when it is consumed in Anta store.
Now, "CBA Anta star 100" has become a familiar CBA venue for fans.
Let the fans and the stars win the prize together, bringing closer ties between the local clubs and the fans.
As the future of Chinese basketball, young players' movements on the pitch are affecting the hearts of the fans.
In order to make these talented players really grow up to be the backbone of Chinese basketball, Anta brand tailored the Anta starling plan for Chinese young players.
The Anta starring program includes: Anta star index, Anta star challenge competition, CBA Anta star sharp training camp and other projects.
The "Anta star index" is a weighted calculation by a number of technical statistics determined by the Basketball Association, Anta and specially invited basketball experts after a strict demonstration, which quantifies the contribution of the players to the team in each game into a digital form.
The appearance of Anta star index has added a strong data support to coaches in the future training, pre competition preparation and post match summary.
The emergence of Anta star index is the biggest beneficiary of young players who are galloping on CBA.
It has become a pass for "new talent" to "new star".
All star weekend's "Anta starring challenge" is still fresh in our memory. The young players who participated in the first rookie show in CBA history were competing in the excellent performance of "star index". At the same time, they also got the chance to participate in "CBA Anta star training camp".
This training camp is a major move to improve the basketball level of young players in China. In the first time, a bridge between CBA players and NBA teams was established.
"CBA Anta star training camp" will be signed by Anta's Rockets coach Adelman as general director, Anta signing players Scola, Francis, Wells as assistant.
Through the basketball media, the national brand Anta and the CBA League continue to mature and grow, which has greatly promoted the professionalization process of Chinese basketball.
CBA Anta equipment design competition, the grass-roots dream come true stage CBA Anta star route plan, provides a star road for CBA players, and also enriches the cultural construction of the CBA League at the same time.
The "CBA Anta equipment design competition" that highlights the power of grass roots is an important manifestation.
The match suit on the all star competition is the winner of this competition. The competition dress, called "brother", is designed by Tang Shidong, a senior student majoring in fashion design at Minzu University of China.
Speaking of the design competition, he said, "I am a lover of basketball.
At the same time, as a student of fashion design, it is a dream for me to see the stars playing ball games on their playing fields in their own design Jersey. Until the appearance of the "CBA Anta equipment design competition", let me dream this dream, and also provide direction and power for my future work.
I want to say to all "grass roots" that as long as we stick to our dreams and never stop, there will be a wonderful tomorrow.
It is reported that after this season's league championship is announced, Anta will also send the champion T-shirts designed for these young players for the league championship.
The power of these grass roots has made the CBA tournament bloom with other brilliant stars.
The sparkling stars illuminate the league match. The CBA Anta starlight program is an important part of the Anta CBA route plan. It rewards the outstanding players and teams in the regular season and finals, and encourages them to devote more passion and more excitement to the fans.
After the regular season, Anta and the Basketball Association held a grand award ceremony for the 8 regular events in the CBA all star game. The winning players were the top 7 players in the regular season and the regular season MVP (Zhu Fangyu).
It is precisely because of these stars' efforts that our sports events are wonderful. It is the action of Anta stars sparkling that we can share the glory of our fans.
Through the "CBA Anta starlight project", Anta has led CBA's stars to make unremitting efforts to create more wonderful things.
As an important part of the starlight program, MVP is undoubtedly the most popular award this year for CBA.
At that time, Anta will join the basketball association to present the gold boots for the finals MVP.
Which pair of golden boots that symbolize the highest honor will be left behind?
Anta will witness with the fans.
In the 2007-2008 season, the CBA League went through a season with the "CBA Anta star route plan".
The stars are expected to shine brighter in the future.
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