New Balance Announces NB 576 China Facial Makeup Series

Shanghai's VIP conference unveiled the 576 icon design. In June 25th, New Balance held an exciting VIP Regional Conference in Shanghai's famous Bling today. It introduced their latest exclusive exclusive edition "China facial makeup" series sneakers and costumes for their special guests and media friends.

The press conference includes live performances of music and dance, after the Bananas DJ's rock dance.

VIP's guests include media and people from different regions.

The opening ceremony featured excellent Peking Opera and face changing performance.

In order to keep the atmosphere of the program enjoyable, the scene is performed by the Chinese rock band and the dance team of Caster dance studio, the top hip hop dance team in China.

After the announcement of the official launch ceremony of the New Balance Asia Pacific Regional President Darren Tucker and the New Balance China President Michael Wellman, the top performer B-Boy demonstrated the unique shape of the 576 Chinese facial makeup series with the combination of Chinese and Western culture.

576 Chinese Facebook designer, Marco Liang and New Balance leisure sports product manager Tetuya Shono shared their experience in developing this unique series.

New Balance 576 Chinese facial make-up is inspired by the fascinating art of Sichuan opera.

In these performances, artists changed their faces with bright colors in one second, enabling them to achieve instantaneous facial expression changes.

This incredible artistic expression reacts in the Chinese Facebook series, which uses vivid opera facial makeup to personalize Bian and to represent "change" in Chinese characters.

This series is scheduled to be launched in stores in August 23, 2008, and it is a star of this series. It literally means "one category".

There are only 576 pairs of shoes that are unique in the world.

For the sake of authenticity, each pair of shoes will have 1 serial numbers (001-576) on the inside of the tongue.

This series also includes 3 Special Editions: net, end and ugliness, each corresponding to Chinese opera facial makeup, and uses bright colors and different materials, including mesh, high-grade leather and patent leather.

New Balance has also designed matching clothing to match the series of Chinese Facebook.

The new garments will be released at the same time as the new shoes series, which will be widely distributed.

This year is the 20th anniversary of New Balance576. New Balance576 was born due to excess material inventory.

In the middle of 1980, a shoe designer in Boston started using these advanced materials as the basis for new visual products, so 576 was born.

Today, 576 is recognized as one of the most classic sneakers in the world. It constantly develops new styles and technological innovations, closely following the needs of customers in the world.

About New Balance New Balance, headquartered in Boston, USA, is one of the world's leading sportswear manufacturers. Its products include all kinds of sportswear and the different sizes of men's and women's children's sports shoes.

New Balance products are diversified to match different types of activities and people's needs, including running series, walking series, multi-functional training series, basketball series, tennis series, Panshan outdoor activities series and children's series.

In the autumn of 1998, New Balance successfully acquired Dunham.

Dunham is an outdoor sports brand, famous for its high-tech, lightweight and comfortable outdoor boots.

In February 2000, New Balance acquired the casual wear brand PF Flyers, further expanding its sports fashion kingdom.

PF Flyers was founded in 1937 by B.F. Goodrich Company. After the acquisition of New Balance, it re launched the market in spring 2003.

In January 2004, New Balance business broke through and launched the brand new fashion comfort shoes brand Aravon.

In addition, following the launch of a hockey shoe called Warrior Burn after the launch of the world famous hockey brand Warrior Lacrosse, New Balance acquired Warrior Lacrosse in 2004, making it another sports brand of New Balance.

New Balance has more than 2700 employees worldwide, and its global sales in 2005 amounted to US $1 billion 540 million.