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Olympic Year Sports Fabric Competition
With the approaching of Beijing Olympic Games in 2008, the national sports and fitness awareness has been raised, the annual consumption growth of the Chinese sports apparel market has reached 50%, which is the fastest growing product of clothing products. China has become the main production base of the global sports apparel. The concept of "Olympic Sports" has become the engine of the stock market soaring of the sporting goods listed companies. The two sports apparel manufacturers listed in Hongkong share the amazing performance of their share prices. The stock price of Lining has doubled over the same period of a year, and Anta's stock price has also reached a record high. The major investment companies are optimistic about the profit prospects of the listed companies of physical education products, and the profit level of Anta and Lining has been sharply raised in Hongkong. As the main fabric supplier of Anta and Lining, Feng Zhu textile (Jinjiang), located in the sports shoes and clothing capital of Fujian, China (600493), has seized the opportunity to launch a series of sports fabrics that mainly attack Olympic themes. The company held the 2008 autumn and winter new products promotion conference in October last year, and the more than 200 footwear brands nationwide attended the event, including famous sports brands such as Lining, Anta, seven wolves, rink, 361 degrees, XTEP, Jordan, Hongxing Erke and so on. Phoenix Bamboo textile intends to issue 10 million stock options to executives and cadres. The exercise price is 9.58 yuan / share, indicating that the board is confident of the stock price outlook. The top price concession of the company's executives is 9.58 yuan / share, and the stock price of more than 8 yuan is simply a drop in the sky. The Olympic arena is also a battleground for high-tech competition. From "shark skin" bathing suit to "bionic intelligent sports shoes", the "modest progress" made by hi-tech means may directly determine the color of athletes' medals. Athletes from various countries have improved their sports performance through high-tech "installation". The world's giants such as COOLMAX, the developer of the gold sports fabric, and the international giants such as Huntsman and ITS have introduced new products such as moisture absorption and sweat perspiration, antibacterial and odour resistant, anti ultraviolet three in one functional sports fabrics, and negative ion aromatic fabrics, which are expected to become "secret weapons" for Chinese athletes to win the Olympic Games. Jinjiang, Fujian, is the largest base of sportswear and sports shoes production in China. There are a large number of famous sports manufacturers such as Anta, Jordan, XTEP, 361 degrees, seven wolves, del Hui, CBA ray speed, and great birds and so on. Many local shoe and clothing brands have made great efforts to seize the Olympic business opportunities. The raw materials of the Olympic Games selling point are focused on. The Phoenix Bamboo textile has targeted, and has introduced more than 20 new fabrics with 100 kinds of Olympic Games and Chinese customs. The hot demand of sporting goods has led to a sharp expansion in demand for new sports fabrics. As the stock price of sportswear shares such as Anta and Lining has soared, as the upstream fabric manufacturer, the Phoenix Bamboo textile board has to make executives and backbone of the company enjoy the right of "9.58 yuan / share" preferential price, and even make executives earn money, which has not been spanferred in the past 4 years, and the current stock price of more than 8 yuan is worth looking forward to.
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