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    XTEP Guangzhou Customs Store Intends To Close Hundreds Of Stores In Hunan, Anhui And Other Places.

    2013/4/24 19:02:00 42

    XTEPXTEP ShoesXTEP Enterprises

    "P >, because of the wave of shops, sports brand XTEP has recently been lawsuits.

    A few days ago, according to media reports, XTEP Guangzhou branch store wanted to close and moved back to Xiamen, but more than 40 employees of the company asked the company to pay the arrears and give corresponding compensation plan.

    According to calculation, XTEP owes more than 40 employees 1 million 500 thousand yuan overtime and 1 million 800 thousand yuan social security fee, totaling 3 million 300 thousand yuan.

    < /p >


    < p > news that XTEP and its employees have indicated that they should be resolved through legal means.

    Reporters yesterday called XTEP relevant media leaders to ask about progress, but as of press time, did not dial the phone.

    < /p >


    < p > according to public information, XTEP Guangzhou branch began to move in February 20th, of which 40 employees said they could not move with the company for personal reasons. They hoped that the company would pay the arrears and give corresponding compensation plans, but no reply was received.

    Media quoted XTEP international human resources director Wang Zhiyu as saying that it had reached agreement with most of the employees who understood the company.

    It revealed that the 40 employees waiting for company compensation still have only 24 people to insist on.

    < /p >


    < p > litigation disputes mainly stem from the recent closing shop trend.

    XTEP's 2012 annual report shows that as of December 31, 2012, the total number of XTEP brand retail stores was 7510, compared with 7596 in 2011, a net decrease of 1.1%.

    The company said retail outlets were mainly located in remote areas and their business was not ideal.

    At the same time, XTEP also said that in 2013, the company intends to further integrate 100 to 200 retail outlets with remote locations and businesses.

    Reporters learned that, at present, XTEP accused of layoffs is only a branch of Guangzhou stores, and other closed area has not yet come out similar incidents.

    < /p >


    The sports goods industry, which has staged frequent shops last year, is still hard to escape this year, P.

    He Ruibo, chief financial officer of XTEP, said earlier that XTEP closed 80 to 100 stores last year and plans to close 100 to 200 stores this year, mainly in Hunan and Anhui.

    He Ruibo also said that the company's inventory pressure is expected to become clear at the end of this year.

    He pointed out that in the first half of this year, orders of 15% to 20% would be reversed, and it is expected to continue in the second half of the year, but the company will continue to promote stocks through discounts and will close down the loss shops.

    < /p >


    "P > Han Wei" a target= "_blank" href= "http://www.91se91.com/" > shoes "/a" industry responsible person Chen told reporters yesterday that last year, half a year's XTEP orders, this year did not continue to pick up, "mainly unstable orders, low prices, then a loss."

    This "chill" seems to have been detected by XTEP.

    XTEP International released the first half of 2012 earnings report shows that during the period, the company's total revenue grew 1.4% to 2 billion 607 million yuan, gross margin was 40.9%, which was basically unchanged from the same period last year.

    During the period, the average stock turnover period was 82 days, an increase of one day from the same period last year.

    < /p >


    P, < a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > industry observer Ma Gang, an interview with reporters, said that 2008 and 2009 were the peak period for the development of domestic sports brands. In 2012, the economic environment has changed, and the whole industry has gone downhill.

    < /p >


    "P" Ma Gang said that at present, the domestic sports brand has entered a rational adjustment period, mainly the adjustment of the business mode, that is, from the former "channel is king" to "sales as king".

    2013 and 2014 will be the watershed of domestic sports brands.

    "At present, the terminal market of sports brand is facing a shuffle, and this shuffle is mainly manifested in the change of the number of stores."

    < /p >


    < p > for the current general stock pressure, Ma Gang said that in view of the current market discount promotions and channel situation, inventory pressure is difficult to ease in the first half of this year.

    The inventory pressure of the industry will not change until the second half of this year.

    < /p >

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