"Golden Eagle Life Lifestyle" Business Forum Held In Nanjing

< p > April 26th, the "Golden Eagle life lifestyle" business forum was held in Nanjing. The forum will discuss the concept of "whole life" in the future business mode combined with the current commercial development status. Taiwan 33 Business Exchange Association, including Changjiang, Taiwan entrepreneur Lian Shengwen, Taiwan financial expert Hu Dingwu and Jinying international chairman Wang Heng, will be represented by Burberry, LV, Ferragamo, coach and many other brands and investors.

I would like to express my views on the future of city commerce.

< /p >

< p > "the whole life center" is a customized business mode that Golden Eagle advocates to build a large volume, multi format, intelligent, all guest layer in the city center or sub urban center, to meet a variety of consumer needs such as one-stop shopping, leisure, catering, parent child education, health care and so on.

< /p >

At P meeting, the reporter of the associated business network learned that the Golden Eagle life center has been built to 15 at present. It is estimated that by 2015, the first full life center will soon be concentrated on the spot and put into operation. The vast majority of the projects will have more than 300 thousand building areas, of which 3 are in the area of one million.

< /p >

< p > this batch of life center projects include two tens of billions of projects in Nanjing Hexi Golden Eagle and Nanjing Xinjiekou B block, these 2 projects are located in Nanjing's new and old business circle.

Nanjing Xinjiekou shop B block from the first floor to the 22 floor, planning for the 23 tier business level, will be connected with the existing Nanjing Golden Eagle Xinjiekou store A block.

After China Unicom, it will form billions of business giants in Xinjiekou Business District of Nanjing.

Hexi Golden Eagle has a total area of one million, with a commercial area of five hundred thousand.

< /p >

< p > now, influenced by macroeconomic regulation and control, residential real estate capital has also been pferred to the commercial real estate sector. The commercial complex is constantly emerging. However, for the commercial complex to get into the market, there is an analysis of the industry. The commercial complex is facing the biggest competitive pressure or homogenization. Shopping malls need to attract passenger flow and need distinctive commercial formats. Only by making differentiation can we attract customers.

Taiwan financial expert Hu Dingwu also said at the meeting, "only 3 of the guests stay in the mall for more than 3 hours. 60-70% customers only stay for less than 3 hours. How to make guests stay longer is a long-term topic for department stores.

The trend of the future is to buy and play for 1/3, and many things that can not be played online can be played at the shopping center.

Therefore, the operation of shopping malls must be differentiated.

< /p >

< p > it is understood that as the core part of Golden Eagle life center, the volume of G MALL (department store) reaches or exceeds 100 thousand parties.

In addition, the business part also includes two sections, such as G BLOCK (block), G CLUB (theme commerce), etc. the former takes fashion block and Bar Cafe entertainment as an important supplementary form for people to visit Golden Eagle, while the latter is cooperating with international brands.

Lian Shang network reporter at the meeting learned that Jinying will introduce Coex Aquarium (South Korea), Ding Taifeng (Taiwan), tile City Thai Tong (Taiwan area), Lumei film and other commercial formats, involving tourism, holiday, leisure, parent-child education, theme catering and other formats.

To make commercial projects scale and diversified.

The above three commercial sectors, together with G HOTEL (star rated hotels), G OFFICE (5A office buildings) and G HOUSE (high-end residential), constitute the complete life center of these six plates. Besides, G will extend to G, art and G.

< /p >