5 At The End Of The Month, We Meet The 2013 Sports Expo.
< p > under the pressure from various pressures at home and abroad, there are difficulties in various aspects such as rent, inventory, sales mode and so on. However, judging from the investment and brand participation of the sports fair, the brand of sports shoes and clothing at home and abroad is trying to resolve various market pressures through their own efforts.
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< p > Zhang Lulu introduced that at the current sports Expo, in addition to the COC Olympic Committee of China, the special exhibition booth of more than 600 square meters has been set up as an image display, as well as a display platform for sponsors. In addition, the booth of Anta has exceeded more than 600 square meters.
"However, Anta's highlights and product information at the exhibition are still confidential and cannot be announced, but we believe that Anta will definitely bring you a new product line."
Zhang Lulu said.
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< p > "on the exhibition area, the exhibitors' brands did not shrink due to market pressure."
Zhang Lulu said, "in addition, there are 60 exhibition stalls in the overseas exhibition area, including the Sports Promotion Association from South Korea and the Textile Development Association and sporting goods industry association from Taiwan, China.
In addition to these three exhibition groups, exhibitors from overseas exhibitors also have a number of enterprises from Israel, Germany, Spain, Australia and Hongkong, China.
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< p > although the brand of sports shoes and clothing in China is facing great market pressure at present, compared with the past, many domestic brands and international brands still maintain high participation enthusiasm. For this reason, Zhang Lulu said: "one of the main reasons is that during the 2012 Olympic Games, many domestic brands who did not attend or rarely participated in the exhibition came to the exhibition, such as XTEP, CONVERSE and so on.
This year, shoes and clothing, table tennis and foot baskets are three pillars of each 1/3 area. The number and size of the exhibitors are basically flat compared with 2011.
Apart from the 2012 Olympic year's factors, the trend of this year's overall participation is also unchanged from the overall trend in 2011 and 2010.
In the trend of increasing market pressure, in fact, many enterprises still want to show themselves through the sports Expo as a platform.
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