The Regional Promotion Strategy Of John North In The Satellite TV

< p > in recent years, < a target= "_blank" href= "http://www.91se91.com/" > shoes < /a > the service industry has launched an upsurge of TV variety show sponsorship. XTEP sponsored "seven boys and one play" of Hunan satellite TV "day day up", AOKANG sponsored "24 women to test 1 men" Jiangsu satellite TV "if you are the one"...

Looking at the types of corporate sponsorship programs, mainly entertainment variety shows.

Therefore, in such a "Pan entertainment" sponsorship boom, Li Yong has made a great effort to work together with the famous program host Li Yong and the southeast TV station to create "China good project" through the "love to win" program platform. The brand "China's strongest voice" has impressed the peers, media, consumers and other social sectors.

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< < p > < strong > interpretation of the promotion strategy of satellite in satellite TV < /strong > < /p >

< p > big business reality show, "love to win," invites young people with entrepreneurial aspirations to converse southeast TV. They will compete in 13 months of fierce courage and wisdom for more than three months to compete for billions of venture capital funds, only to prove that they have the real "China good item"! < /p >

< p > according to the reporter's observation, the joint sponsorship of "love to fight and win" to jointly create "China's good project" is another bold attempt after the cooperation of TV and film, and it is the first time to join hands with satellite TV and large-scale seasonal variety show.

With the advantage of the national broadcast of satellite TV program, notji has repeatedly displayed and mentioned through the "love to fight to win" program, promo and host. It has occupied a lot of screen time of the program, increasing the audience's impression to enhance the popularity.

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< p > the main audience of southeast satellite TV is in the province of Fujian. Fujian is also a key market of the regional market. It ranks among the top of the total annual sales rankings. This is also one of the important reasons why he chose to cooperate with the southeast satellite TV.

"We hope that we can further promote the company's new brand concept in Fujian Province, deepen consumer awareness and loyalty to the brand and promote the continuous improvement of Fujian's market sales," he said.

Ding Hui, chairman of the group, said.

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< p > there are analysts who believe that during the period of preparing for the listing of the company, there are many investment institutions, business leaders and elites in the audience.

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< p > < strong > multiple opportunities to promote cooperation between the two sides < /strong > /p >

< p > besides, there are still multiple points of agreement between "love to win and win" and this is one of the factors contributing to the cooperation between the two sides.

"Love to win" provides a face-to-face platform for entrepreneurs with entrepreneurial conditions, so that there is no distance between entrepreneurs, and Notre is seeking to "let fashion have no distance".

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< p > in addition to the highly consistent brand concept, he has many cooperation opportunities with "love to win".

On the one hand, at present, the big satellite TV has played a more important role than entertainment entertainment, the program homogenization is serious; and the "love to fight will win" sword to take the lead to create "China good project", positioning the realization of entrepreneurial dream, can effectively attract the audience's eyeball.

On the other hand, the contestants and spectators of "love to win" are innovative young people who are innovative, struggling, honest and responsible.

At the same time, the spirit of struggle advocated by "love to win" is highly consistent with the "innovation" and "excellent" corporate culture of the company.

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< p > it is reported that "love to win" is Li Yong's first TV show after leaving CCTV, or is he the first cross-border show from entertainment to finance.

In addition to Li Yong's presided over love, the program also includes 5 Angels: first, Xue Meng Zi, "gold medal investor", Su Yang, "investment Queen" Xu Xin, new leader of the Asia Pacific region Chen Hong, and Kong Xiangfei, the Swedish investor in China's investment field.

For more details of the program, please lock southeast TV every Sunday at 9:15 in the evening.

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