Creativity Brings Vitality To The Textile And Fabric Industry

"2013 China International fabric creation competition" as China Spin The professional sports events of the industry have joined hands with Shaoxing County People's government and China Light Textile City for sixth years to jointly promote the upgrading and development of China's textile creative industry. For the first time this year, the textile creative competition has been named "China Textile City Cup". It not only highlights the important position of China Textile City, but also reflects the purpose of the competition rooted in the industry fertile land, closely linked to the market trend, and the interactive industrial chain. Relying on Textile Expo The strong advantage industrial platform enriches the contents of the contest.

　 Approach to the industrialization of creative fabrics

The Symposium on creativity driven industrial upgrading (short Seminar) has attracted much attention as the "2013 China Light Textile City Cup" China International fabric innovation competition. Li Binhong, director of the national product development center, Chen Baojian, principal researcher of product development department of the national textile product development center, Shou Lumin, deputy director of Construction Management Committee of China Textile City, and many key textile industries in China. clothing The leadership of universities, the representatives of key textile enterprises, and the independence of many design studios. Designer Participated in the meeting, Xie Fangming, director of product development division of the national textile product development center, chaired the meeting.

Based on the 2013 China International fabric creation competition, the seminar focused on the topics of fabric product development, fabric creative design, creative talent mining and training, new mode of resources cooperation with industrial resources, and the industrialization of creative fabric design.

Shou Lumin made a welcome speech at the conference on behalf of Keqiao China Textile City. She said that in recent years, on the basis of the continuous development of the traditional textile industry, Shaoxing has paid more attention to the promotion of creativity and technology development to the market, and the textile and garment creative industry has become another new engine to promote the transformation and upgrading of the textile industry in Shaoxing county.

In the light of the background and basic situation of the 2013 China International fabric creation competition, Xie Fangming made a comprehensive introduction at the seminar. "The purpose of our event is to publicize the design concept, convey fashion information, expand creative thinking, promote the industrialization of design innovation, and train and attract more creative designers to promote the upgrading of Keqiao's creative industries in depth of the industrial clusters in Shaoxing." Xie Fangming said.

Chen Baojian made a deep interpretation of the theme of the competition from aspects of creative ideas, fashion trend elements, design skills, and fabric development characteristics. He said, "for the textile industry, in order to realize the textile dream, we need to build a platform for designers, enterprises and industry dreams in order to realize the integration of modern life style and traditional culture on the basis of grasping the trend of fashion and fashion."

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In " Creative fabrics During the two communication links of "new path of design" and "industrialization of creative fabric design", the participants expressed their views and suggestions. The discussion involves many aspects of the textile industry, such as the innovation of personnel training mode, the shortage of fabric design talents, the urgency of personnel training platform, the professional training of fabric design, the value of creative market, and the technological innovation of industrial clusters.

At the end of the seminar, director Li Binhong made a concluding speech. She pointed out that Keqiao's textile industry has good agglomeration, large scale and complete industrial chain, which is of high cooperation value. It is hoped that the regional textile industry can further and effectively achieve the deep binding of creative resources with professional competition platforms. At the same time, the purpose of holding the China International fabric creative competition is also to help the innovative textile and garment enterprises grow up quickly, and realize the progress of textile production technology from two angles of production and design.

She also pointed out that China's right to speak in fashion trends has not been well utilized. The right to speak comes from life, but it is based on the market. Now that China's consumer market is growing rapidly, it is time to regain the right to speak. The use of such activities as fabric innovation competition to achieve collective vocalization is conducive to the formation of the "Chinese voice". And in this process, talent training is indispensable. China's huge consumer market is only part of the right to pick up the right to speak, while the other part is the comparative advantage of China's new generation of labor. After all, China has absolute advantages in terms of talent, and the resulting changes will also be qualitative. We should cultivate and bring together a number of talented new generation design talents, and rely on the perfect industrial chain to transform the creative value into market value.

　 Creative fabric exhibition "add flowers" Keqiao Textile Expo

The combination of events and exhibitions provides a good platform for the full display of Chinese creative elements and innovative forces, and also helps to achieve efficient cooperation channels for the interaction between upstream and downstream enterprises. As the highlight of every spinning Expo, "2013 China" International fabric creation competition Hundreds of "2014 spring and summer Chinese popular fabrics" were selected and won the exhibition, and the winning designs were awarded in 2012. The highlights of the competition show area, like a fresh and beautiful scenery at the exhibition, brings a refreshing visual impact and quality experience to everyone who comes to the exhibition in a very creative way. The rich variety of fabrics has brought many surprises to buyers who are looking for good products.

The exhibition area of the competition is based on the four latest trends of "sweet rebel, return to innocence, common sense space and decoratism" to divide the area. The Keqiao finalists and the grand prize products are concentrated in the center of the exhibition area to highlight the strength of Keqiao's local products and the uniqueness of the grand prize works. On the spot, we can see 3D printing technology fabrics, raw fluid coloring technology products, creative fabrics, wrinkle free silk fabrics and translucent wool fabrics. All kinds of innovative and creative works, whether they are the grasp of popular elements, the use of functional materials, or the integration of technology and creativity, have been fully absorbed. In addition, each piece of fabric is meticulously affixed with information rich labels, including fabric composition, process, style, product number, etc. Because the fabric comes from various manufacturers, the fabric is not accepted at the scene. Buyers who are interested or have the intention to cooperate can inquire the contact form from the staff according to the number on the label.

The exhibition area of this year's competition has seen an unprecedented hot spot. The audience came to the exhibition hall almost everywhere, and even queued up when querying fabric suppliers' information. Popular fabrics Relevant information such as "special issue", "2012 pattern collection", "2013 China International fabric creation competition draft" and "textile fabric designer vocational skills training" have also been collected. The on-site staff can only issue "limited" daily, and then follow the mailing method for the last crowd who failed to get the information, so as to meet the needs of the buyers. According to the relevant responsible person, 90% of the fabrics on display have been queried, among which the winning fabric is highly likely to be queried, and has won the praise from many textile companies and buyers who come to visit.

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For the local fabric products in Keqiao, Chen Baojian, the chief researcher of the product division of the national textile product development center, pointed to the merchants who came to visit the local production of the rotten fabric, and said, "the fabric of Keqiao is making rapid progress. This is the rotten fabric produced in Keqiao. Once the rotten flower is finished, the process is reduced, the production cost is reduced, the energy consumption is not only environmental protection, but the color application is very good, and the permeability is just right." At the same time, he also said that this award winning fabric display area is also the most distinctive material in the award-winning works, and every award winning fabric represents a creative direction. The textiles in various regions have made progress, especially in some of Keqiao's products, showing their own characteristics and development level.

The competition has set up registration points on the site of the Expo to facilitate and attract the participation of exhibitors and local enterprises in the event, so as to make the activities more closely related to the market and the exhibition. In the contest works exhibited at this Expo, both fabric organization, printing technology and display methods highlight innovation and make people feel that the competition is Textile industry The vitality it brings.