Industrial Gathering Advantage "Shopping Tour" Suddenly Rises.

< p > in most visitors to Changshu, shopping is one of the main purposes of their trip in addition to enjoying the beautiful scenery.

In recent years, Changshu Garment City, known as "a target=" _blank "href=" http://www.91se91.com/ "clothing less than /a > Ocean and shopping paradise", has gradually made "shopping tourism" an indispensable highlight in Changshu tourism. Relying on the advantages of industrial agglomeration, the new projects such as cultural plaza, performing arts center and World Service Mall will also inject new vitality into this tourist route.

The shopping tour will form a favorable situation that will promote each other with the old scenic spots in Changshu.

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< p > < strong > Background: the advantage of industrial agglomeration is "shopping tour" suddenly rising. < /strong > < /p >

< p > Changshu garment city was built in 1985. After more than 20 years of hardship, it has gradually developed into the largest garment in the country, the "a" target= "_blank" href= "http://www.91se91.com/" and the clothing wholesale market.

Relying on the advantages of industrial agglomeration, in September 2007, Changshu clothing city officially became a national AAAA grade shopping tourism scenic spot through the evaluation of the National Tourism Administration. It is the only AAAA scenic spot in the country with third national shopping tourism themes.

Over the past five years, the clothing city shopping tourism has developed rapidly. In the early 2007, 3000 tourists were received, and about 3000000 tourists were received in 2012. The number of contracted travel agencies from the beginning of more than 100 to more than 500 now, the influence of clothing city shopping tour in the surrounding counties and cities and even the whole province has been further expanded.

At the same time, the number of individual customers in the designated market is also on the rise.

According to statistics, the average number of individual customers in each professional market can reach 8000 to 10 thousand passengers per day.

After the success of the national AAAA scenic spot, it attracted many commercial markets such as Shandong Jimo, the West willow market, Haimen Textile City, Danyang glasses city, Suzhou Pearl City, and harmony square.

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< p > the rise of shopping tourism in clothing city has broken the traditional single wholesale market pattern.

On the one hand, Shopping Tours bring huge retail consumption groups to the garment city, and the increase of retail sales makes merchants pay more attention to developing the retail market and improving the service quality.

On the other hand, tourists can buy single goods at the price close to wholesale price in the clothing city. The retail price of the same < a target= "_blank" href= "http://www.91se91.com/" > brand clothing < /a > a target= "_blank" href= "http://www.91se91.com/" > shoes "_blank" is nearly half that of the large shopping malls, which greatly stimulates the tourists' desire to buy. Besides the group tourists, many of the surrounding areas are attracted by their customers.

On the market side, the creation of shopping tourism spawned a series of humanized services such as leisure tea bar, smoking room, greening bonsai, electronic touch screen, star toilet, free publicity materials, shopping guide reception and so on in the designated market. It changed the past clothing city only to run products, do not operate services; only pay attention to wholesale, do not pay attention to retail; only do business, do not travel "landlord economy" management mode, achieved the "commercial and economic" and "tourism leisure" integration development, and created a new situation of "business tour, tourism to promote business".

At present, the advantages of "shopping" in the "shopping tour" of clothing city have been highlighted, and the world clothing mall and performing arts center will soon create the characteristics of "tourism".

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< p > < strong > current: "Trinity" to create shopping entertainment features tour < /strong > /p >

From P's point of view, as a scenic spot, there are other things to buy besides commodities.

The "modern paradise" show, which will soon be performed at the Performing Arts Center, has satisfied tourists' demand for scenic spots.

It is understood that the "modern paradise" show is being rehearsed, the hardware facilities are all in place, the premiere will be held by the end of this month.

According to the responsible person of the Performing Arts Center, "modern paradise", as the first European and American fashion show, was built by Chinese and foreign cooperation teams, bringing together nearly 100 actors from 9 countries including Britain, France, Italy, Australia, Russia and Ukraine.

The performance includes music, song and dance, walking show and dinner together. With the international leading stage effect and the authentic western food cooked by Italy chefs, it will bring visitors a new experience from sight, hearing and taste.

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The P World Service Mall, which echoes the Performing Arts Center, will open in late May.

The world clothing store, which is mainly retail, will be the only "night market" in the core area of the garment city. It has many functional areas such as tourism products, cosmetics, gold jewelry, clothing, leather goods and bags, supermarket department stores, video games, restaurants and self-help banks.

At present, the clothing City Visitor Center has established a trinity scheme with the world clothing mall and performing arts center. Through the promotion and marketing work in the early stage, the project resource advantage has been brought into full play, making the "shopping tour and performance" a new business card of shopping mall tourism and entertainment entertainment in Changshu clothing city, and promoting the construction of the characteristic blocks with the bright spot of zero and part-time camp in the clothing city shops, with a focus on creating a comprehensive cultural platform platform of "a characteristic street, a shopping center and a performing arts center".

Take the square leisure tourism as the center, and develop the deep shopping tour to the surrounding wholesale clothing, footwear, children's clothing and small commodity wholesale market, promote half day tours, all day tours and even night tours, meet various shopping needs, and promote the upgrading of the existing market.

From the perspective of the whole city, the construction of shopping and performing arts tours will directly enhance the proportion of Changshu tours, and form a good situation that promotes and promotes each other with the old scenic spots.

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< p > < strong > Prospect: scenic spot tour promotes shopping and shopping, and promotes shopping attractions to tour scenic spots < /strong > /p >

< p > every April and October, Changshu will usher in the peak season for tourism.

In April, we went to Shang Hu to see peony. In October, we went to Sha Jia Bang, Yangcheng Lake and hairy crabs, and became the biggest selling point of travel agencies when they recommended Changshu.

When the Peony Blossom and the Yangcheng Lake hairy crabs are listed on the market, the shopping tour of the clothing city will also usher in the peak season, thanks to the abundant tourism resources in Changshu.

Starting from this year, the clothing city will enrich the shopping tour content with the "modern paradise" which is newly built, and constantly enhance its influence and radiation force.

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< p > it is understood that the tourist center of the garment city will be moved to the negative level of the Cultural Plaza in the near future. The new tourist center will close the distance between tourists and the market with more perfect supporting facilities and geographical advantages in the market, so as to meet the needs of tourists for leisure shopping.

At the next stage, the garment city will advance towards the goal of building a shopping mall in East China.

The future clothing city shopping tour will rely on its own characteristics to become the "golden card" of Changshu tourism. It will take the role of promoting the popularity of the surrounding attractions during the off-season, making Shopping Tours drive scenic spots and achieving the complementary advantages of Changshu's tourism resources.

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