Semir Apparel: After The Resumption Of Trading, The Stock Market Plunged For Two Consecutive Days.

< < p > suspension day Semir < a target= "_blank" href= "http://www.91se91.com/" > dress < /a > issued a notice that it is necessary to carry out the a a target= "_blank" href= "target=" > the clothing industry's largest M & A case at the price of 2 billion yuan.

After the resumption, the stock fell sharply for two consecutive days.

What is the impact of M & A on the fundamentals of the company? Can investors intervene in the future? < /p >

< p > June 19th, Semir clothing announcements for several days after the suspension said that the company will buy a 71% stake in Ningbo zhe Mu Shang Holdings Limited, the owner of the high-end casual menswear brand "GXG" at a price of about 2 billion yuan.

It is understood that the acquisition will be the largest merger in China's apparel industry so far.

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On the day of "P", Semir clothing resumed listing, but fell 6.77%. Yesterday, it continued to fall 8.70%.

The two consecutive day of slump was mainly due to the weakness of the recent market trend and the adjustment period, which affected the trend of stocks objectively. In addition, the whole casual clothing industry tended to be saturated and the risk of acquisition was large. The market was not optimistic about the acquisition of the high premium.

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< p > Semir apparel is one of the leading enterprises in the domestic casual clothing industry. However, since its listing, the stock price has dropped all the way, from the highest point of 62.58 yuan to the current 20 yuan.

At present, the market generally believes that the leisure apparel industry has begun to go downhill, and the performance of Semir clothing has also been fully reflected.

2012 annual report shows that the company's operating income fell 8.98% to 7 billion 63 million yuan over the same period, and net profit fell 37.81% to 761 million yuan over the same period.

In 2013, a quarterly report showed that the company earned 1 billion 402 million yuan in the same period, an increase of 6.26% over the same period, and a net profit of 133 million yuan, down 16.79% from the same period last year.

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< p > the acquired Ningbo zhe Mu sang Holdings Limited now has about more than 1200 retail outlets in the mainstream department stores and shopping centers throughout the country. Its "GXG" and "gxg.jeans" brands are the leading brands of urban youth casual men's wear, and are among the top three in the sales of men's similar brands such as Wanda, Yintai, oceanic 100 goods and new world department stores.

And the pferor of the stock right forecast and promised that zhe mousse's net profit in 2013 is not less than 265 million yuan, and the net profit in 2014 and 2015 is not less than 20% compared with the previous year.

From the basic information released, the acquisition will produce strategic synergy, enhance the core competitiveness of the company, enhance the scale and profitability of the company, and it is also a new starting point for the company's multi brand strategy.

However, in response to this incident, the market reaction is different, and some people suspect that the amount of purchase is too high.

The estimated amount of Semir's takeover is about 2 billion yuan. If the price is calculated, zhe Mu's total stock value is nearly 3 billion yuan. In the A share market, the total market value of some clothing listed companies is about about 3000000000 Yuan.

Whether the 10 times premium is worthwhile remains to be verified by the market.

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< p > market outlook, with the gradual clearance of company inventory, 2013 Semir clothing earnings growth is expected to be better than in 2012.

The integration of the company after the acquisition will also affect the performance of Semir's clothing.

Although the company continued to lose volume after the resumption, it eased the stock price risk. However, in the weak environment of the whole market, it is prudent to recommend investors with low risk bearing capacity to intervene.

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