Three Big Textile Clusters Explore Upgrading Road To Deal With Crisis

< p > > the author finds that in the face of opportunities and challenges, the future development directions of Shishi, Humen and Changshu, the three major "a target=" _blank "href=" http://www.91se91.com/ "textile" /a "industrial clusters, are gradually becoming clear.

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< p > in the first half of the year, Shishi, Fujian, China's important a href= "http://www.91se91.com/news/index_c.asp" > textile industry < /a > cluster area, put forward the strategy of "improving the quality of the whole industry", promoting the pformation from production to production service, from OEM to independent innovation, from production a target= "_blank" href= "http://www.91se91.com/" > clothing "/a" to production fashions, leading to the upgrading of textile and garment industry structure with "customization, high-end, individualization and small batch".

Statistical data show that Shishi textile and garment industry has maintained an annual average output growth of around 15%, and the proportion of industrial output above scale has reached 78%, and the degree of industrial agglomeration has shown an obvious upward trend.

According to the author's understanding, Shishi promotes pformation and upgrading through solid measures such as faucet, building platform and excellent policies, and takes measures to promote the development of Shishi textile and garment industry in pformation and upgrading.

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< p > Humen Town, Dongguan City, Guangdong Province, is one of the distributing centers of clothing in China. In the first half of 2013, brand and e-commerce continued to penetrate into the "a href=" http://www.91se91.com/news/index_c.asp "Humen apparel" /a "trade cluster, which is cultivating new genes for the rise of the garment industry.

In the interview, the author learned that many Humen clothing enterprises are re interpreting the two words of "pformation": pformation is not only from export to domestic sales, but also from "two legs" to the inside and outside, but also to the full utilization of e-commerce platform and the emphasis and cultivation of brand.

As a microcosm of the garment industry, Humen has developed a complete industrial chain from R & D, production, sales, and even accessories and other raw materials, so that garment enterprises can make rapid adjustments and always follow the direction of the development of the industry at the same time.

Humen textile and garment industry association, a senior personage analysis, after many years of brand cultivation and application of new channels, Humen garment industry has been ready for the arrival of the turning point.

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< p > Changshou City, Jiangsu is a well known China's "a href=" http://www.91se91.com/news/ "textile industrial base < /a >, China's famous leisure clothing city, Yushan Town is the seat of Changshou City government.

According to the author's understanding, in 2013, "Changshu textile and garment industry creative agglomeration area" was built in Yushan. The park planned several functional groups, such as enterprise headquarters park, creative design garden, Waterfront Business District, cultural exhibition area, high-end business district and so on. Through "talent gathering, creative gathering, headquarters gathering, cultural gathering and business gathering", the enterprises in the park and cluster were guided to promote the high-end development of the textile and garment industry chain, and realized the pformation from traditional clothing production to brand operation and fashion leading.

"Yushan Town Party committee and government are actively guiding enterprises to pform the traditional clothing and fabric industry with new and high technology, encourage textile and garment enterprises to increase R & D investment and cultivate their own brands. In marketing management, Yushan Town's textile and garment enterprises are also constantly innovating, improving their ability to control production and marketing networks."

Wen Yongchang, Secretary of Changshou City Yushan Town Committee and deputy director of the Changshou City people's Congress Committee, said.

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< p > look at the development of the above three representative textile industrial clusters in the first half of the year. As Zhu Hong, chief engineer of the Ministry of industry and commerce, said at the 2013 China International Cotton Textile Conference and China International Textile raw materials market conference, independent innovation is the fundamental measure to improve the hard strength of textile industry. We should take innovation as the first driving force for the development of the industry and rely on innovation driven to enhance the vitality of the industry development.

In the process of promoting innovation, we should pay special attention to the innovation and management innovation of business models, accelerate the development of strategic emerging industries, promote the deep integration of industrialization and informatization, and pform and upgrade traditional industries.

The booming development of e-commerce network in the field of a href= "http://www.91se91.com" > textile and apparel < /a > shows that innovation is constantly adding vitality to the traditional textile field.

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