The Situation That Chinese And Foreign Clothing Brands Compete For The Domestic Market Has Been Formed.
P > to expand the extensive influence of "a target=" _blank "href=" http://www.91se91.com/ "" "http://www.91se91.com/" > /a > franchise and agent group and commend their outstanding contribution to the development of China's clothing industry. It was held in Shenzhen in July 12th by the China department store business association, China National Commercial Credit Center and China < a target= '_blank' href= http://www.91se91.com/ '> textile > newspaper agency, clothing time newspaper co host, Shenzhen Clothing Industry Association and Shenzhen nine dith clothing Limited company.
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< p > "China Textile News", Tong Zhiqi, President of the clothing times society, Cao Lisheng, Deputy Secretary General of the China Business Association, Fan Yanru, Secretary General of China general merchandise business association, Shen Yongfang, President of Shenzhen garment industry association, Luo Zhiming, chairman of Shenzhen nine disis Garments Co., Ltd. and nearly two hundred clothing agents and distributors from all over the country.
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< p > for the "2013 China top 100 clothing dealers award ceremony and Channel Development Summit Forum" held by Cao Lisheng, there is a clear trend now that the consumption pattern of the network is constantly rising. The traditional clothing consumption channels have been affected in many ways. The growth of traditional canal sales has been lower than that of the online platform sales. The traditional sales channels and terminals should focus on how to pform the consumers in order to continue to attract consumers around them.
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At present, the situation that Chinese and foreign clothing brands compete for the domestic market has been formed. P
Fan Yanru believes that at this time, it is of special practical significance to elect clothing dealers with good commercial reputation, strong capital strength, innovative management concepts and strong development capability.
"It can not only set up the image of Chinese clothing distributors in the industry, but also enhance the mutual recognition between the clothing brand and the dealer group, and at the same time, it will be able to widely apply the new information, new ideas and new models formed by the wide exchanges of clothing brands and distributors, so as to realize the leaping development of the garment industry."
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< p > when it comes to the development and expansion of Shenzhen's clothing industry and the unique regional advantages in the industry, Shen Yongfang said that the new round of shuffling in the clothing industry has already started. The clothing industry in Shenzhen has never been branded to become a brand gathering area, and sales channels have played a great role in promoting this aspect.
Nowadays, almost all the domestic shopping malls have the clothing brand of Shenzhen. This is not only the pride of Shenzhen clothing brand, but also the pride of Shenzhen garment channel development. It is also the result of the joint efforts of many garment franchisees and distributors.
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Yu Yuewu, from the Hefei, Anhui, said: "at present, our company is developing very well, compared with last year, our performance has increased by 20%, which is commendable in today's economic situation."
At the same time, we also found that compared with the electricity supplier, the traditional sales channels are still important.
For now, e-commerce platform can be an effective supplement to traditional sales channels.
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< p > for traditional channels and e-commerce channels, Yang Dayun, President of UTA Fashion Management Group, said that the rise of e-commerce does not mean that traditional sales channels will soon disappear.
In a sense, e-commerce emphasizes technological innovation, but many e-commerce practitioners do not have a deep understanding of the clothing industry. Therefore, the traditional clothing sales channel is still an essential part of the garment industry in the future.
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< p > it is understood that this hundred top clothing distributors recommended the activities of the national clothing distributors free registration system and industry associations, shopping malls, professional markets, business recommendations, a combination of authoritative business information agencies, national relevant market management departments, clothing professional media, large professional markets, department stores, "a target=" _blank "href=" http://www.91se91.com/ "brand clothing" /a "enterprises and other related bodies to form the jury of the event, the market for participation in the comprehensive evaluation, from the recommended investigation receipt to select the top 100 Chinese clothing dealers in 2012~2013.
It is worth mentioning that the survey recommendation received a total of more than 4000 receipts from the major clothing professional markets, department stores and brand clothing enterprises, which showed a wide range of support from many fashion professionals.
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