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    Beijing's Retail Property Market Is Booming, Clothing And Other Industries Rents.

    2013/7/20 19:08:00 278

    Retail PropertyRent RiseMarket Adjustment

    The world's largest private real estate Consultation Service Co, Gao Wei global, recently released the second quarter of 2013, Beijing. Retail property Market report. The report shows that as of May 2013, the total retail sales of social consumer goods in Beijing amounted to 329 billion 530 million yuan, an increase of 9.1% over the same period last year, compared with the same period last year, the growth rate dropped by 4 percentage points. Over the same period, CPI dropped 0.2 percentage points to 3.5%. Although the growth rate of total retail sales of consumer goods continued to slow down, the consumer confidence index increased by 0.8 percentage points to 8.9% over the same period last year. High latitude global forecast that Beijing's economic environment will gradually warm up in the future.


    Director of Research Department of global China Zhang Ping "The retail property market in Beijing is still active this quarter, and the brand expansion is mainly concentrated in the core business circle," the woman pointed out. The active market performance has further promoted the rent of the core business circle. MATZO PARIS opened the first flagship store in Beijing at the lucky Hotel of Jinbao Street. Stella McCartney Beijing's first boutique shop was located in the overseas Chinese garden, and the brand that followed was Lange's first concept store in Asia Pacific. Audemars Piguet The first boutique in mainland China settled in shinguang world.


    As Initial new concept stores, MAC make-up and Hollister brands were settled, the rent rose the largest in Sanlitun, increasing to RMB 1350 yuan per square meter per month, and the growth rate was 14.9%; the Wangfujing business circle continued to run the retail market in Beijing with the monthly rent of RMB 2400 per square metre per month, while the rent in Zhongguancun business district remained low, with the rent being RMB 875 yuan per square metre per month.


    Due to the rising cost of labor, raw materials and rents, the catering industry has been facing the pressure of shrinking profit margins. At the end of last year, when the Central Committee put forward the "eight regulations" and advocated "frugal saving and opposing waste", the volume of passenger traffic in the middle and high-end restaurants decreased significantly. As of May 2013, the income of Beijing's catering industry has been showing negative growth for 5 consecutive months, and the market is not optimistic. High end catering retailers have adjusted their market strategies. For example, Quanjude self-service mode and xiangeqing increase the mid-range market of mid-range dishes. The transformation of these catering brands will give consumers more choices of consumption, but in terms of their own development, they will still face various challenges in the future.


    Mr. Zhang Liangjun, managing director of high latitude Global China, said: "the quality retail property of the core business circle is still the first choice for the expansion of internationally famous brands, so the rents of the core business circle still have room for improvement." At the same time, the rapid development of subway lines, such as the operation of the 10 subway line and the opening of the western section of line 14, will provide greater opportunities for the development of the surrounding business circle.

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