Garment Market Reappears In Four Seasons

< p > this year, the summer discount was one or two weeks ahead of schedule, plus the discount of winter spring clothes. The costumes of Wuhan's major clothing stores staged scenes of four seasons.

Many people reflect that the difference between summer and summer clothing styles is becoming more and more blurred, but many brands use high-tech environmental protection fabrics, and prices follow "customary rise".

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< p > < strong > < a > href= > http://www.91se91.com/news/index_c.asp > summer wear > /a > discount at last crazy > /strong > /p >

"P > Jiangcheng continues to be hot. Ms. Chen has been receiving text messages from shopping malls so that she can hurry to pick up summer clothes, because all the styles of summer wear have been put up all the way, and 5-8 discount has been offered.

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< p > yesterday, reporters visited Hankou's Wuhan Guangzhou business circle and Optics Valley business circle and other stores, and found that the summer wear that was generally discounted in August was staged in the first half of the year. Most brands launched attractive discount deals, some as low as 2 to 50 percent off.

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< p > "most of the brand clothing these days has begun to enter the summer clearing. Now buying clothes is definitely the most cost-effective time of the year. We have already informed the old customers."

A shopping guide for women's clothing in Dayang department store in Optics Valley said that the time of clearing this summer was due to the early arrival of many brands.

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< p > < strong > high temperature, autumn listing is the preemptive machine < /strong > < /p >

< p > many people have found that the time of listing this autumn is half a month earlier than in previous years, and many brands have launched high-tech environmentally-friendly fabrics, and prices are "habitual rising".

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< p > in the shopping malls of Wu Guang business circle and street business circle, autumn has been placed in the prominent position of counters.

People in the market say that autumn clothing usually comes up at the end of 8, but now the sale of summer wear is weakened. To prevent the lack of strength after summer sales, brands are trying to put the autumn clothes on the counter.

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< p > however, the autumn dress listed on the dog days is not popular with the public. With the introduction of the dealer, the autumn sales are not as good as 20% of the summer sales.

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< p > Huang Chengshan, a clothing agent in Hanzheng Street Baima shopping mall, said that early listing of autumn clothes can seize the market ahead of time.

Suppliers can also take the reason of the new autumn listing as a reason to refuse to offer discounts, while the low discount summer wear will bring a lot of popularity to merchants, and will promote sales of autumn clothes to a certain extent. This is a way of promotion.

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< p > "don't look at buying less now, but autumn clothes are all selling at the original price.

Selling a piece of autumn clothes now is almost the same as selling three or four pieces of summer wear.

Huang Chengshan spoke of the reasons why businesses now rush to "a href=" http://www.91se91.com/news/index_c.asp "> autumn dress < /a >.

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< p > < strong > four seasons in the same hall only to increase sales < /strong > /p >

< p > it is reported that the overall time of clothing listing is ahead of schedule this year because of the pressure of garment enterprises due to the rapid change of temperature.

Coupled with the anti season discount sale in winter and spring, many clothing stores have seen scenes of spring summer wear and autumn winter wear.

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< p > in a fast fashion clothing store of Dayang department store in Optics Valley, the autumn section < a href= "http://www.91se91.com/news/index_c.asp" > the new dress < /a > summer wear and winter clothes are placed on the clothes hanger on the entry door. Due to the larger discount of the down jacket, many of them are still rushing for trial fitting in summer wear.

The shopper, Miss Ho, said that although the down coats were last year's purchase, the price is now half cheaper than that. The air-conditioner in the mall is not very hot when trying on the down jacket.

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< p > it is reported that autumn clothing is usually divided into early autumn, mid autumn and late autumn, and several shelves are installed in the late autumn. The collocation of the autumn dress is more focused on the collocation. Many brands have blurred the difference between autumn dress and summer wear through mashup.

According to the insiders, the brand will require the guide to do a good match for the customers, because the weather changes rapidly in Wuhan, and customers can extend the wearing time of summer wear and winter wear by reasonable matching.

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< p > "market competition is becoming more and more fierce. The pressure of business inventory is very large. Extending sales cycle is a part of brand marketing strategy."

Wuhan clothing trade association responsible person analysis, four seasons clothing at the same time, giving consumers more choices, price contrast also stimulated consumption.

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