Tian Po Lun Is Starting The New Brand Strategy With The Outdoor Feast Of Nanjing Asia Outdoor Exhibition.

"P" recently, TOPLAND, a local outdoor brand, blazed on the eighth Asian outdoor exhibition in Nanjing. The theme exhibition hall of the South American style brand unveiled the mystery. Tian Po Lun is launching the new brand strategy with the outdoor feast of Nanjing asia outdoor exhibition.

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< p > according to the introduction, the exhibition will reach 52 thousand square meters this year. It is expected that the number of exhibitors will exceed 600. The 4 day exhibition will only be open to professional audiences. It is estimated that the total number of professional visitors from home and abroad will exceed 25 thousand this year.

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"P" Asia outdoor exhibition, from the European outdoor exhibition, is the "sister Exhibition" of European outdoor exhibition, and is also a professional exhibition for the Asian outdoor products market. The exhibition has been strongly supported by the Nanjing municipal government and the German government of Germany.

The close cooperation between Asia outdoor exhibition and Europe outdoor exhibition has provided a good information exchange platform for the outdoor products industry's development and development in Europe and Asia.

After 8 years of development, the Asia outdoor exhibition has become the third largest outdoor exhibition in the world after the European outdoor exhibition and the Salt Lake City outdoor products exhibition in terms of the scale and number of exhibitors.

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< p > as the first official appearance in the large-scale outdoor exhibition, TOPLAND Tian Po Lun outdoor with its snow peak exhibition hall shape design and the layout of the pavilion is impressive, bringing the perspective impact to the outdoor community.

On the spot, Xu Yuejin, chairman of TOPLAND Tian Po Lun, announced the launching of the strategy of "peak tango" under the sky of the sky.

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< p > Xu Yuejin said: "Tian Po Lun outdoor as a new Asian outdoor sports brand has impressed us with its quality, professionalism and fashion sense. It has also won the brand recognition and reputation enhancement. 2013 will be a new year for the brand of" Tian Po Lun ".

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< p > TOPLAND peak action is based on the brand spirit and brand values of Tian Po Lun, and a new round of strategic action of "Tian Po Lun" brand. Tian Po Lun will rely on this strategic action to form unique brand recognition and brand influence through continuous and vigorous brand publicity.

In addition, yesterday, Tian Po Lun brand also formally established the peak mountaineering team and the peak action product support center. The main goal is to achieve the technical support and continuous improvement of the climbing activities, and at the same time, by climbing the products in the activities, improving the product technology and improving the application function of the products.

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