Interview With Fashion Designer Zhao Huizhou

< p > if you know and understand her, you will find that her happiness is not out of thin air.

Buddhists say that all things have cause and effect.

If you know the past, you are the one who lives in this life. If you know the future, this is the truth.

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< p > < strong > career success > /strong > /p >

< p > Zhao Huizhou put forward his own pertinent suggestions as a designer of "a href=" http://www.91se91.com/news/index_c.asp "> /a > from Wuhan.

And her persistent entrepreneurial experience and calm attitude towards life are also worth learning from.

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In 1997, Zhao Huizhou founded his own designer brand, P.

Compared with the current position in the field of women's clothing, it was only a means for Zhao Huizhou to earn a living after graduating from Hubei Institute of Fine Arts.

"When you didn't have your own brand positioning, you felt that your job was well done, so you designed it.

The hardest part is running the market, very tired.

But for the sake of your own business, keep up. "

This is the psychological course of her pioneering work.

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12 years later, Zhao Huizhou not only won the title of "top ten fashion designers in China", but also developed from the primitive accumulation of capital to the stage of rapid growth. P

At this time, let her look at the original history of entrepreneurship, the mood may have been completely different.

Zhao Huizhou used a few words to sum up her current state: "ten years, a ridge, I now think more is no longer how to make money, or to earn money is not difficult, but the problem of responsibility, three years ago, I may not think."

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< p > Zhao Huizhou has been seeking breakthroughs in design, but the real pformation stems from a trivial matter.

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< p > she bought an Apple phone. The first response she got when she got the cell phone was to stay for a moment.

Because the Apple phone has no instructions, there is only one button, the first step is to open, the second step is "next step", the third step is the next "next step", such a simple design, even a fool will operate.

She did not expect to sell millions of units in this short time, even in the hottest hours. The brand phones that need to be bought by the relationship are so simple, but the simplicity is the ultimate and the intelligence is the ultimate.

This is actually the most humane service provided by the enterprise to consumers.

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Zhao Huizhou compares Apple mobile phone with P, and begins to criticize his own design.

In the past, she led the release of many shows, her design style tends to gorgeous and aestheticism, choose a model has only one principle, as long as beautiful, just pay too much attention to the visual sense of design.

This is probably a common problem of many brands in China.

Zhao Huizhou decided to take the apple incident as a warning sign. "I understand that this is creativity, which is personality.

For a long time, in order to pursue the so-called perfection, I want to emphasize some things on visual beauty. This is not realistic. In fact, the highest level of creativity is humanized creativity.

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< p > < strong > lover's colleague < /strong > < /p >

< p > Zhao Huizhou has been trying to fill this ravine through design and < a href= "http://www.91se91.com/news/index_f.asp" > brand culture < /a > very early.

She believes that a brand with real culture has no geographical or national boundaries.

LV has been popular in its hometown, and the world is equally popular.

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When p was thinking about these problems, she later appeared to be accompanied by her whole life.

Her husband was a classmate at Zhao Huizhou University and later became a PhD candidate in communication studies at Wuhan University.

Zhao Huizhou's love for oil paintings, wood carvings and other antique collections is largely influenced by her husband.

Whenever there is time, the husband will take Zhao Huizhou to the museum and art gallery to see the exhibition.

In this process, Zhao Huizhou, who was born to be sensitive to art, was not only dragged down by her husband, but also fascinated him for some time.

Moreover, the feelings of the two people become more and more intense because of this hobby.

After marriage, she and her husband still love their works of art, and the two have almost traveled all over the world. As long as they are art museums and museums, they will go to see a piece of art, a piece of art, satisfy their collections hobby on the one hand, and find inspiration from these works of art on the other hand.

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< p > 2003, in order to assist his wife, Zhao Huizhou's husband gave up his job and joined Zhao's team.

The two men are very tacit understanding. The husband's understanding of Zhao Huizhou's design is consistent with Zhao Huizhou's original intention, and he also agrees with his wife's team's products.

Two people in the division of labor is also very clear: product design by Zhao Huizhou to do, because this is the soul of the designer.

Zhao Huizhou's husband is a doctor of communication science. Therefore, he used his professional expertise to build a brand and build a brand culture.

In short, two couples, one for products and one for packaging.

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< p > husband's understanding and help gave Zhao Huizhou more inspiration and space, and let her works have a deeper artistic conception and connotation.

Over the years, Zhao Huizhou's pursuit of happiness has been spontaneously enlightened by her husband's reading process.

"Your temperament can be read."

The slogan of this Yi Hui comes from Zhao Huizhou and her husband's understanding of life and happiness.

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< p > < strong > love > /strong > /p >

< p > when it comes to happiness, < a href= "http://www.91se91.com/pioneer/" > Zhao Zhao Zhou < /a > there is indeed a happy family, wholeheartedly supporting her husband, lovely son and daughter.

Zhao Huizhou could not conceal the joy of happiness when he mentioned family.

This joy is not the exaggeration of the intonation and the flaunting of words, but the warmth and warmth of the corners of the eyebrow when it comes to family members.

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< p > this little woman who laughs in the honeypot of love is laughing and talking. She should set an example for an unmarried girl. "Don't be afraid of getting married and having children.

When you love a man, you will feel that it is a particularly natural thing to marry him and give birth to him.

I used to think that giving birth to a child is a terrible thing. I didn't expect that I was born not only now, but also two.

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< p > Zhao Huizhou often travels on business because of his work.

When you are away from business, you must stay busy until late.

However, no matter how late, Zhao Huizhou insisted on going home.

Sleep four or five hours to get up, because only the son can see the face during the period before school.

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< p > for her son, Zhao Huizhou did not spend much time looking after his mother like most mothers.

"Children should not be overly cared for, and more important is to train them to learn to manage themselves."

Zhao Huizhou was very proud of the effectiveness of his son's educational model. "He is very sensible. He always does homework after he comes back from school every day, and then plays after he has done the work well."

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< p > although two children are still young, Zhao Huizhou will communicate with them before they go on a business trip, tell them clearly where they want to go and what they want to do, and hope to get their support and understanding.

Through this kind of equal exchange, Zhao Huizhou and his children have established a harmonious relationship that pcends the pure mother child relationship.

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It is Zhao Huizhou's character portrayal that "P".

She did not deliberately grasp what, such as fame and fortune, such as happiness, but she has been.

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