Revaluation Of RMB Industry Profit Margins Affected

< p > > a href= "http://www.91se91.com/news/index_p.asp" > Jiangsu < /a > Suzhou, Wujiang, Shengze Town, the Oriental silk market, "Shen Jian, director and editor of" China silk net "collection and editing center, refers to the truck that is passing through the window." as long as I look at the truck on the road, I can know the general market situation.

The market of the Oriental silk market also shows the trend of China's textile trade.

The market is obviously worse recently. "

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< p > August 7th, the central parity of RMB against the US dollar rose for three consecutive days, and the spot exchange rate was further upgraded to break the 6.12 pass.

In recent years, the appreciation of the RMB against the US dollar is a long-term trend. Especially since April this year, the central parity of RMB has seen the fastest appreciation in two years.

For foreign trade oriented enterprises, how should we face rapid appreciation? < /p >

< p > "RMB appreciation per 1%, < a href=" http://www.91se91.com/news/index_c.asp "> garment industry < /a > profit margins will drop 6.2%" /p >

At the end of May, Jiangsu soda import and Export Co., Ltd., which was engaged in textile foreign trade, lost 120 thousand yuan in early June due to exchange rate changes, which lost 10 thousand yuan in P.

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< p > early June, the products mainly exported to the United States and Europe Guangdong Ming long daily necessities Co., Ltd., issued a batch of US $200 thousand order to the United States, fortunately, when the purchase of the spring has already locked the exchange rate, otherwise it will lose 20 thousand yuan.

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< p > "half of our profits are eaten by the rising exchange rate."

Wang Jianjun, general manager of Ningbo Guang Bo import and Export Co., Ltd., Zhejiang, said: "although RMB appreciation is a long-term trend in recent years, the yuan appreciated by more than 2% in the first quarter of this year.

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< p > the latest trade data of Hangzhou Customs show that the export volume of small and medium-sized foreign trade enterprises in Zhejiang has been greatly reduced.

From 1 to May this year, customs statistics showed that there were 4.18 small and medium-sized enterprises with foreign trade achievements, with a total reduction of 0.15, and large foreign trade enterprises with import and export volume greater than or equal to 10 million US dollars also decreased by 39.

Customs analysts believe that this is closely related to the severe environment facing Zhejiang's foreign trade.

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< p > the low textile market and the appreciation of RMB are huge.

Shao Bo, general manager of soda import and Export Co., Ltd. in the Oriental silk market, said: "the international situation is grim in 2013, coupled with the appreciation of the renminbi, which has dropped by 15% compared with last year, and the profit is only about 2 million dollars."

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A report by the Suzhou Municipal Bureau of commerce also shows that the profit margins of cotton textile, wool textile and clothing industry will drop by 3.2%, 2.3% and 6.2% respectively through the relevant calculation, with RMB appreciation of 1% each. P

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Less than P, a group of stationery and paper products, which has an annual sales volume of 10 billion yuan, is one of the largest stationery suppliers of WAL-MART and other retail giants.

Wang Jianjun told reporters that what the enterprise is doing now basically is half < /p >.

Good orders were placed before P years ago. At that time, I didn't expect the price of the exchange rate to be so large that the price that had already been negotiated could not be changed.

Like the largest volume of products purchased by American customers, the average gross profit margin was around 25%, and now only about 20%. Then the cost of management, sales and financing will be reduced to a greater extent.

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< p > if the traditional industries such as textiles and paper products mainly deal with the appreciation of the renminbi, then for some relatively high-end products, they should also deal with the depreciation of the yen against the US dollar.

"The appreciation of the renminbi, the depreciation of the yen, the price of products in Japan is lower than ours.

We are competitive with Japanese companies, and the competition environment we face is even worse. "

Ma Jianxing, chairman of South of Jiangsu heavy industry group, Jiangsu Changshou City economic and Technological Development Zone, said.

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< p > < < a href= "http://www.91se91.com/news/index_cj.asp > RMB appreciation > /a > 5%, the paper industry can save 1 billion 100 million yuan" < /p >

< p > however, RMB appreciation is not all bad.

The appreciation of the renminbi also means an increase in purchasing power. The cost of importing advanced production lines and patent technology will also be reduced, and it will also be good for international commodity trading based on US dollar settlement.

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Shao Bo P said that the company is about to carry out technological pformation, which is a good time to introduce foreign high-tech equipment.

Shen Jian also believed that the renminbi rose < /p >.

After the p value, the import prices of many high-tech equipment will also decrease, so enterprises will accelerate the introduction of foreign high and new technologies. This will play an important role in changing the extensive growth mode in the past and developing to the intensive mode with high technology content, high quality, high efficiency and high added value.

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< p > at the same time, as the RMB exchange rate rises, the international commodity trade such as raw materials and energy will be reduced, and the purchasing power of RMB will be strengthened. The import of raw materials will be imported into "/p".

< p > reduce, enhance profitability, and greatly enhance the competitiveness of enterprises.

Suzhou Business Bureau said that as the world's largest pulp importing country, the paper industry is the third largest foreign exchange industry in China. Nearly 60% of wood pulp and more than 40% of the waste paper need to be imported.

Assuming that RMB appreciation is 5%, the paper industry can save 1 billion 100 million yuan.

It can be seen that the appreciation of RMB is of great significance to the paper industry.

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< p > in addition, the appreciation of RMB will also reduce the cost of foreign direct investment of Chinese enterprises, and China's foreign direct investment will expand accordingly.

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< p > RMB appreciation is an important driving force for structural adjustment of foreign trade enterprises. < /p >

Under the appreciation of RMB, export oriented enterprises take a larger risk of exchange. Although derivative financial products can be used to avoid or reduce the pressure of exchange rate risk, the effect is limited. P

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Chen Lang, chairman of Guangdong Ming Liang daily necessities Co., Ltd., said that in the two quarter of spring and autumn every year, the innovative products should be launched as far as possible, and at the same time, the exchange rate should be fixed at the time of signing the contract, so that even if the exchange rate changes, it will not bring too much impact to the enterprises.

"The so-called lock rate is the settlement of the exchange rate at the time of lock up," he said.

Yang Junfeng, general manager of Jiangsu Wujiang Tailai import and Export Co., Ltd. said that, however, the enterprises with exchange rate locking are larger enterprises with larger export volume.

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< p > Shao Bo believes that if the RMB appreciation goes on for a long time, "pformation is the fundamental way to resist the negative impact of RMB appreciation".

This view was approved by Li Yiping, deputy general manager of the dream Lan group in Changshou City, Jiangsu.

"At present, China's textile products are mainly low-end products, and their competitiveness is not enough. They are vulnerable to international market and exchange rate effects.

However, a variety of new functional fiber products, such as silk, milk protein, corn, soybean and natural color hemp, have been in short supply in foreign markets.

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< p > "we have been working on this."

Wang Liping, chairman of Guang Bo group, said that more and more efforts were made this year to expand the product line and build up its own brand, and steadily expand overseas markets. In sales, the proportion of exporters who had passed through the exporters was larger than before, and now they are more directly interested in foreign retailers.

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< p > in the view of some business operators, RMB appreciation is an important driving force to promote the structural adjustment of foreign trade enterprises. Enterprises will have greater driving force to reduce costs, enhance technological digestion capability and enhance their capability of independent innovation, thereby enhancing their international competitiveness.

Chen Lang said that in the final analysis, to go out of exchange rate anxiety is to pform and upgrade to gain the initiative.

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