Traditional Tailoring Shops Are Turning Into "Clothes Changing Shops".
" clothes If you don't fit, do you give people, throw it away or will you find a tailor to modify it? "This question seems not very difficult to choose. In response to this seemingly simple question, the reporter conducted a random survey. In the survey, the reporter found that the traditional dressing shop service that had once been a little bit down was heated by the online shopping tide. More than 30% of the daily clothes received by the tailors were purchased from online shopping. Not only that, past ancient times Tailor's It is gradually changing to "clothes changing shop", which is mainly made up of clothes and clothes. For example, the "clothes changing shop" near the large living area in Beijing has become a new investment field.
Young women become customers again.
Recently, the reporter came to a shopping center in Shuangjing, Beijing. Clothes changing line Two tailors were busy with the sewing machine. "The customers who change clothes here have 1/3 which is changed to online shopping. However, there are still a large number of white-collar workers with high incomes in the vicinity. The clothes that they have changed are quite big. Changing clothes is not cheap. According to the difficulty of customers' requirements, prices range from tens to thousands of dollars. "In recent years, customers who are not suitable for online shopping clothes have been increasing year by year," said the store owner who changed clothes business. In a small shop, the reporters saw that most of the clothes hung up were women's clothing. Shopkeepers say many young girls are repeat customers in the shop, often changing their clothes here.
A clothing store in Asian Sports Village, near Beijing, urged women to tell reporters: "I think many of the clothes that I have changed are online shopping. For a long time, it was not fashionable to change clothes. But in the past three or four years, customers suddenly changed to clothes. Suddenly, I asked these repeat customers. According to her estimate, Online shopping clothes It accounts for about 1/3 of the clothing business. In recent days, more than a dozen customers a day have come to pick up their clothes with online shopping. In the interview, the reporter saw that the shop was full of clothes in a slightly messy and crowded shop.
In fact, in recent years, a large number of garment brands have provided consumers with full choice. The tailor's business has been affected, some tailoring shops have disappeared, and some have been repackaged to take the high-end customization route. Nowadays, the rise of online shopping has brought vitality to the old clothes industry.
"If I used to buy clothes online, if I could not wear them, I would not send them back to the shop." Duan Huijun, who loves online shopping, is a 85 after love. She usually has the habit of reading shop reviews. She sees some buyers mentioned that "clothes size is not allowed, take the tailor shop to change" and so on, so she tries to change the clothes that are not fit to the tailor's shop, and the result is repeated. Reporters learned that online shopping clothes are not suitable for the tailor shop to change the crowd, such as Duan Huijun, a young girl is definitely the main force.
20% of respondents were 18 years old, ~25 years old, 20% of respondents were 26 years old, ~35 years old, 30% of respondents were 36 years old, and 30% of them were over 46 years old.
Many tailor shopkeepers said that nowadays young people are buying clothes online because they are cheap and have many styles. They are willing to try this way of buying clothes. A lot of people are still returning customers. They take clothes to change every two days. Of course, not only do young people change clothes here, but some young women are more interested in clothes, mainly because they are more economical to shop.
"Love toss" is to save small abacus.
The clothes are placed on the Internet, at least two or three days after getting the hand. It's not appropriate to go to the tailor's shop again. Some people will say that this process is also cumbersome. Is it not troublesome to change clothes? Is it possible to return directly?
In the random sample of journalists, more than 30% of respondents regularly dress in tailoring shops, and 20% of respondents find online shopping. clothing More than 30% of the respondents will still send back to the shop or simply return the goods.
Duan Huijun told reporters that she calculated an account: if there is a problem in the size of the clothes, many shop owners will not take the cost of the postage. It cost 10 yuan to send clothes, 10 yuan to send flowers, 20 yuan to go back and forth, and clothes simply change money is almost 20 yuan. Choose to change clothes, do not change clothes, and the reasons given by netizens are also very good: "some shop shopkeeper is not good at speaking, there is a time to return to leisure and leisure, so it is better to change clothes." "If the size of the garment is not suitable, it will not guarantee that the clothes that are returned for the second time will be fit or modified."
Similarly, Xu Shuo, who loves fashion and wants to save money, has his own way of dressing. "Fashion must be its own, so try it if you are happy." In the past two years, Xu Shuo has had a strong interest in changing the old fashions in the clothing store, changing an old garment into a new dress that is unusual. Although it is sometimes expensive, it is both environmentally friendly and full of interest in his life. Because of his working relationship, he often has the opportunity to go to Europe, and he always buys special clothes there. "Many famous brands in Europe are cheap, big brands. trousers It's only more than 100 euros, and it's worth thousands of dollars in China. But it's not the responsibility to change it for you. It's not appropriate for US Asians to wear it, so we have to buy it and change it. A few years ago, I changed the sleeves, pockets and length of a suit, which cost two hundred or three hundred yuan at that time. Sometimes the clothes I buy are not pleasing to my eyes.
How to spend less money and constantly wear new fashions? In the survey, the reporter learned that clothes changed in different seasons. Chiffon shirt 。 For example, an old pair of trousers, cut off half trouser legs, and then bought two beautiful lace stitches, and a new five cent trousers were born. An old pair of jeans was cut and cut and turned into a cowboy bag; the ordinary coat changes the collar and burrs. Young people who like individuality add old clothes to the latest popular elements. Clothes, trousers, cashmere sweaters, down garments and fur coats have all been transformed objects. And most of the clothing stores also offer preferential discounts in order to attract customers.
In the interview, the reporters found that experienced tailors worked on clothes. cloth Very research, a look will know how clothes. Many shop owners suggested that the quality of cutting and sewing should be very important, and that they should have a high aesthetic taste and design level. The alteration of a garment may be very simple in technology and technology, but it may produce different styles in design modeling. In addition, many clothing stores also offer high-end services including dyeing and customization.
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