IBAC Italy Brand Description Will Be Successfully Held In August 1St.

"After the appreciation of the renminbi and the adjustment of the tax rebate, it is difficult to export, the prices of raw materials to rise, the clothing business is not good enough to do, the brand in the shopping mall is everywhere, but the good and bad are intermingled. There are lots of idle money that can not find good projects, but there is no need to channel foreign brands."

In view of the confusion and problems of the clothing industry, the Dalian international brand agency center gives answers to the market development.

In the morning of August 1st, on the premise of excellent brand appreciation and keen fashion sense, the Dalian international brand agency center joined the 16 brands from Italy, the fashion capital, to achieve the first collective business docking. IBAC Dalian international brand agency Italy brand exposition was successfully held in Dalian World Expo Plaza.

16 famous brands in Italy, the famous brands of Italy, who entered the Chinese market for the first time, were famous for their debut in the Chinese market. They displayed their demeanor in the form of the new PPT display: adhering to the fashionable and elegant Gattinon, developing the gorgeous and enchanting Enrico Coveri, the lively youth Fixdesign, the Italy handbag expert Elena Girardi, the fine leather shoes Attilio Attilio Giusti Leombruni, the professional wedding dress design Gaia, the prestigious Scent Perfume......

Although these products involve clothing, jewelry, bags, boots shoes, perfume, household products and many other fields, they are simple, classic, noble and charming, full of strong Italian style and international fashion charm, bringing a new visual experience to more than 80 guests.

IBAC is the hub and distribution center of the brand field. The reporter has learned that in the past trade exchanges between China and foreign countries, many SMEs or individuals have been rubbing away because of the differences in language, culture and way of thinking. These barriers are difficult to cross, so that the cooperation between the two sides will be separated from An Xingtan.

Some excellent brands abroad have certain design capabilities and will have broad prospects for development in China, but they have not yet entered the Chinese market for various reasons.

In order to make local dealers face the threshold of international brands while lowering the threshold of foreign brands stationed in China, and greatly simplify the landing process, and seek the win-win situation of the three parties, the Dalian international brand agency Center (IBAC) came into being.

"In fact, IBAC is a hub and distributing center in the brand field, a high-end display and trading platform. We converge all kinds of brands to the center, and then disperse them into the hands of various distributors, and provide a series of value-added services such as brand screening, assessment consulting, customs clearance, taxation, logistics and so on. We can carry out agency, authorization, buyout, production and processing, brand introduction and joint agency business according to the needs of the first time entering the international brand of the Chinese market."

Deng Ran, director of Dalian international brand agency center, said, "relying on China (Dalian) international clothing and Textile Expo", IBAC has established a 10 thousand square meter international fashion lifestyle center in Dalian. It has gathered in Europe, Japan and South Korea, and high-end fashion brands. It has implemented a membership access system, enjoying preferential policies such as frontier business mode and bonded display. Besides, it has a strong professional team, network, connections and strong strength.

What IBAC is proud of is that he is well versed in the market and fashion of China and Italian, and skillfully balances the elegance and popularity of the working team.

In addition to the management team with rich experience in the industry, the center has organized a brand assessment team composed of Italy clothing experts (top management experience of top brands in the world), Chinese with many years' experience and familiar with Italian Italian trade rules, and more than 10 experts from Chinese business, clothing and other fields. They are screened in Italy. The final brands are all excellent brands with strong design ability, good reputation and suitable for the Chinese market.

Based on the expert group's international level of vision and experience, the batch introduction mode has a substantial improvement in business efficiency.

The introduction of brand will promote the emergence of China's independent brands. Will the large import of brands bring more difficulties to the national garment industry that has already faced difficulties and supports?

This question has been raised.

Deng ran confident.

"I believe that this is the inevitable outcome of the times. Low cost advantages turn to design, brand advantage, and folk behavior turns to government behavior that has more advantages in terms of word of mouth, policy and reputation.

Our aim is to help enterprises in the field of clothing and other industries at home and abroad to find their place in their respective target markets.

The clothing industry is a fully competitive industry. The purpose of IBAC was not only to import world-class brands, but also to provide a platform for the domestic industry to exchange learning and absorb elements of the world fashion industry, so that it can keep forging ahead in the strong competition environment at home and abroad, and will promote the emergence of China's own brands, thus promoting the rapid development of domestic apparel brands.

It is reported that the IBAC project has won the support and attention from the government and industry of many countries such as China, Italy and Spain.

At the end of August, the delegation of the Milan provincial government of Italy will participate in the third China (Dalian) International Garment and Textile Fair in Dalian. The main brands will be presented at the Expo.

Mass introduction, centralized display, the first time to appreciate the world's leading edge design concepts, and the new mode of communication in the international garment trade process created by IBAC, will enable us to enjoy an appreciation of the world at this door in the summer.