Latest Information Express In Garment Industry (8.24)

< p > < strong > the girl next door is once again the most popular spring summer wear brand < /strong > /p >

< p > recently, the "third most attention spring summer clothing brand online selection" jointly organized by Chinese brand < a target= "_blank" href= "http://www.91se91.com/" > clothing /a net and Chinese brand children's wear net came to a close. The girl next door won the honorary title of "most attention spring a href=" http://www.91se91.com/news/index_c.asp "summer wear brand" /a "in 2012, and won the recognition of the netizens and the industry.

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< p > 2013 is the year when the next girls' brand takes off. The success of the 2013 conference and the 10th anniversary celebration of the brand has brought all the neighbors to the brand's strong momentum of development and good prospects for development. The relocation of the new site of the company in Guangzhou has fully integrated with the international arena and accelerated the pace of brand development. The establishment of the Sichuan subsidiary of the neighbour girl has opened the prelude to the brand's entry into the southwest market, signifies an important step for the neighbourhood girls to take the lead in the strategy of radiating the whole country on the southeast coast.

Recently, the girls in the neighborhood have joined forces with Coca-Cola to launch the "100 City Cola free gift giving activities". They have conducted close communication and interaction with consumers. Through the continuous linkage and wide spread of online and offline activities, the activities have achieved different effects. They not only won the praise of customers, but also aroused widespread concern in the media and industry. The high brand exposure rate made the girl next door become one of the most popular women's clothing brands this summer, which greatly enhanced the popularity and reputation of the girl next door brand! < /p >

< p > a series of important events have opened a new chapter in the development of the brand of the girl next door. In the next few years, it will be an important strategic opportunity for the development of the girl next door brand. We should continue to do well our own economic operation and achieve the strategic goal of the enterprise. We should implement the brand national strategy, lift the core competitiveness of the enterprises, adhere to the road of combining commodity and brand, and sincerely create the most distinctive and competitive leading brand of the domestic urban fashion women's clothing industry.

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< p > < strong > US < a href= > http://www.91se91.com/news/index_c.asp > clothing brand < /a > A&F two quarter revenue 945 million 700 thousand US dollars lower than expected < /strong > /p >

"P >" according to MarketWatch, American Teenager a href= "http://www.91se91.com/news/" > retail /a > A&F (Abercrombie&Fitch) announced on Thursday that the second quarter profit fell from $17 million 50 thousand last year to $11 million 400 thousand, and earnings per share fell from $0.2 to 14 cents, less than the 28 cents of FactSet expected.

The two quarter revenue dropped from $951 million 400 thousand last year to $945 million 700 thousand, down from the expected $997 million.

Same store sales fell 10% worldwide, down 11% in the US.

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< p > A&F said the third quarter earnings per share were about 40 to 45 cents, less than the $1.07 expected by FactSet analysts, but refused to disclose the full year's forecast.

The company attributed the decline in performance to declining traffic and the depressed female consumption.

A&F trading fell 18.6% per share.

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< p > < strong > Saks brand loss increases President Richard Baker planning and development strategy < /strong > /p >

On Monday, P announced the second quarter sales figures. The less optimistic results prompted the industry to speculate on what strategy the president Richard Baker will take to change the current situation. "Saks"

Like Neiman Marcus, Saks has limited development potential and needs to find a new model to consolidate its future development.

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Prior to P, HBC announced a plan to buy Saks for $2 billion 900 million. The paction is expected to be completed within 2-5 months. Although Neiman Marcus group and KKR also expressed willingness to purchase, the purchase price above $2 billion 900 million was slightly more expensive.

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The net loss of Saks in the second quarter was 19 million 600 thousand US dollars before the P deadline. Compared with last year's 12 million 300 thousand US dollars, the net sales increased by 0.5% to 707 million 800 thousand US dollars.

The problems facing Saks are very serious. They are profitable in the 8 lots, but the rest are not competitive. Market analysis indicates that Richard Baker will increase the investment of the three highest profit shops. These three shops are The Off Fifth outlet, Saks.com and The Fifth Avenue flagship store respectively.

Mr. Richard Baker said he would invest heavily in refurbishing existing Saks < a href= "http://www.91se91.com" shop "/a" and closing some shops with low profit margins.

In addition, Saks should consolidate the existing customer base, enhance the competitiveness of products, make shopping malls more dynamic, and introduce more exclusive products to attract customers.

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