Clothing Stores Are More Loyal Than Online Shopping.
< p > for customers, can online shopping less than a target= "_blank" href= "http://www.91se91.com/" > dress < /a > fast and low price, can it really replace the physical shop's buying experience? Generally speaking, the customers are basically equal to the network in terms of the tendency of clothing purchase channel.
< /p >
< p > clothing as a non standardized commodity, number, color, style, and even < a target= "_blank" href= "http://www.91se91.com/" > cloth "/a" handle and flexibility, are customers will choose when they will be considered, only personal experience can make the right choice.
But under the environment of online shopping clothing, other conditions are difficult to be satisfied except the color is more intuitive.
According to the survey results (shown below), numbers, chromatic aberrations and styles are not suitable for online shopping users.
Even if the number of online shoppers is less than 1 times a month, they will often encounter such or other problems (50.4%).
< /p >
< p > survey found that when these problems arise, the customer's tolerance is very high: 11.8% of the customers said they never asked for a refund, and 64.5% of the customers said they would ask for a refund only when the gap between the garment and the expectation was too large and could not be accepted.
With the rapid rise of online shopping complaints, there are disputes between customers and businesses. Taobao stores have been exposed to many adverse events that customers have been harassed by shopkeepers after bad reviews.
< /p >
< p > there is no doubt that online shopping has changed the buying behavior of consumers. The so-called "goods ratio three" has been converted from the price comparison of similar products to the price comparison of the same product in different sales channels.
When the customer sees the costumes in the physical store, only 40% will take the initiative to pay money in the physical store. 60% customers will take photos or record the number and go to the Internet to compare the price.
62.7% of the customers make purchase decisions by comparing the physical stores with < a href= "http://www.91se91.com/news/index_c.asp" > online shopping < /a > price.
However, 21.3% of customers believe that even if the price of a physical store is more expensive than that of online shopping, they are willing to buy it in a physical store.
< /p >
< p > however, with the emergence of more and more new and practical online shopping applications, the development of online shopping in the future is unquestionable. In books and electrical appliances, the trend of online shopping instead of offline shopping has been very obvious.
Perhaps one day, clothing online shopping will completely replace offline stores.
< /p >
< p > with the development of the Internet, many young people like to buy clothes on the Internet. Buying clothes online is much cheaper than in physical stores, but online shopping clothes also have some matters to note: < /p >
< p > look at the general situation of merchants: Sellers must pass certification, and now they all have real name system. Besides, they all show their reputation, introduction, commentary, service promise and so on on the page.
< /p >
< p > two when shopping online, the premise must have its own size. The ideal height of Western women is 170 cm, the eastern female is 163 cm, the Western male ideal height is 178 cm, the eastern male is 173 cm. The best size of the female height below 155 cm is the neat, concise, straight line design.
When you buy a target= "_blank" href= "http://www.91se91.com/" > clothing < /a >, you should also ask more questions. Tell your height and weight to others, and recommend by businessmen will be very good.
< /p >
< p > three main dimensions of clothing.
Main dimensions: (net) chest circumference, waist circumference, hip circumference, shoulder width, arm length, upper body length and lower body length. On this basis, the size of ready-made clothes is appropriately added to loose weight.
The product description of a businessman should be more specific, indicating the size of the label and the size of the actual garment. This description is very beneficial to the buyer. It can be compared with the control of the baby according to the actual size described by the baby to see if it is suitable for himself.
The number of buttons to buy suit is three points, the most common one is the four buttons, the style is generally steady, the four button tops are slightly longer, the five buckles are older and more serious. On the contrary, the two buttons are more fashionable.
< /p >
< p > four. Look at the texture.
The material of clothing is very important, some clothes will shrink (for example, some a href= "http://www.91se91.com/news/" > cotton < /a, wool), and some clothes are more slack (such as cowboys).
When you buy your jacket, pay attention to shoulder width and sleeve length. When you buy pants, pay attention to the waist of trousers, trousers are divided into high, middle and low waist. You will use your own clothing size and the size provided by the seller to make a comparison, so this will be very appropriate.
< /p >
< p > five pay attention to the collocation of clothes.
We must pay attention to the overall balance of clothing color and the harmony of colors.
Be careful not to be blinded by baby pictures.
First of all, many of the pictures of clothes are processed with PS, and the colors become bright. If the pictures of the clothes are models, then you must see clearly whether the clothes and the picture models are alike.
< /p >
< p > six to see the effect of size and detail.
The clothes are divided into S, M, L, XL, XXL.
There are leisure, < a href= "http://www.91se91.com" > Fashion > /a, formal, Korean Edition, etc. if the clothes have details, pictures and models are best displayed.
If you look at the height of the model, you can also ask about the business models, compare the upper body effects of the models, but pay attention to the changes of the clothes on the models. Many clothes seller models are very beautiful, some of them may be pinching their back, others are folding their sleeves, etc.
< /p >
< p > seven, clothing brand.
Buying clothes is of course a good buy brand, because < a href= "http://www.91se91.com" > brand clothes < /a > most of them have fake one compensate ten service.
It is also necessary to see if the seller has any matters to pay attention to. If clothes are very cheap, they should consider whether they are imitation goods, and the price of one item is divided into goods. Many buyers ignore the business's attention, and the result is a lot of trouble for buying clothes.
< /p >
< p > eight, how to ensure that there is no regret after buying.
Take the initiative to ask the salesperson to give you advice. This is a good way to make a fool of yourself. The premise is that you should avoid the damage of customers to the interests of your customers before you choose to choose the commodities.
You can tolerate the price, you can tolerate the color, you can tolerate the style, and even tolerate the texture, but you must not tolerate the size! If we design enough money to buy a beloved dress, but you have seen the two, then let's buy the most suitable one instead of buying the two one at a time, so I promise you won't come back to buy it in the near future.
< /p >
- Related reading
Children'S Clothing Industry Ushered In Explosive Growth And Urged Children'S Wear Designers.
|The Seven Wolves Also Had To Shut Down 152 Stores In The First Half Of The Year Due To Inventory Pressure.
|Nationwide, We Will Focus On Consumer Rights Protection In Clothing, Shoes And Hats.
|- Fabric accessories | Fabric Enterprises Interpret Different Ways Of Single Product Diversification In Different Ways.
- Attract investment | List Of Recent Textile And Clothing Projects Around The World (9.5)
- Enterprise information | Latest Analysis Of Domestic Textile Enterprises (9.5)
- Industry Overview | Latest Information Express Of International Textile Industry (9.5)
- policies and regulations | Export Tax Rebates May Directly Determine The Life And Death Of An Enterprise.
- Equipment matching | Yinzhou Annual Performance Allowance Ensures Steady Development Of Sewing Machine Accessories Enterprises
- Design Frontiers | Designer Wang Zhu: Hand Embroidered Clothes Are Luxury Goods.
- Industry leader | Wang Yuxin, Hongkong Fashion Institute, Won The Title Of 2013 Top Ten Fashion Designers In Guangdong.
- News Republic | Kava Shima Brand Is Leading The Trend Of Metamorphosis And Showing Femininity.
- Instant news | In The Next Five Years, China's Original Luggage Brand Will Be An Outbreak Period.
- Children'S Clothing Industry Ushered In Explosive Growth And Urged Children'S Wear Designers.
- Should Employees Who Do Not Close Their Doors Be Resolutely Dismissed?
- How Does "Similarity" Affect Marketing?
- 2013 Four Themes Of Shanghai Home Textile Exhibition
- "China Cotton Price Index" Adjustment Helps Boost The Development Of Spinning And Clothing Industry
- Germany'S Adjustment Strategy To Reverse Export Of Machinery And Equipment
- "Wechat" Marketing Mode Has Been Generalized In Home Textile Industry.
- Brand Strategy Adjustment Of Home Textile Industry
- Textile Index Market Is Active And Circulation Is Steady.
- Overseas Luxury Stores Sell Frequently To Mainland Consumers.