Interview With Xie Jiajun, Chief Executive Of Foot Anda
< p style= "text-align: center" > < img border= "0" align= "center" alt= "" src= "" /uploadimages/201309/27/20130927101355_sj.JPG "/" < > > "
< p > as a shoe manufacturer specializing in the production of "a" href= "http://www.91se91.com/news/index_x.asp" > baozi shoes < /a > dance shoes, < a href= "http://www.91se91.com/news/index_x.asp" > Mama shoes > /a > and so on, it is a shoe manufacturer that integrates development, production and sales. Foot anda has been recognized by many consumers throughout the country.
However, its owners are rarely reported.
Recently, the reporter had the honor to interview the mysterious and low-key footman, Xie Jia army.
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< p > < strong > foreign Minnan's way of fighting in South Fujian > /strong > /p >
< p > the boss of Xie Andai is not from Huian, but from Hubei.
When he came to Quanzhou, the thick foreigner came across a problem that could not be ignored -- the customs of Southern Fujian.
Neighbourhood relations are very important in Southern Fujian.
Frankly speaking, collective activities like red and white, donation and sponsorship have natural xenophobia in Southern Fujian.
And thanks to his efforts, Xie Jia became a "locals" successfully.
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< p > the secret of this is that many people are very curious.
Xie Jia "Shun" to the global shoe net reporter highly summarized his efforts over the years to integrate into the neighborhood.
According to villagers in the village of foot anda, Xie Jia Jun has had a red and white affair in the past few years, and even if people can not come, they will also send gifts.
Besides, Xie Jia Jun is also good at charity.
"A few years ago, the old mayor held a charity donation conference. I was the first to donate 10 thousand yuan.
At that time, Anderson was still a small business. "
Xie Jiajun recalls.
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< p > < strong > > a href= "http://www.91se91.com/news/index_c.asp" > foot anda /a > management way < /strong > /p >
After several years of struggle, P has become a well-known brand in many hospitals, schools and units.
It is said that foot anda should vigorously increase the production line and expand the scale of enterprise production.
However, Xie Jia Jun did not think so.
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< p > as the director of the first Council of the calligrapher Association of Quanzhou Taiwan investment zone, he explained to the reporter of world shoe net: "just like practicing calligraphy, you started practicing regular script, and now you can write beautiful block letters.
You can learn other fonts at this time, but if you want to be a calligrapher, regular script is the foundation for you to start with.
It's not easy to practice regular script.
Xie Jiajun said very plainly: "now, andananda is only a small and medium-sized enterprise from the early stage of development.
At this time, maintaining stability is the top priority for the development of enterprises.
< /p >
< p > stability is reflected in two aspects, one is brand promotion.
In recent years, andanda has made great efforts to develop electric business, which has become a well-known brand of baozi shoes online, and is popular among online shopping consumers.
The other is business management. This is also the most important task of Xie's army at this stage.
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< p > he said that although small and medium-sized enterprises do not need to have perfect and strict management systems like big enterprises, the basic management system and welfare system are indispensable.
"For example, the salary problem, according to the enterprise regulations, in fact, if the workers leave, do not resign in advance, we can not pay wages.
But in fact, Anderson still pays as much as possible to employees.
Xie Jiajun gave an example to the reporter of the tennis shoe net.
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(P) by communicating with Xie Jia Jun, the world shoe net reporter found that the secret of success for Anderson is in fact neighbourhood harmony and staff friendliness, which are difficult and even impossible for many large enterprises.
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