Parity Can Also Be Fashionable. Wu Xin Endorsed YES Clothing.

< p > from the establishment of the brand, Wu Xin's endorsement of YES a target= "_blank" href= "http://www.91se91.com/" > dress < /a > has always been under the banner of "parity fashion". As the name suggests, "parity fashion" is to create a big fashion with the price of the civilian, such as this fashion is changing rapidly, and every season after the fashionable wind has blown away, a residual "after fashion" remains.

Wu Xin's endorsement of YES clothing has been designed as a killer of the market with its fashionable design and civilian price. With the rapid market response ability to deal with the fleeting fleeting fashion, he is a woman who pursues fashion but demands price benefits.

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< p style= "text-align: center >" Wu Xin < /p >.

"P > YES costumes want to show the best costumes to the public, giving consumers a different visual experience. After repeated consideration, YES dress decided to sign Wu Xin as the brand spokesperson. During the endorsement, Wu Xin not only updated the brand image, but also brought more fresh idea to the brand! Wu Xin, she was the spokesperson for the YES dress, and even the stylist of the YES dress. Every quarter's shooting style was from her hand, and even the product planners praised her!

< p > strong > speed or market? < /strong > /p >

The fast selling fashion of ZARA and HM in China has proved that the fashion of P is very tempting. The fast fashion of Chinese style has followed closely, and has launched an unusual incentive battle in the Chinese market.

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Less than 20 years ago, Chen Chaoyi, the founder of YES clothing, discovered the advantage of fast fashion with his special fashion sense. But at that time, he could only treat it as a fashion eccentric! In order to better develop her own fashion business, Chen returned to Hongkong with YES dress from Guangdong to Zhongshan, P.

In a nearly empty fashion circle, quietly worked hard and worked hard by virtue of personal perseverance.

YES apparel has been set up in more than 100 stores in Guangdong, Guangxi, Hunan and Jiangxi provinces since its establishment in Hongkong in 1993. < /p >

< p > but in recent two years, some foreign fast fashion brands have entered the Chinese market under the banner of "fast fashion". From Paris, the T fashion show of the annual fashion trend to the cheap target= _blank "href=" http://www.91se91.com/ scattered in the two or three tier cities of China, the garment /a /a plant, the latest fashion released by the high-end brand has been simulated and pformed by the fast fashion "a target=" _blank "_blank", "the" "designer". The advantage takes only a week to launch the new products that follow, thus winning a group of followers of the trend.

A large number of clothing brands have been caught unprepared for this half way kill, and the war between brands is on the verge of breaking out! < /p >

The brand positioning of < p > YES clothing is "the fashion fad communicator" not only combined with "fast fashion", but also more "wild Joker".

When asked about "what is the speed of competition under this positioning and what is important to grab the market", Chen said that it depends on the brand's own situation and development stage. As far as YES clothing is concerned, the renewal speed of products is the lifeblood of the brand, and market expansion is a gradual process.

YES apparel strives to win the opportunity in the similar market and bring fast fashion experience to consumers.

"Profit is the golden rule. YES clothes are not very important because of the status quo! The first task is intensive cultivation before they can be copied quickly" /p ".

< p > the problem of pressing goods such as fan, Lining and other brands causes most dealers to be in a state of loss. YES clothing, in order to avoid the risk of market operation, bypasses the order system, and arranges the goods with the distribution system to the franchisees.

The distribution system can effectively reduce the current situation of personal interest, which leads to unsure fashion trends and consumers' interest in purchasing goods.

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< p > > a href= "http://www.91se91.com/news/index_h.asp" > YES dress > /a > updated every week, and implementing a variety of small strategies to reduce the inventory pressure of franchisees, if ordering system is very inconvenient, YES apparel has completed the remote ERP distribution system. Franchisees can directly link to the Internet to finish replenishment by themselves.