Shanghai Garment Enterprises To Build The Economic Platform Of The Park Downturn Period Meets Pformation Period
< p > building the earliest office building in Shanghai and entering the realm of property broking service.
More than 10 years ago, in the face of the market environment of "a href=" http://news.sjfzxm.com/news/list.aspx "Classid=101112107105" > textile and clothing < /a > industry, Shanghai Garment Group Enterprise Development Co., Ltd. (hereinafter referred to as "upper garment enterprise development") was established in 1999, and then chose to enter the emerging service industry to promote enterprise pformation and achieve sustainable development.
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< p > "do the best clothing industry, enter the exploration of new service industry".
Jiang Jianguo, general manager of the company, told reporters that after the accurate judgement and full demonstration, the previous service enterprises finally chose to enter the emerging service industry to achieve the goal of promoting enterprise pformation and achieving sustainable development.
Now, under the above strategic decisions, more than 10 years of service industry has long been "reborn".
He smiled and sighed, "we have taken a solid step in the pformation from traditional manufacturing to modern service industry, and we have achieved gratifying results."
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< p > < strong > construction of Shanghai's earliest office building and economic Park platform < /strong > < /p >
In the middle and late 90s of the world, P is the time when the textile and garment industry is at a low ebb.
After China's accession to the WTO, the total export volume of textile and clothing has experienced an opportunity to maintain two digit growth. However, the profits of garment manufacturers are declining, and the pace of business development is becoming more and more difficult.
In the twenty-first Century, with the intensification of competition in the international segmentation market and the rise of trade protectionism, at the same time, the upgrading of domestic consumption concept and consumption level and the overcapacity of textile and garment industry formed a great change period for the entire textile and garment industry to enter the upgrading of products and the pformation and development of enterprises.
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"P", which was founded in 1999, is suffering from the hard time of this garment manufacturing industry.
As a result, faced with complex business environment and fierce competition in the industry, the initial establishment of the company to explore the path of enterprise pformation is already imminent.
Therefore, the position of the market orientation for the future has been put on the decision-making agenda of the leading enterprises.
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< p > everything is difficult at the beginning. Enterprise pformation must find the right starting point.
In 2002, under the unified planning of the Municipal Economic Commission, the headquarters of the company, which was located in Zhongshan West Road, was converted into the Arts crafts emporium of Hongqiao City, becoming one of the earliest office buildings in Shanghai.
5000 of the square meters were used for investment promotion, which started the "first gun" of the pformation and development of enterprises.
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During the period from P to ten, two enterprises were listed successfully in this simple appearance building.
Among them, originally as the first batch of enterprises stationed in Shanghai Huahong Ji Tong (300330) intelligent system Limited by Share Ltd, is still here.
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< p > > a href= "http://news.sjfzxm.com/news/list.aspx Classid=101112107107" > Jiang Jianguo < /a > tells reporters that after the screening of enterprises, there are both the type of the company and the types of new industries. Their growth is the most important. This is the guarantee to support the benign operation of the economic platform in the park.
At the same time, the service industry is keen to find that various business needs of enterprises, such as business, taxation, legal consultation, technology intermediary, agency bookkeeping and enterprise liquidation, should also serve as the content of comprehensive services.
Management team to change business philosophy, market demand oriented, to increase customer satisfaction as the driving force, to actively fill in the "short board", expand the scope of services, enhance service functions, the implementation of the "close" service.
The process of providing comprehensive services to enterprises is also a process of strengthening self function and establishing service value chain, thus leading to continuous improvement and pursuit of better passages.
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< p > > the upper garment enterprises have spent three years to achieve the goal of building the economic platform of the park and running successfully. At the same time, they have also tasted the "sweetness" of the pformation and development.
A solid first step in pformation and development has laid a solid foundation for the sustainable operation of enterprises and enhanced confidence in further exploration and practice.
He said.
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Since 2003, P has made remarkable achievements in attracting investment from building enterprises.
By the end of 2012, more than 30 enterprises had been introduced into Changning District. Among them, 18 enterprises registered in the Republic of China and paid over 56 million yuan in taxes each year. The park has formed a certain scale of economy.
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< p > < strong > build intermediary services "tools" < /strong > /p >
< p > < strong > enter the property rights trading market < /strong > < /p >.
< p > the adjustment of industrial structure will inevitably be accompanied by the reconfiguration of the marketization of economic resources.
Over the past ten years, the domestic property right market has developed rapidly, prompting the emergence of the property rights intermediary service industry.
In 2004, service enterprises launched a big step in building intermediary services "tools" and entering the field of property broker services.
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< p > if workers want to do good, they must first use their tools.
The company invested in the establishment of Shanghai Zhong Quan investment management company (hereinafter referred to as "Zhong Quan investment") as a "tool" carrier, in order to build a window with the property market docking.
Chung Quan investment organization staff participated in the training and examination organized by the City Association of practicing brokers, and obtained the qualification of property broker, which created conditions for the improvement of team level.
And then introduce professional talents into the industry, enrich and enhance the ability of business development, and then seize the initial entry into the market.
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< p > according to Jiang Jianguo, since the involvement of property paction intermediary services, Chung Quan investment, relying on Garment Group and regional economic customers, based on Shanghai and facing the whole country, has totaled 294 pactions, with a paction volume of 5 billion 468 million yuan, covering the central enterprises group, the two tier state-owned enterprises in the urban area and the main body of the non-public market economy.
The trade mark involves the manufacturing, the real estate, the financial industry and the service industry.
Chung Chun invested in the process of developing the property brokerage business, and established a strategic cooperative relationship with the relevant accounting firms, asset appraisal firms and law firms, which effectively improved the comprehensive service capabilities and won a good market reputation.
Over the years, in the comprehensive evaluation of the joint stock exchange of Shanghai, the honorary titles of the Shanghai joint stock exchange have been awarded several times. In recent years, honors include "ten good integrity members", "the best market service award for property rights pactions", and "high quality service award for property pactions".
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< p > < strong > creating service value chain is the key to realize pformation and development. < /strong > < /p >
< p > "if the economic platform of the park is built on the original real estate resources and the location advantages of the upper garment enterprises, the key to the growth of Chung Quan investment is the building of the service value chain of the property brokerage business."
Jiang Jianguo concluded.
In order to meet the needs of market demand, we strive to create more value and enhance the core competitiveness of our enterprises.
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< p > the competition of property broker service is fierce.
To provide intermediary services for property rights pactions, enterprises and clients are entrusted agency relations, so customers' satisfaction with service is very important.
If we want to improve the client's satisfaction and enhance customer loyalty with the embodiment of service value, we must have a professional staff team.
"Cherish every business opportunity and do well in every service item" has already become the self requirement of Zhong Quan investing in the staff.
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< p > Jiang Jianguo is proud to say that it is this unremitting effort that in the "a href=" http://news.sjfzxm.com/news/list.aspx Classid=101112107108 "property broker" /a > service price vicious competition business environment, the investment of Chung Quan not only did not lose, "customers" also increased.
The return of the property brokerage business to the parent company has naturally become a new growth point for the pformation of the service enterprises.
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< p > the start of pformation and development of garment enterprises is successful, but the market economy is still struggling.
The property right market is undergoing profound changes, and higher requirements for intermediaries engaged in property broking services have been put forward.
Chung Quan investment must be stronger and bigger, and it must be "reborn and reborn" and innovate the service value chain.
Jiang Jianguo believes that in essence, the innovation service value chain is the key to the pformation and development, and is also the main road for the sustainable development of enterprises.
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