Shaoxing Textile Enterprises Research And Develop Good Products With High Gold Content

With the theme of "fashion, quality and green", China Keqiao International 2013 spin The Commodities Fair (autumn) will be held from October 25 to 28. According to the relevant person in charge of the Construction Management Committee of China Light Textile City, this twice yearly global textile exhibition and marketing event in Keqiao China Light Textile City, a world-famous textile distribution center, has gradually become a booster for textile enterprises to transform and upgrade in terms of strength and excellence, product improvement, innovation and creativity.

Up to now, the exhibition recruitment work of this textile expo has been fully completed. A total of 643 enterprises (including 93 special decoration enterprises) have ordered 1423 booths, with an exhibition area of 34000 square meters, and the exhibition scale is the largest in all previous textile expositions. Among the exhibitors of this textile expo, more than 50% are from outside Shaoxing. In addition to the exhibitors from Changxing, Wujiang, Xiaoshan, Haining, Changle and other major industrial clusters, there are 30 foreign enterprises from Germany, France, Italy, Spain, Canada, South Korea and other countries and regions participating in this textile expo.

Cai Zhengxi, Chairman of Jilin Siji Shengbao Textile Co., Ltd., is a loyal participant of Keqiao Textile Expo. When the company was not growing, it often participated in the textile fair in the form of standard booths. The company won a 72 square meter special booth at this autumn textile expo. When talking about the role of Keqiao Textile Expo for the company, Cai Zhengxi said: "As an international well-known exhibition, the Textile Expo firstly provides a good opportunity for domestic traders to promote their products to foreign traders; secondly, it also provides an opportunity for domestic textile manufacturers to show their products to domestic foreign trade traders; thirdly, since Shaoxing County, where the Textile Expo is held, is the largest textile production base in China, it is a great opportunity for Jilin Siji Shengbao For such enterprises, the Textile Expo provides opportunities for textile enterprises from other places to export their products to local enterprises in Shaoxing. "

In terms of exhibition investment promotion, this textile expo has attracted merchants through commerce, online investment promotion, entrusted investment promotion and exhibition investment promotion. At present, textile chambers of commerce in more than 10 regions, including Taiwan, Qingdao, Weifang and Wenzhou, have decided to organize delegations to visit and purchase. There are well-known enterprises in China, including Li Ning, Weiqiao Group, Boshi Frog, Hongdou Group, Europe, America Customers from Japan, South Korea and other countries and regions expressed their intention to purchase in groups.

The "big stage" gathering merchants is forcing textile enterprises in Shaoxing to develop "good products" with high gold content. "The Textile Expo can encourage us to constantly innovate on polyester and polyester wool products. After all, what we get on the international stage cannot be road goods, and global merchants can also pay attention to the value of our new products at the first time." Wang Jinting, chairman of Shaoxing Jinyi Textile Development Co., Ltd., said that the company only participated in the textile expositions in Paris and Shanghai a few years ago, However, after participating in the Textile Expo for four consecutive years, the company's order volume increased by 7%~8%, and its annual output value exceeded 10 million dollars.

Under the guidance of the Preparatory Committee of the Textile Expo, more and more exhibitors will display the latest and best fabrics and creative designs at the exhibition site. Zhejiang Yimengyuan Technology Co., Ltd. is a creative design enterprise. Wang Sufang, the general manager, said that the physical sample clothes and sample cloth in traditional exhibitions are easy to be copied by peers due to patterns, stitches, etc., and many enterprises do not dare to show their best products in the exhibition. However, in recent years, the Preparatory Committee of the Textile Expo has set up an intellectual property protection office on the site, which allows more enterprises to dispel the fear of "piracy" of products and creative designs. In particular, the organizing committee of this year's Textile Expo also connected 100M optical fiber to the International Convention and Exhibition Center of China Textile City, so exhibitors and merchants can send and receive pictures online for free. Wang Sufang said that with a safe, convenient and high-speed wireless network, creative design companies such as Yimengyuan can "load" design drawings into touch screens and iPads, and assign special personnel to keep the database. When turning over "e-books" for customers, they can prevent photography and video recording, thus eliminating the worries behind copyright disputes caused by direct display samples. The relevant person in charge of the Construction Management Committee of China Light Textile City told the author: "With these safeguards, textile enterprises are more and more confident in participating in the exhibition, and the quality of products entering the exhibition hall is more and more high-end."